Transcript of a conversation (video) where Jeff For Local Marketing discusses strategic content creation aimed at high-end luxury home sellers. Jeff emphasizes creating content that solves the problems of the target client (high-end home sellers) rather than buyers, noting continuity of this approach from 2010 through 2025. The goal is to build relationships by addressing sellers’ needs and situations.
The people that we want to get to know are.
The people who are.
Selling the home, the high end luxury home real estate agent.
Now, that.
Changes the marketing.
Completely because.
As I said back in 2010 and through today, here it is, 2025, 15.
Years later, I'm.
Still creating content for my customers that solve the problems for that ideal customer. So here's that little switch we no longer create. We don't.
Want to create content that.
Is solving the high net worth home buyers problems, but we want to solve.
The high.
End home sellers problems. So we want to create that relationship by saying, hey, these people are out there because maybe it's a situation where.
Hey, they've.
Got this deal going on.
And they need.
To close it. But the.
