This is a short marketing talk by Jeff For Local Marketing about using AI and email marketing to boost engagement. He emphasizes leveraging existing email lists (databases), outsourcing execution tasks via platforms like Fiverr or Upwork, and a ‘helping’ mindset that reportedly yields high email open rates.
Between 45% and 65%.
Now you have that all printed out. Now it's basically copy and paste. Oh, wait, you said I don't have time, Jeff. Well, now you would just turn this over to your person who's doing this for you, which again, you can get very inexpensively out there on Fiverr or on a place like Upwork. You're not done yet. Guess who else would want to hear about this? These are people in your database. Now, when I say database, I'm talking about in your email list so many times. And I had a conversation earlier this week with another digital market in Canada who does the same thing I'm doing and we're talking about the open rates for email. And he had mentioned he doesn't do a lot of email for his customers because he felt like the emails weren't very effective or as effective as he thought they were. Our customers are getting email open rates between 45 and 65%. Let me say again, between 45 and 65%. Why? Because we take this same mindset of helping.
