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Lebron Fall in Love with the Process

29 Apr 2025 · 0 min

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Short transcript from a YouTube video featuring LeBron James and Nick Saban. LeBron explains that he 'fell in love with the process' of becoming great and treats the process itself as the reward; Nick Saban advises listeners to set lofty goals but focus day-to-day on immediate tasks in front of them.

I've always wanted to be as great as I could be. You know, I never knew what it was going to. I never knew what it looked like, but I knew my craft and I knew my passion for wanting to be great. I knew I was in love with the process.
And I didn't know what I was going to get out of out of the process. But all I've seen as I've grown up and when I've played the game of basketball, that when I fell in love with the process, rewards was at the end of the time. And I've never worried about. It was never the other way around. It was never, the rewards are at the end of the tunnel. And then I worry about the process. It was always about the process. Your reward was the process. My reward was the process.
I want each and every one of you to have goals. I want you to have personal goals, professional goals, individual goals, organizational goals. And I want them to be lofty. A lofty North Star. But once you've established what your goal is, you can take your eyes off of the goal, and you need to put it on what's right in front of you.