Mike Vrabel tells his team that effort and finish are non-negotiable. He says players giving full effort is the greatest compliment a coach can receive, and frames it as a contract teammates make with each other.
Chapters
When we're going to demand effort and finish. Like people ask what non negotiables are. Our effort and our finish is going to be the contract that we make with, with our teammates. And that'll be something that, that'll be my job to make sure. That's the greatest compliment that you could ever give a coach, by the way, not that he has great plays or great blitz. It's, man, you guys, your players play their ass off. And trust me, when somebody that's a respected coach tells you that you'll thank the players and you'll care about them and you'll do whatever you can for them, because that's the greatest compliment that you could ever get. So time to get to work.