Supabase flipped the script on pricing by making cost-control the default. Developers have to opt in to usage-based billing instead of the other way around, cutting down on surprise bills and the anxiety that comes with them.
Chapters
What you'll notice is they're opt-out on cost control. And that's incredible, right? They basically, they say, look, everyone's on cost control unless you really want to be subject to usage-based billing. Right. And so there's, to your point on thoughtfulness, incredible how thoughtful they have been to make sure that the neurosis you have against usage-based tools, especially as a developer,, especially as a, you know, a builder that may not, you know, be, be super nervous about, or maybe super nervous about being billed for a $30,000 bill or something that, that you don't understand. Uh, that just doesn't happen with them.
Just to underline that point, I mean, that thoughtfulness to me just suggests they view pricing as like, it is a part of their product. 100%. They view it as such, they treat it as such, they think about it constantly, they revisit it all the time.
Uh, it's part of the UX.
It's part of the UX. Yeah, it's part of the full experience with, with, with the company.