A product manager at Livestorm led a complete pricing transformation from license-based to usage-based billing. He owned everything outside the live room, from strategy through rollout, and says that end-to-end pricing work shaped how he approaches product leadership today.
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I'm curious, of the product management experiences that you've had, is there a single experience that has had the biggest impact on you? I would say that the most significant experience I had was being a product manager at Livestorm. I was the product manager of the dashboard tribe. And actually, for those who do not know about Livestorm, Livestorm is a webinar software. And actually, what I got to work on was actually everything that was not inside the room. And this included notably billing. So billing and everything around, you know, what people would call actually growth PM or maybe billing PM. And yeah, and at the time, my biggest project at Livestorm was actually the rollout of a new pricing. At the time, we wanted to switch from a license-based pricing model to a usage-based pricing model. And I got to work on the project really from, you know, the strategic side, you know, discussing with founders about, you know, what should be the new pricing rate, running some pricing discovery to the, you know, actual implementation of the pricing, which would occur obviously in various phases, et cetera, et cetera. So yeah, to that respect, I think this was like, and based on what I'm working on today, I would say that this experience was the most significant one and defining one, I would say.
