Fynn GloverCo-Founder & CEO, Schematic · Co-founder & CEO of Schematic | Runtime monetization infrastructure for SaaS & AI companies

Why PostHog's Pricing Page gets a 5/5 from the Schematic Team

4 Feb 2025 · 1 min

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PostHog's pricing page earns a perfect 5 out of 5 from Schematic. It nails the basics: clear tiers, full transparency, FAQs, competitor comparisons, and social proof. But it stands out for its irreverent, humorous voice that turns pricing into a brand asset.

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As a, as like a brand marketing page, incredible. Like it's a 5 for that, right?
Like it's like super good at that. I think that's a really important observation. It's like, this is a brand asset. Um, I'll give them a 5. I mean, if you just look at the fundamentals of a pricing page here, they have nailed the fundamentals. They have the FAQ, they have the tiers, they have the transparency. They have really clear value prop. They have comparison to competitors. They have exceptional social proof, like in a number of different ways. What more could you ask for from a pricing page? Then they've topped it off with all of this brand. If you're compelled by their irreverence, by their tone, by their bit, by their humor, I think it's probably quite a powerful asset for the business. So I'll throw the 5.