This is a YouTube video titled "Understand Customer Personas + Their Needs to Build the right AI Agents | @MavenAGI" containing a monologue or presentation from December 20, 2024, discussing three types of customer personas based on their preferences for self-service, validation, or personalized human support when interacting with services or products.
The three types of customers most people face is like, you have customers who want to self serve where it's like, I don't want to have to go talk to somebody, I don't want to engage with them. We've had enough bad experiences doing that that we like stay clear of it. And so you have those people, you have people who want access to that same capabilities. They want to be able to search for their own solution, but they want validation. Hey, before I hit this big red button, is this the right thing? Great, okay, I'll do it. And the last one I think is someone who really wants that human touch. They want to know that there's someone on the other end who's thoroughly reviewed all the information that's required in order to be able to tell them, here's how I would handle that. They want that white glove treatment. And so you have these three different types of customers who want to be treated three different ways.