How To Respond Well To Your Mistakes With Brent Gove
7 Sept 2022 · 51 min
Brent Gove, a real-estate leader at eXp Realty, talks about bouncing back from bankruptcy at 29 and building a 30,000-agent organization. He pushes high-volume outreach: talk to 10 people a day for 10 days to generate leads. His core idea is simple: mistakes are inevitable, so choose how you respond to them.
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In a world full of turmoil, despair, and darkness, you need to carry the light. Season three of the Get Attitude podcast is where we will ignite your mind, your heart, and your attitude. And welcome to the Gap, the Get Attitude podcast. I am your host, Mr. Glenn Bill. We are in season three, carry the light. And we are bringing to you another unbelievable guest. A guest that not only brings light to the people that he meets, but he brings light to some of the biggest rooms in America. He brings light to some of the biggest events that are held in America. He is an entrepreneur, he is a speaker and a trainer. He is a author, and he's probably one of the biggest real estate brokers in America when you talk about his organization and the amount of homes he sells. But most importantly, most importantly, this guy is a pretty humble guy. He's a really caring person, and he is here to help you bridge the gap from where you are to where you want to go and to help you bridge the gap from who you are to who you want to become. Ladies and gentlemen, I want to bring on the get attitude podcast Mr. Brent Gove. Brent, welcome to the Gap.
Thank you, Glenn. Great to be here.
We are so happy to have you. I believe you are in Puerto Rico right now, is that correct?
I am in Puerto Rico. I could see St Thomas and St Martin out on the horizon most days. It's beautiful out here.
I love it. And then I just need to know you're smiling. I know you had have already played 18 today. How did we shoot today?
I did went out to the El Conquistador. Beautiful resort. I love that golf course. It is a kick in the pants. And I 43 on the front, 42 on the back. But we played the tips in my defense, so from the tips was not bad.
I love it. I love it. Well, we're so fortunate, fortunate to have you. You're very tough to get a hold of. And so our listeners, we call them gappers, are in for a treat because many of them are entrepreneurs just like yourself. And my guess is many of them started with a mindset that was much like you. And many of them are trying to get to the results and accomplishments that you have today. But I always like to just start with this with our guests is what does attitude mean to you? What is your definition of attitude? And who were your first attitude coaches?
Wow, Great questions. Let's see. Attitude. First thing that comes to mind is, you know, you're about as happy as you make up your mind to be. I think attitude is you decide. I'M going to respond well. You're taking notes out there. You guys write that one down. Respond well. In life, man, when your neighbor lights you up, your wife or your husband lights you up and you want to respond badly and maybe not be the best, best moment for you, respond well. A client, a competing competitor, respond well. Be bigger than that. And so I think attitude is everything. It's contagious. And of course, we know people with bad attitudes, right? Do our best to avoid those problem people, negative energy and bad juju. But become the guy, and I'll give it back to you, Glenn, that walks in the room and lights it up. When you enter the room, people are excited. You're there because you're loving, caring. You're focused on other people. You're adding value and giving hope to people because they can do it if they're willing to fight, scratch, crawl, suffer, struggle, and make it happen. And that's how I got to where I am. I went to all those seminars, and I struggled and I fought through it. And then, man, you pop out the other side going, this is awesome. So that's kind of where I am today.
That's cool. So let's talk about when you think about attitude, who had the biggest influence in your life on your attitude?
You know, I would say, my dad. My mom was a real estate broker, and she's a killer. And she could meet someone, open a house. They were going to buy a house from my mom. I love my mom. She for sure helped me with my. But my dad was like, you know, I'll never forget this. You know, our family's Christian. And he said, I got this job working at a gas station. It was kind of a rundown gas station. And he goes, son, who are you working for? For? I'm like, well, I don't know. I'm working for Mr. Rogers. He goes, no, son, you're working for Jesus. You know, we're Christians. And if Jesus owned that gas station, you know, would you clean the bathrooms? Would you pick up the litter? Would you wash the windows? I go, well, yeah, Jesus owned the gas station. I would. But that's Mr. Rogers. Mr. Rogers. No, son. The Bible says, do all your work as unto the Lord. So I went. I was 18. And so that day, I cleaned this entire parking lot of the gas station. I scrubbed toilets. I got rid of the cobwebs. There was a. Found a black widow spider. I literally washed the windows inside. He showed up later that day, and he was like, it had transformed his gas station today because I was no longer working for Mr. Rogers. I was working for Jesus. And he immediately made me the general manager, put me in charge. I immediately got promoted once I realized who I was working for. And so there's a little life message for you, and if you're agnostic or atheistic, I don't know, figure it out for you. If that worked for me as a Christian. So I'll leave that in your court there, Glenn.
I love that. What a powerful, powerful message for people to ask themselves, am I giving the best of myself to the people that I am serving? And when you do, look at the 10x results that the good book promises. Our challenge already. I usually don't start challenging people, but I knew this was going to be great. Good, Brent. One challenge is to do this. Think about Brent. Go to whatever part of your life needs to be cleaned up and clean it up just like Brent discussed, and look at what will happen to your life. So, man, that is just so beautiful. And what's your father's name and mom's name?
Tim Gove. He's still alive and doing great. He's 87. My mom's 85. He's super healthy. We're still playing golf together. Definitely. My dad was like, man, he was Mr. Attitude. Everybody loved my dad. He was that dad. Always playing basketball with us, playing football with us. He was that dad. He was in the game. So I was very. My mom's amazing, too. Don't get me wrong.
Sure.
She's just killer. She's a. She's a certified killer. You know, she's a high D driver. Right.
Well, we'll save her story for either later in the podcast or the real estate podcast whenever me and you start doing that. Right. One thing I love to dig into, the people that are carrying the light in their life and in the world is this generation before mom and dad, and I didn't. I always loved to ask if you knew your grandparents, that you had four of them, obviously, and did one of them have a unique story or did one of them exemplify something that you carry with you today? I would love to know that story.
Yeah, sure, sure, sure. I think my grandfather had a huge impact on me. My other grandfather would have. He passed away from a massive heart attack when I was very, very little, and he lived far away. So I never really got to spend a lot of time with our gr. But my other grandpa, Dwight Timmerman Gove. And I'm Brent Timmerman Gove, named after my grandfather in 1935 in the middle of the Great Depression in San Diego, California, he formed Dwight T. Gove Insurance. And he crawled his way out of the Depression and became. Hey, come here. See you later, man. Take care. Take care. Fly safe. So basically, he built a very successful insurance company. I don't know, I think they were doing 250 million in premiums or something. Very successful.
Very well.
Take care, Danny. We'll see you. Bye. Bye.
It's all good.
We're fine for the airport. I can't just ignore it.
That's right. We can always edit it out, Mark the film. Jason, it'll be fine. It's totally good.
So, anyways, long story short, he built a huge company. And then when I was 10, his wife Hazel, which was his second wife, his first wife passed away. You know, it happens, through cancer. It was sad and tragic. And I was a baby when she passed away, but Hazel was always my grandmother and his second wife, and they were married forever. But she got diabetes, she couldn't travel. And he had this motorhome. He called it the Beast. And he was. Let's go fishing. And pick me up at 10. And we would go fishing for 30 days. And every summer, my grandpa took me fishing for 30 days. 10, 11, 12, 13, 14, 15, 16, all the way till I was 18 and went up to college. And man.
Good stuff it is. Well, have you heard the song I Hope Grandpa. I Wish Grandpa's Never Die? Have you ever heard that song?
Yeah, sorry, I didn't see that one coming. But I love that man. He was so good to me. And we fished all over Montana. He taught me to fly fish, the Madison river on the Yellowstone. I had pretty. Pretty fortunate.
Good. Well, I won't make you suffer anymore through that. But this is what the Good Attitude podcast is. But it begs the question if there was one or two lines that your grandfather taught you regarding attitude after those 10 summers, if you could sum up all the knowledge. Is there one mantra, is there a sentence that maybe he always said that you take with you?
He would. He would always say, that was the best breakfast I've ever had in my life. And if we go to lunch or dinner, that was the best dinner I have ever had in my life.
I love it.
He was like the most positive grandpa ever. He wasn't grumpy and he would laugh. He had a sense of humor. He loved to laugh. Everything was entertaining to him. And then we'd always. At 5 o', clock, we could be going through Nevada, we could be going through Idaho, Montana at 5 o'. Clock. He would pull off if it's 5 o', clock, the next off ramp, it didn't matter if it was in the middle of nowhere, we'd pull off. He put out the awning, two chairs, and it was happy hour. And he always stopped at 5 o'. Clock. I'd get my hot chocolate, Grandpa would have bourbon and coke. He had made himself a little highballer drink. And he'd sit, he'd have one drink and I'd have my hot chocolate. Look out across the.
Oh my gosh.
And it was magical. I loved happy hour and I was 10.
I love it. And so I think that gets message or the moral of the story is claim your appreciation, Claim your gratitude. What is wrong with anybody? Anybody that's listening to us right today? Here's exercise number two out of this podcast. I want you to say that was the greatest breakfast I've ever had, the greatest lunch. Just tomorrow and see how you feel. See if it changes your attitude and claim how great whatever it was, the food in front of you, one, two or three meals, just try that for a day and let's see if that changes your attitude. Thanks, Brent. That was good. We find our most emotional, engaging and wonderful stories are found in the generation actually before the parents with a lot of our people. And you'll hear when you listen to the Get Attitude podcast, several people talk about the power of their grandparents. Let's talk about your attitude. I guess today as we see so much friction, so much turmoil, so much political change, so much economic change, like, what's your attitude towards change as an entrepreneur, even in general?
Oh, man, you have to embrace change. You have to grow. A lot of you. Like, I'm not using an iPhone, you're dead. Or a smartphone. I mean, I'm not going to do Docusign or I'm not going to learn up podcasts or Instagram or YouTube. Man, you better. You're just like that guy. I'm not driving one of them cars. I'm going to take my horse and boogie, you know. And so, man, embrace technology, embrace learning, growing, changing. You know, I'm 56, I've been kind of push myself to do it. It's not natural for me. What's natural for me is a good cup of Puerto Rico coffee, a yellow notepad and just hanging with my wife.
I love it.
Technology's amazing. The leverage of it. And I would say this, as far as today's change and what's going on, do not participate in the recession of the talking heads on TV or the people in your industry, whatever industry you're in, like, oh no, it's going to be this, it's going to be hard, it's going to be, you know, step up and say, I'm not participating in the recession that everyone else is. The mental recession, you can go kill it. And so get out there and lead and whatever it is you do for a living, massive lead generation. And then you get the clients you want because you have so many choices and then you're succeeding. So lead generation. Every industry is vital, interesting.
And so when we're going to talk about your successes, because people need to know this is an extremely successful person. But before we get there, was there a time in your life where you stood at the edge of the bridge and you went, I think I'm better than this, I think there's more for me. Like, what was the toughest time of your life and what did you do to get out of it? I mean, as far as a mental exercise or your mentality, do you have that or did that never happen to you?
No, I did. I mean, for sure, I went bankrupt when I was 29. I turned 30 and I was bankrupt. What a wonderful present to give yourself at 30. It wasn't what I had planned, but I got a fresh start. We were buried, I had a failed business and then everything was great. 2005, I made $3.8 million in a single year. Own lots of real estate 2009, had sold all that real estate, had created capital gains issues, had 13 full time employees that I kept way too long because I was 39 when that market shifted and I didn't have the maturity. And I thought, well, I'm responsible for these people. So I kept them on for years when I should have let them go and find something else. And what I did was devastate my family's finances. So by 2009, 2010, I was short selling my own home, had sold property after property after property after property, had capital gains, IRS tax debt, and remember meeting with bankruptcy lawyers and attorneys going, how do I go bankrupt? And they're like, man, you can't. You make too much money. You have to do nothing for a year. I go, I'm not willing to sit around and do nothing for a year. But they are not going to offer a compromise with you because you make 285,000 a year. Even in a bad time, you're still, this was back 2009, 10, 2, 8, 5, 350 when it was horrible. And then in the Middle of the crash, the bust, I spent years digging out. I did not pay off my taxes three years ago. I owed hundreds and hundreds and hundreds of Thousands, compounding at 50% penalties and interest. I almost made the front page of the Sacramento Bee in Northern California. They did an article on Northern California's deadbeat taxpayers and all these heroes and titans of business, my friends were on the front page of the paper. They were celebrated stars until the market changed. And now they're somehow deadbeat tax losers. I'm like, man, we all got caught. That was a big punch in the. Everyone has a plan till you get punched in the face.
Yes.
Right? So we all got by. I thank God I missed it by $20,000 of tax debt. They listed it. It's public record. And I'm like, I was so glad. I just.
And I.
And I worked so hard for so long. We've rebuilt everything, and now everything's great. So if you're out there and your life got tanked and you have tax debt, I was able to rebuild it, get it all back, and then 10x it just. With a great attitude and an amazing work ethic and surrounding myself, people like Glenn, Bill and his podcast and the YouTube channels and the TED talks and the events, and I'm always growing. You're a student of life, man. Be a student of life. You can. I love the saying, Glenn, I'll give it back to you. But the biggest room in the world, it's a room for improvement. And you're not stuck being you. And if you are stuck being you, you're dead. Always learn, always grow. Kaizen. Constant, never ending improvement. Japanese term, man, you can do this. Go ahead, Glenn, I give it back to you.
I love it. No, I love it. And I just want to just delve back in because I hear it all the time, right? I'm drowning in debt. I got too much tax debt. My business is terrible, and people are stuck, right? It's like. And then some of us just have this natural ability to bounce back and fight through and keep going. And I have a feeling that's kind of where you were. But when you think about your comeback, right? Can you give me one or two principles or is there a mantra you told yourself? What was your attitude? What, what, what was it that jolted you out or kept you getting out of bed? To keep fighting. Because there's people out there that they're just done. They don't feel like they can fight. What's your advice to them on how. What, what can you do to Light the fire, man.
I mean, get on your knees and pray to God if you believe in God. If you don't, then pray to the stars or whatever it is you do. And that's. That's up to you. But, man, I think I learned a lot of things from Tony Robbins. He's got three life rules. Number one, life isn't fair. Number two, you're entitled to nothing. And number three, nobody's coming to rescue you. So you better bootstrap it. You better suck it up. I mean, everybody struggles. You think, oh, Bill. Glen. Bill doesn't struggle. Brent Gove doesn't. I'm in marriage counseling. Even now we're married 31 years to September. We still do marriage counseling every week. Now, is your marriage in bad shape? No, but I want to have another amazing, awesome, great marriage. And we're constantly working on it. That Kaizen thing. And so same thing, too, man. I mean, you may be a good golfer, but can you improve? Yes. Can you improve as a dad, as a mom, as a business person? And then so I learned to fall in love with accounting, to do monthly P and ls, to constantly improve, to show up and to respond well. Write that one down. Your job is to respond well. When someone. Someone flips you off on the freeway and tries to run you up the freeway, how do you respond? Well, I was swerving to them, and I flipped them off. That is not responding well. Yes, it is great. What's that get you? Total road rage and maybe arrested. So you've got to respond well. Put in massive action. I love this one. Progress before perfection. Everyone's like, well, what's the script? Would I say, man, just get out there and do it. I think Glenn and I'll hand it back to you. The key to success is failure. Most people aren't willing to fail. It's the stepping stones of success, man. I was. I was so willing to face plant again and again and again and again. But I was relentless and moving forward while loving God, loving my wife, loving my five kids, and we adopted three more. I have eight. And being a little league coach and being a soccer coach and going to men's camp and men's Bible studies and couples retreats. Every couple, I always went, sign up, go every couples retreat ever do. It's helped our marriage, man. It's not easy being married. A lot of people don't make it. And I'm not going to say it's been so easy. It has it. You meet this cup. We've never had a crossword not my story, anyways. I don't know. I'm just being honest. We have struggled, but it's been great. I love my wife. She loves me. I'm confident. She's confident. But, man, we fight for our marriage. We fight for our business. And you're in a battle. Wake up. And you could whip it. You could whip it so quick. You are 12. You are. I mean, I could change anybody's life in the next 10 days, radically alter your life. And let's say you're an architect. You're a commercial real estate agent. You're a Stockbroker. Talk to 10 people tomorrow about hiring you as an architect or about buying or selling buildings or retail or buying or selling businesses. If you're a commercial agent or a Stockbroker, talk to 10 potential clients tomorrow. Then do it the next day and the next day and do it for the next 10 days. You'll talk to 100 people. Have actual, meaningful conversations. For the next 10 days, you'll talk to 100 people. I talk to so many people. No, you don't. You talk to 100 people in the last six months. Talk to 100 people in 10 days. Well, who would that be? Hunger is your greatest asset. If you want it bad enough, you will figure it out. And if you talk to 100 people in the next 10 days, your business will explode. Your architectural firm, your software engineering firm, your stock broker business, your financial planning business, your commercial real estate, your residential business. Every single person who does this has a complete breakthrough. Then the key is don't stop. Do 10 more days, and then 10 more days and get it done in the morning. It's. You know, if you're in your head, you're dead. And I'll end with this. I'm gonna hand it back to you.
Seneca said this.
He noticed it thousands of years ago. Here it is. Glenn, you ready? Yeah. It is not because things are difficult that you do not try is because you do not try that things are difficult.
I love it.
Seneca noticed it thousands of years ago. Anyways, I'll give it back to you.
That is so good. I mean, look at guys. That is the podcast, like, understand. Hit rewind. Listen to it. Hit rewind. Listen to it. 10 a day. 110 days. I don't care what business you're in, and your life will change, and I totally believe it. I want to just get back very quickly to respond well. Give me three. Just what does respond well mean? Like, I know what it means. I think everybody knows what it means. But just Help those who are like this. I respond, well, I can't figure that shit out. So, like, what do you say to yourself? What questions are you asking in order for you to respond? Well, like, you know, I'm sure you're eloquent enough to figure it out. Give us just three quick bullet points on responding well, okay, I'll do my kids, right?
Your kids do something crazy and this and that. You just want to light them up and like, oh, that's going to be really good for them. So there's a way to deal with the situation without just, you know, giving them a tongue lashing and beating them down. And just like you just let you turn red and you say things you regret. So you have to stay calm. Maybe go walk out in the backyard, calm yourself down, do some breathing, think about it, and then go back and get deal with the situation. I'm not saying you wink and you look the other way and you don't, you don't call it out. But there's a way to parent that's not screaming and yelling and losing your stuff. That is an area of responding well. And it takes patience with your loved ones, with your husband, with your wife, with your children. It's easiest. That's why domestic disputes are the most dangerous disputes for police officers. So a respond well, there's one in business. I have lots of employees that work for me. When they make mistakes, I can light them up, dress them down. You're gonna pay for this. It's coming out of your paycheck. I'm always super encouraging you talking about, okay, what did we learn from this? How can we correct this? I love you, man. I believe in you. We got this. And so I respond well with my staff. Love it. Because here's the deal. Does your staff, do your clients, do your friends know that you love them? What's a little corny? My clients, I don't know. I love my clients and they know I love them, and they know I'll go to the mat for them. Your clients may not. And you may wonder why you're not having the success you have. And the final thing is with your clients responding well, when they lose their stuff and you stay calm and you have to, people attack you for maybe something you didn't do and you could yell back at them or whatever. So again, in life, I think we're called to respond well in business and our personal lives. And when you blow your stack, name one time that's ever really been good. It might felt good for a second, but like you're embarrassed. Yes. It was not your best self showing up, Right? There you go. I don't know if I answered your question.
I love it and I think so as I was listening to you, I've created the formula. And you can do this when you're on stage, whatever. Responding well first means staying calm, right? And as a football coach and if you watch the Wimbledon match, the guy's going crazy in Wimbledon. And I'm like, well, there's no way that guy's gonna win. But step one is remain calm. Step two is change your proximity, whether that's in your mind or physically change your proximity as you're calming. And then three is deal with it. And then I put in parentheses, love on them. So stay calm, change your proximity, deal with it. Meaning, let's just start loving people more. And, man, that's the way to respond. Respond in love, not in hate, not in jealousy, not in greed, not in whatever else there is. So, Brent, so, so good. Thank you. My, my gaffers, man, I'm telling you, you can apply this to your life. You can apply it to your business. I want you to go to brentgove.com Brent Gove is having a huge seminar in Dallas, Texas just next month. And it is called the Build Conference. It's mostly for real estate agents. But I promise you, whether you're in real estate or not, it will change your life. Brent pays Tony Robbins out of his pocket to come and speak at this event. Tony does not speak at events anymore for other people. He does for Brent. So look at build, but look at, even if he can't go next month, just promise me this. Go to brentgove.com look at what he's doing. Look at his events. If you're in real estate, you need to be following what he is doing. He's built one of the biggest organizations. We haven't even talked about the enormity of the organization that you have. But if you don't mind, now that people know and they've heard you talk about mom, dad and grandpa and your philosophy of life, how many people are in your organization? At EXP Real Estate, I've been very.
Fortunate to have over 30,000 agents and brokers worldwide in 21 different countries, all 50 states, every province of Canada. So it's been an amazing five year ride and I've never seen anything grow like this in my life. I mean, I got up to 45 agents on my team at ReMax and 18 at Keller Williams, and all of a sudden 30,000 and so thing is like, on fire, and exp is becoming the largest real estate company in the world, both residentially and commercially. Just be a matter of a few years because we are agent owned, broker owned, and then revenues are shared with the owners. And it's crazy. It's really great.
It's so great. And so Brent is a just a super leader, super influencer of this juggernaut known as EXP Realty. So look him up, you'll see what he does. I don't want to embarrass him, but he was a guy that was bankrupt 13 years ago. Okay? So if you're listening to this, I don't care who you are, where you are, or what you do, you follow Brent and he'll show you the light, and he's gonna get you where you wanna go. And you keep listening to this podcast. Brent, we're gonna finish up our Get Attitude podcast with this thing that we call knowledge through the decades. And we just want you to walk through life. And we've probably gotten to some of these, but that's okay. Wipe it with a clean slate. What we're really looking for are instances, stories, or accounts of your life as you go through. And I'll lead you through this that changed your attitude or created an attitude lesson for you. The first thing we really talk about is birth, though. I mean, I know you probably don't remember being born, but maybe you remember your kids being born. But what do you think the attitude lesson is of birth or being born?
Wow. Adapting. You come out of this environment where you have food, you have oxygen, you have water, you have nutrients, you know, and you come out and what do babies do? They cry, man. They start crying like it is cold. It is not warm out here. I want to go back in there. So I think you have to adapt. I think we learned from born. You must immediately adapt to your environment. So there you go.
And I think the attitude lesson is that adaptability and childbirth. We've never had that answer, really. But when you think about this, gaffers, your ass needs to adapt like a baby on a daily basis. Like, nobody's asking the baby to adapt. A baby is not going to courses to adapt. Baby's not measuring the environment to see if they can adapt. It's something that happens. It's natural. And so natural adaptability is certainly a strength that obviously I'm sure you possess. That's a great answer. I want you to think about being 10, growing up in California. You're probably in third or fourth grade I don't know if you were bullied, I don't know if a teacher gave you detention. I'm sure plenty of stuff happened. But what was, was there a story or an instance when you were 10 that you felt changed things for you or created an attitude lesson for you? Brent gove as a 10 year old.
As a 10 year old, you know, I think, you know, neighborhood friends, having a good time, playing flag football out in the street and all that. But I think getting into the Little League and starting to play for the Astros and then like realizing, hey, I'm pretty decent shortstop and I can play, I could pitch and I can hit and I started getting some self esteem. I'm not just, I'm good, you know. And of course I had an older brother and my dad and we're always playing catch in the backyard, basketball, soccer, football, throwing the ball. And so there was some hand eye coordination I had. And so I remember at 10 being on the Astros and going, hey, man, you're a decent little athlete. I didn't know I was an athlete. You get in Little League and you know, and so I think that was a positive experience for me, realizing that I had athletic ability. And I remember feeling good about it.
Cool. I mean, and that would be called self awareness, right? The ability to say, hey, I am actually good at something. If you're somebody that's listening this today, maybe it's time for you to start recognizing that you're actually good at something. My guess is you said I probably got a golfer inside of me in about 40 years.
No, was not thinking about golf at all back then. Just, just the snack bar at the Little League. Remember how cool the snack bar was?
Oh, yeah.
Did you get free hot dog or the red, Red vine licorice things? It was like, oh my God, the snack bar is what you live for. At least I did when I was 10.
Did you guys do walking tacos? You open up the Frito bag and then you dump taco meat and squirt the cheese in it. That was called a walking taco.
Indiana, right? Yes. We weren't that smart in California, man. We just had good old fashioned hot dogs, chili dogs or the pizza. The pizza were my favorite, baby.
I love it, I love it. When's the last Little League game you went to?
Oh, it's been a long time. I mean, my kids, you know, I coached them. I was the coach, by the way. One year I made the mistake of I had my secretary sign me up. She didn't sign me up for little League. She signed me up for the other one. What's it called? Not T ball. Pop.
Pop Warner football.
No, it's. It's a. It's a. It's like for professional Little leaguers. So it's like people with their kids to be professional baseball players.
Oh, my God.
Maybe.
Yeah, yeah. Or travel ball is what we call it.
Yeah, she signed me up for that. I'm used to Little League. Oh, the parents are nice. The kids. We go to Pony League. I am coaching 5 year olds and I got dads lighting me up because I'm not doing practice properly. And these kids, they gotta be the next Johnny Bench or Joseco. I was freaked out. I've never seen parents this serious. So I'm like, the last time I always went back to Little League. Hey, we're just here for youth soccer. We have a good time. So we're going to tell our kids how amazing they are. I'm not the guy. Everybody gets a trophy, you know, they're going to learn, hey, we love lost. Yeah.
Yeah.
You know, so I'm not like, everybody's the first place. No, we took second or third place. You need to fight and work harder if you want to be first place.
That is. That is. So we. We just did a podcast with the owners of Wrestling Mindset and they work with kids that are literally burned out and they help families coach athletes to success by not putting so much pressure on them. So that's another. Really. His name is. I believe it was Nick Zanetti was his name. Big, big Italian, Catholic and man, he was. He was unreal. So, guys, you probably already heard that one, but we'll see. All right, so, Brent, you're 20 years old. I don't know if you remember your 20th or your 21st birthday, but when you think about the attitude lesson of being 20, what. What was the lesson from that? Year or two?
No. One of these I learned. And I remember when I was that age was I needed a job. And I heard this guy who was a contractor and he said, you need a job, you get a job. Anyone can get a job. It's easy to get a job. I'm like, I need a job. I need to make some money. And he gave me this advice and it was spot on and it worked. I copied what he said verbatim and I got a job paying like triple the pay, with benefits like, oh, my God, it worked. And so what he said to do, he says, you go up, you start interviewing with employers and you tell them, look, look, hire me for Two weeks, but don't pay me. I will show up early, stay away. I'll work 40, 50, 60 hours a week. Whatever you need. I will have the best attitude. You say, jump, I say, how high? I guarantee I'll be the best employee you ever had. And I'm gonna let you take me for a test drive. You can try me out for two weeks, and if you're not impressed, don't hire me. And I will work for two weeks at no charge. And of course, you're sitting there going, what if he doesn't hire me? Then I work so hard. He goes, how have you been needing a job? Oh, six months. We haven't made anything in the last six months. Take a chance. Well, of course I said all that. And it was a sales position for office equipment. And I was like, I don't know, 20, 21. And I go, plus, I read Zig Ziglar, Ogmandino, all kinds of great stuff. And I'm just very goal oriented. I. I'm super positive. Just give me a chance. You say, jump, how high? I promise you two weeks. Let me show you what I can do. I'll have the best attitude. I will raise. And the guy's like, look, look, look, we can't do that. There's a minimum wage. We could be sued by the. You know. But he goes, you're definitely the kind of guy we're looking for. And there were like 28 applicants. He hired me in the spot. You know what I was doing prior to that?
What? Nothing.
Washing dishes. I went from the dishwashing job to 28, but it was back in like 1988. 2,800amonth plus benefits, plus commission. I was like rich overnight because I took this guy's advice. Hey, I'll work two weeks at no charge. And you show up early, you stay late, you give it 110%. And people are like, they're not used to hearing people talk like that. And so that was something I learned in 20 that really worked.
That is so powerful. I love it. I don't want to cut you off. Is there anything else? So, you know, gappers, especially my 20 year old Gap. And we got a lot of 20 people in their 20s and just coming out of high school. And I mean, if that story was not worth the whole time you just spent with Brett Gove, I don't know, what was that? That is the key to success. Absolutely unbelievable. All right, now you turn 30. Do you remember turning 30? Do you remember where you were on your birthday? Where you were in. What the hell were you doing at 30? And what was the attitude lesson?
I went bankrupt at 29, okay? I was broke. I was living in one bedroom of my brother's house and we moved from Chico, Northern California to El Dorado Hills. This is like moving to Newport beach or Manhattan beach or like El Dorado Hills is the place to live in Sacramento, maybe that in Granite Bay. So they're like, oh my gosh, I'm moving to El Dorado Hills. Yeah, I'm moving to El Dorado Hills. You're doing so well. I didn't tell them I was moving to my brother's house because I couldn't even afford the first last security deposit of our house. I'm married with two small children. Oh my gosh, 18 month old and a three year old and he had a three bedroom, two bath home. He takes one of the kids out of that second bedroom, made him share a bedroom and a family of four moved into a bedroom that was maybe 12ft by 12ft.
We had a queen match and then.
Two little toddler beds and there was nowhere to stand. You kind of walked across the toddler beds and we lived there all summer with my brother. So that's what I did when I was 30. A friend, we went out to dinner with some other friends, went to the movies. My car was stolen while we were at the movies. I called the police, like Mr. Cove, your car was repossessed. It wasn't stolen, it was repossessed. I lost my car while we were. We had to get a ride home. It's a little embarrassing, you know, I guess I'm a little behind on the car payment and it was in the bankruptcy and they just hadn't gotten it. So I kept driving it, right? So my lesson at 30 was humble pie, man. I started over, we moved into a house, finally had no money to turn the phone on. We used the neighbor's phone. They would feed my kids frozen Wonder bread. They kind of dethaw it and then put some peanut butter and jell. They were feeding my children. I was like, this is not okay. And so I went to work like a maniac. I was so hungry to succeed. And within four years I was making 400,000 a year in real estate. I'm like, is this even legal? But I just freaking went after it. I went after it.
Yeah, I love it.
Reading Dale Carnegie while reading Zig Ziglar, reading Tony Robbins type stuff, Jim Rohn, John Maxwell type stuff, Dr. Dennis Waitley, you know all those things. And learning about Success and what it takes and hustle. Good old fashioned hustle.
Yeah. You know, what an incredible story. Gappers. If you're feeling Brent right now, understand that it's time to cross the bridge. It's time to bridge the gap. He's given you countless, countless nuggets, countless bullets to put in your gun to bridge the gap from who you are to who you want to become. And that's so good. Let's go to 40 years old. Tell us about where you were living at 40. What were you doing at 40 and what was kind of like the attitude lesson for you when you turned 40.
Yeah, I believe 40 was 2000. 16 years. 2000, 2005, 2004, right in there. And the market had just. I remember in June I closed on 55 homes in a month. So I sold and got paid 55 times in a month. That was year I made $3.8 million. Life is great. I own lots of real estate and I was, it's like the dot com bomb.
Yes.
You're all in technology. You got your, you got your clock cleaned. I was all in real estate like Everybody else in 2005. Everyone's doing subdivisions and investing and I had it all. And that was so great until it wasn't. And then BY so basically 40s when things, the wheels went off for me and again I got to the point where I was facing bankruptcy, begging to go bankruptcy. I was in a far deeper hole because I kept selling real estate and getting capital gains. But my, I always tell people jokingly, I was a victim of zig zig zag. It'll turn, it'll be better next year. 2016, it'll get better. 2007, it'll get better. So I kept going. I'll pay back these capital gains. I'll make it next year. Well, it was, it corrected In California, summer of 05. I closed 55 homes in June, in, in July 19, 17, 16, 14, 12. By December, I closed nine homes. Well, that's a lot of money. Not when your overhead's 128,000amonth, not a year. And I was in contracts and I was getting, getting buried. 30, 40, 50, 60,000amonth losses, not annual losses, monthly losses, which is why I had to sell my real estate. I actually didn't lose to foreclosure or short sale. I made massive profits, which was worse because now you have capital gains that you can't bankrupt out of. I could have bankrupted out of those mortgages and all that, but you don't bankrupt out of the irs and you can offer compromises, surround and do nothing for a year and have no income, but they would not. I went to tax lawyers. I went to everything. So turning 40 was not as fun as I thought it was going to be. And it was the beginning of my struggle. I mean, I struggled. In fact, if you look up my name, Brent, in Gaelic it means uphill struggle. Oh, my gosh. That's what it actually means. So funny.
I can't help but think most people have never made 3.8 million and Brent makes more than 3.8 million, maybe double 3.8 million right now. So they got to be saying, and I'm sure you used to sit by a lake and ponder and go, God, if I made 3.8 million, I got the world by the short and curlies. And I mean, I'm good for the rest of my life. What do you. What's the advice that you have for somebody that is either newly rich so they don't squander it? I'm also just curious, like, what, how you struggled. You know, I get that you struggled, but you made it through. Like, what did you tell yourself to keep going after you lost it all? So two questions. Number one, is having. Is making 3.8 million as great as you think it is? And what's the lesson in making that type or 6 million, you know, what's the lesson in making that just in case one of our gappers hits it big. And then just how did, how did you mentally get through the demise?
Number two, you know, I just always believed I'd bounce back. It's like riding a bike. You know how to ride a bike, you're going to do it again. If you can make, if you can be successful people in sales. Okay, this is a rotten time. I didn't see this coming. I'm 39. I ran my. I'm a kind of a conservative, you know, free enterprise, small government, less taxation. You know, I'm that kind of person. And so, you know, I went. But unfortunately, at 39, I ran my business like a bleeding heart liberal. I kept everybody on the payroll for years.
Oh, that's right.
Yes, I suffered and my family suffered. I'm thinking, why obligation? But I didn't realize has really devastating my family's finances. And, and so how to had it to do over. I didn't have the money. I literally mortgaged our future to pay these people. They could have gotten other jobs, done other things. It wasn't my responsibility. So I'm a bit more conservative fiscally now, I can afford a Rolex, no problem. I don't have one. I think I have a $150 Invictus watch. I mean, I have nice cars. I live in a nice, nice home, but I, you know, I could afford anything I want right now. I could buy a $40 million house on the ocean. I. I'm here on the ocean right here. It's late in the day in the Caribbean. Let's see. It's kind of cloudy today. That's the ocean things out there.
Those of you watching us on Spotify, you can see that view. Yeah, I love it.
It's $2.1 million. I mean, I can afford a 40. So I'm. I'm not buying too much stuff. I didn't do that last time either. I'm more of a giver. I believe you should give. And so we do a lot of charities. But now, I could say this. I own multifamily. I have residential, but we have certain stocks we buy in different venture capital and different things were diversified in, like, 15 different areas. Was all real estate, right? And so when real estate corrected, I got my clock cleaned. So. But, you know, it could all go away again. And I'm cool, because my hope is in heaven and eternity and down the road. So, like, I, you know, whatever, you know, it goes. My job is to respond well. Love people. Be a bright light in the room when I walk in. Lift. Be a room lifter. Be a life enhancer, not a well poisoner. I think a lot of people are well poisoners. I'm not. I'm a life enhancer. You're a life enhancer, Glenn. And everybody listening. You are called to be a life enhancer. You're called to encourage people. Everybody has somebody they can encourage. And if you spend your life encouraging and lifting people up and helping people, you're going to be very happy. You have a great life.
I love it. In the words of Dr. Chuck Dietzen, we're all not meant to be doctors, but we all are meant to be healers, right? And so one of my favorite, favorite things is, you know those people when they walk in the room, they just light up the room. And there's people, when they walk out of the room, they light up the room. You know what I'm saying?
That's funny. I've never heard it that way. That is hilarious. Like, thank God they're gone. They bring the stories.
Oh, my God, the room is light. I gotta respect your time. Let's go to 50 real quick. Do you remember turning 50? What was the attitude lesson when you turned 50?
Turn 50? Let's see, man, I'm trying to remember 50. It's funny, the rest were easier.
I was, you know, six years ago.
I know I had 18 agents on my team. My world was three full time employees, couple part time employees and 18 agents. I was in charge of six listing specialists, 12 buyer specialists, you know, doing 100 million a year, got 100 million a year sales team. And I'm taking Friday, Saturday, Sunday, Sundays off, three day weekend, every weekend. Life's good. I'm just going to ride that out till I'm 70, right. And do that for the next 20 years. So I'm like, I love people, I love real estate. I got paid really well for what I do. And then, then at 51, exp entered my life and I went, oh my gosh, it's like discovering electricity. It's like, you know, I don't have to take a boat to Europe. I could get in a jet and be there by tonight. And. And so I didn't think there was a better company than Keller Williams. And I'm not saying it's a better company. It's different. I was ReMax for 13 years, really liked it, but didn't have any equity. I was at Keller Williams for nine years, loved it. Went from like to love but didn't have any equity. And of course people offered me franchises at ReMax that were in podunk nowhere and franchises at Keller Williams, the ones I wanted though were taken. So I passed on those remaxing Keller Williams franchise. So it wasn't that I didn't have the opportunity to get equity, but they were, they were in areas that I knew would not be super successful market centers. And a lot of them opened and failed and shut. So you know, enter exp and there's such an opportunity because it is agent owned and to acquire five different ways to acquire stock. It was like I made the decision to make the move. I've moved two times in 27 years. I, I don't move around much and it was a big deal to leave Keller, but I mean it was the best decision I ever made in my life times 100. I mean I literally went from 18 to 30,000. I'm going to be at 57,000 by 2026. And it's pretty cool. And we're changing lives. It's not about me, it's about helping those agents. So as Glenn, as you and I help other people, our life is enhanced 100 fold. And that's what it's all about.
About. I love it. Brent, you've been so giving and so insightful and so real that I can't help but think we did some good. And the podcast today, what I always want to do is have our guests in the theme of Carry the light, just deliver your message of hope. For those people that are walking on the beach, sitting in their car, walking their dog right now, listening to Brent Gove, there's going to be people all over the world listening to you. You, what's your message of hope? What's your, what's your message of carrying the light in their life? And that's what. We'll end with two things.
Number one, if you're like, maybe I need a career change, you're in pharmaceutical sales. You're a software engineer. You just feel like you work at a prison. You're a sheriff, you're a police officer. I don't know, but you're just burned out. You're like, you're a schoolteacher, and you're like, there's more for me than this. I want you to consider real estate as a career. It's amazing. There is no ceiling. I remember the first time I made $100,000 in a month. I mean, it was like, are you kidding me? And so if you want to know about real estate, I'm going to send you somewhere. And it's called www.themodelexplained.com and explains real estate. It explains what exp is, and that's what I'm a part of. And then if you want, watch that. The model explained past tense dot com. And you like it. I want you to reach out to Glenn Bill and talk to Glen Bill. He could connect you back to me or other people. But talk to Glenn. You're welcome to reach out to me, but please go through Glenn. And then the other step. There it is.
Themodelexplain.com My producer is awesome.
He is. He's on it. He's awesome. And then so I would say that's, that's number one, if you're. And if you're an agent or a broker from an independent or another big box brokerage, check it out. We're going to have 500,000 agents in the next five years. No one's ever gotten past, like, 188. And so we're, we're going to just, it's a movement, so do that. And then number two final words to encourage you and spread hope, I would say, go help someone today. Go Go, go, go. Who can I help today? Like, I'm poor, I'm this, I'm that. There's someone poorer than you. There's someone surfing on a couch. There's my son. And I drove by a woman at a bus stop last week. My youngest son, Ty is 18. And she had two big suitcases. There were some hotels behind her. And she had her hands covering her face and she's sobbing. And we drove by. I'm like, that. That did not look good. She. You could. She's literally sobbing. Two suitcases. It's a bad situation. Whatever it is, is bad. I go, son, did you see that? He goes, yeah. And I go, do you think we should keep going? Or maybe we should make a U turn and go check on that young girl? And he goes, what do you think, Ty? He goes, yeah, we should turn around, dad. And I want to see what he'd do. I'm like, I was definitely going to turn around, but I wanted to see what my son would do. So we turn around, I go park in the parking lot. I go, do you want me to go down and check on her? It's kind of awkward and weird. You're walking up to a stranger who's bawling on the street. Or do you want to do it, son? Do you think you could do that? He goes, I'll do it, dad. And he goes down there. Actually, I was in the bushes. I filmed a little crack. I filmed. He's talking to her, hey, are you okay? Turned out she was a Ukrainian refugee where she was staying. It didn't work out. It was a bad situation. She made an emergency call. Someone's coming together. But she's literally sobbing, having, I gave him a hundred dollar bill. I go, no matter what she says, give her $100 bill for sure. And let's just give her some money. But if it's really bad, come back and get me. Let's do something. And then it turned out she goes, I'm okay. Someone's coming to get me and I can't take the money. He's like, please. My dad says, take this, it's for you. And then he came back. I said, son, what if Megan or Sarah, that's his sisters, Christina, Alyssa has got four. What if one of them was in Nashville or Miami or Austin and some amazing father and son was driving by and saw your sister Sarah bawling at a bus top man with two suitcases and they just freaking drove by? It's unacceptable. So you know what? There are people today if you will stop and start asking questions. You could pray for them, you could hug them, you could give them, maybe help them get a job. You could do so many good things. You do that and you're winning like you've never won in your life. Go help somebody. You will feel joy and peace in your heart. Go do that. And you're winning big at life.
That's so awesome. Ladies and gentlemen, that is Brent Gove. He is a life giver. He's an entrepreneur, he's a leader, he's an influencer. And thank you so much, Brent, for being here. Gappers, don't forget. Make sure you say, that's the greatest breakfast I ever had. That's Brent's third grandpa. I'm doing that tomorrow at every meal, I promise you so. All right, well, Brent Gove, it was great to see you. Thank you for giving to our gappers today. And this is Glenn Bill signing off on the Get Attitude podcast.
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