YouTube Lead Generation: How to Get Leads Using YouTube

Brian Johnson shares how to generate real estate leads through YouTube and Google My Business optimization. He walks through success stories showing YouTube's effectiveness for local SEO, offering practical tactics for real estate agents and local business owners looking to attract clients online.
Holy. I don't cuss on these videos, but holy. All right. If you see me wearing these glasses and talking about YouTube or Google, it means something freaking special is happening. So I've got to share this with you. This is the latest and greatest. I did this webinar. It was all about how to optimize your Google, my business profile. A lot of people teach how to set up and then how to optimize your profile, but they don't teach you all the tips and the tricks, all the little hacks that can really get you more engagement. That's what this webinar was. And then I got a comment. I just started this YouTube thing. I just started going on it and this YouTube thing got me this comment from Brian Johnson, real estate broker, went to his site. Great comment. Thank you. Holy cow, would you look at this site? Look at this banner. It catches your eye. He's got the thumbnails going on. Let's go into one of these videos here. Let me just show you something. Sorry, Brian, we're not going to listen to it. We're just going to check out what you're talking about. Six mistakes to avoid when buying a home in Spokane. We got some SEO going on here. Just a little bit. Just a little bit. I'm not going to give away all your secrets in here, but this is a legit YouTube channel. So what is getting me so excited, why I put the orange glasses on is because I'm getting leads from my YouTube channel in less than a week. Like big deal leads. Like really big deal leads. People are researching things on YouTube and they're finding me. I focus on Google. In the first week I focused on Google. I didn't get any leads. In the first week I focused on YouTube. I got two leads. Two really good leads. Alright, so here is why YouTube so good? First, there's a lack of competition, There's a lack of people doing it. Right. But more importantly than all of that is when I talk to Brian, so he commented on my YouTube video, I'm like, who the heck comments on a boring ass webinar video about Google? Brian Johnson does. And when he commented, I found his channel. Right. Okay. Asked him. Let's go back to the comment. Let's go back to the comment. The comment was the most beautiful thing I've ever seen. Let's go back to the comments. Or how do I get back to my comments? Newest, first. Okay, let's go back to the comment. Alright, so he said this is an awesome video. Definitely using these tips on My Google business profile. Thanks. I looked at your Google business profile. You. It needs so much work, so I hope you use everything I just taught you. I said, thanks, Brian, and kudos to you for a great YouTube channel. Are you seeing leads? The most important question of any strategy with digital marketing. Are you seeing leads? I sure do. And they are great clients. And the best part, the best part, they call me and ask me if I would be willing to work with them. Oh, oh, my Lord. Tell me a realtor that doesn't want to use those words. Would you like to use those words? That's what Brian just said. They call me to see if I'm willing to work with them. He is getting credibility from his channel. And this is what I always talk about. This is what I do. For Google, you need to be the local authority. Google can help you be the local authority for real estate. That's what Google can do. And he's telling me on YouTube, not only is he the local authority, but then they ask, do you have capacity to work with me? You're a big deal, but I really would like you to be my realtor. Holy shit. I don't cuss on these videos, but holy shit. A review is gold. A Google review is gold. I read your Google review. I want to work with you. I like you. I know you. I trust you. That's what Google can do for you. What Mr. Brian Johnson is saying here, oh, my Lord. Let's go back and read it one more time because this is just ridiculous. The best part is they call me and ask me if I would be willing to work with them. Who's the local authority now? So I'm meeting with Brian here real soon, and I'm gonna be like, what's up with your Google? You got to get your Google. You know what, what works? You've got to apply the same structure to Google, but at the same time. Holy cow. How did you get here? How can I help other people get here? Teach me. I'm not. I'm not. I'm not infallible. I want to learn. Teach me. How did you do this? How did you get to the point where you say, for the fifth time? And the best part is they call me and ask me if I'd be willing to work with them. My strategy gets them to call you. I read your reviews. I really want to work with you. That's the call I give you with local SEO, the call he gets. Hey, you must be really busy. I really need you. Can you help me? That's what he's getting. That's what YouTube does. Everything I do on YouTube. Let's take it next level. Let's take it next level. I'm pumped. I'm pumped. I know I'm in the right track here. If you want to talk about Google, if you want to talk about Google, I'm your guy. Let's do it.
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