Are you pronouncing these company names correctly?

This content was created by Hadar Shemesh. This content was uploaded by Hadar Shemesh. This is a YouTube video titled "Are you pronouncing these company names correctly?" created on August 15, 2019, by Hadar Shemesh. It is an instructional video where Hadar Shemesh teaches viewers how to correctly pronounce the names of major tech companies like Apple, Amazon, Alphabet, Google, Microsoft, Samsung, Huawei, Facebook, Adobe, and Salesforce, focusing on pronunciation nuances and phonetic details.
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Hey, it's Hadar. And this is the accent's way. And today we are going to talk about how to pronounce the names of 10 of the largest tech companies in the world. The reason why you want to learn how to pronounce those names properly is because you just want to be clear and not to have to repeat yourself when speaking to native speakers. Because if they don't hear it the way they're used to hearing it, then they may not understand you. And you want to be in a place of power where you know that you pronounce things clearly depending on who you are speaking with. Let's get started. Apple. We begin with the A as in cat. Drop your jaw, pull your lips to the sides and push your tongue forward so it doesn't sound like a. Apple. But also make sure that you open your mouth so it doesn't sound like E. Apple. It's right there in between. The second syllable is pull. A P sound, a reduced vowel, and the dark L. For the dark L, you really don't have to bring the tip of the tongue to touch the roof of the mouth. You can just pull it in and create that weird sound in the back. Pull, Pull. If that's hard for you, think as if you're adding an O sound, a neutral O sound between the P and the L. A. Pull. Pull. Apple. Amazon. The first syllable is the A as in cat, A as in apple. And you already know how to pronounce that. That's the primary stress. So it's going to be longer, louder and higher in pitch than the rest of the syllables. The next syllable is M. So close your lips and then release it to a very neutral vowel sound. Am. Am. So these two vowels are not pronounced the same way. Ama. Right. Even though they're both spelled with an A. One is the as in cat, and the other one is a reduced vowel. Am. The last syllable is zaan. It's a Z sound. And then the O is actually a back open ah sound. Ah as in office and job. Za. You close it with an N. Bring the tip of the tongue up and make sure your lips are apart. Zaan. Zaan. Amazon, not Amazon. Then we have Alphabet, which is the parent company of Google. So let's talk about how to pronounce both of them. Alphabet. Guess what? We begin with the A as in cat here as well. Ah. But then we move on to the dark L. Remember, you don't have to lift the tip of the tongue up to touch the roof of the mouth. You can just create A lot of tension in the back of your mouth. And then fuh, fuh, an F sound and a schwa. Alpha, fuh. All right, it's not fa. Don't open your mouth too much. It's not alpha, but alpha. And then end it with bet, bet. A B sound, the E as in red, and a T. That is usually a held T. So you don't really release it. You just stop your voice abruptly. Alphabet. However, if you do choose to pronounce the t at the end Alphabet, it's totally fine. Then, of course, we have Google. You start with a G sound, then it's the oo, as in food. The oo sound is a long, beautiful, kind of like transitional sound. Why transitional? Because you hear the sound forming up as you pronounce it. Think as if you're starting from a neutral position until you. You pronounce an oo sound at the end. Oo. Oo. You actually hear the back of the tongue coming up oo and the lips going forward for the oo sound. You can also think of it as if you're adding a W at the end. Google. Make sure it's a long vowel. And you don't pronounce it like Google Google, but double it up. Goo. Goo. The next syllable is gul. Gul. A g sound, a schwa, and the dark l, which actually takes over the schwa. Goal. Just like with Apple. Google is pronounced the same. Imagine like you have an sound right there in the middle between the G and the dark L. Goal. Google. Google it and see that I'm right. Microsoft. Again, three syllables. The first syllable is my. My as in my company my. Then the next syllable is cr. Cr. Connect the K sound and the r Ker. Round your lips and pull the tongue in so it doesn't touch anything. So it's not. And then you release it to a neutral vowel. The. The schwa. Cr. Cr. Micro. And then soft. An S sound, the oz and father. And then at the end, Microsoft, soft. Wait, wait just a sec. I just want to point out something before we continue. Notice how whenever we have names that have three syllables and the first syllable has a pure vowel in it, the middle syllable is usually reduced to a schwa. Amazon Alphabet. Microsoft. Right. So I want you to pay attention to it as you're listening to words with three syllables, especially when the first syllable has a pure vowel in it. Just something to pay attention to, to develop your awareness. Okay, let's continue because we still have a few to go through and I know you're busy. Samsung Technologies Samsung. You begin with an S sound sound than the A as in cat. Sam. When the A sound appears before an M, then the ah is a little milder. Consider it to be an E sound that doesn't really want to get to that ah sound. Sam. It's like it's doing you a favor. Sam. Right? Rather than. And then the second syllable is song Song. Like sing a song song. Notice that I don't pronounce a G sound at the end, even though it's spelled with a G. But I'm pronouncing an ng, which is basically an N that is produced in the back of the throat. Sam. Song Song. And if you want to find out more about the ng, check out my video how to pronounce the ng sound. Samsung Huawei. This is a Chinese company, therefore the name is originally in Chinese. In Chinese, it's pronounced Huawei. Huawei. Actually, this sound does exist in American English. And it's the wh sound that some people pronounce as hua, like Huai Huer. And what since most people pronounce the hua sound, the wh sound as a W. Same thing here. Instead of saying huawei, you pronounce it as wa. Wa. So it's a w sound. Then the ah as in father wa. And then way as in no way. You pronounce it that way. Wah. Wahe. Wah Wah. Facebook. Now, this seems to be like a really simple name to pronounce, especially since we use it all of the time. Facebook. But there is a trick here, and let me explain. The first syllable is rather simple for most speakers to pronounce, and that is fae. A as in day fae. Make sure you don't pronounce it as E. Facebook. But fey. So add a little Y sound at the end. Face, Face. Then we have the word book. Book. Notice that it's not book book, but buck. The sound there, the vowel there is somewhere between oo and ah and o buck. Drop your jaw, relax your lips, create a lot of space in the back of your mouth. Be really chill and say it with me. Book. Book. Facebook. Adobe. We begin with an sound. So it's a very small reduced vowel. It's the schwa sound. So don't open your mouth. Then the second syllable is do as in don't do this. Do. It's a D sound. Then the O as in go. And since it's the primary stress, you already know this. It is longer, louder, and higher in pitch A do. And then you ended up with B, as in this is who I want to be a B sound and a high E. Adobe. Adobe. The next company is Salesforce. The reason why this name may be challenging for non native speakers is because of the two words that have long vowels in them. The rhythm of the word and the actual sounds. Because we have both an L and an R in the word. So let's break it down. The first word is sales. Sales. It's an S sound. Then the A as in day. So make sure you hit the E sound at the end. So it's not sales cells. Sells. But say, say. Then a dark L. Pull the tongue in. Sail. Create that tension. You hear that dark sound? Sail. Oh, oh, that's the dark L. You can even round the lips just a bit. Sail. Not if you're a Portuguese speaker. For you bring the tip of the tongue up to touch the upper palate. Don't make it sound like a W. Sales. The. Then immediately we move on to the next word or syllable. And that is force. Force. The secret here is to make sure that the vowel is pronounced clearly before you bring the tongue up. For the R. Force. The vowel is or as in 4. 4. So pronounce the O sound round your lips. Keep the tongue down. Four. Count to three. No, I'm kidding. But keep it down. And only at the end before you hit the S sound. Then pronounce the R. Force. Right. The R is just a fragment of the word. Don't let it take over so it doesn't sound like first. First. Salesforce. Salesforce. So you gotta control your tongue and your articulation organs. Salesforce. Salesforce. Okay, that's it. I hope this was helpful. If you like this video, then do not forget to subscribe to my YouTube channel and hit the bell so you get all the notific. You can also check out my website, theaccentsway.com where you'll find a lot of free stuff. And you can sign up for my email newsletter to get this lesson. I mean not this lesson, but a different lesson every single week. Have a beautiful week and I will see you next week in the next video. Bye.
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