T. Harv Eker explains preselling: sell your product before you build it. He gives an example of preselling a course at $1,000 per registration, estimating 1,000 sales for $1 million, to test demand and avoid spending money on something nobody wants.
Questions this video answers
1,000 registrations × $1,000 each ≈ $1,000,000.
Presell products or services first with a longer delivery date, then create/deliver them later.
Chapters
Is something called pre selling. Sell your product or service first with a longer delivery date. Okay. And then deliver it. And then you run behind that. But pre sell it. I'm not saying to be out of integrity you have to be able to deliver it.
But you know, when I had a.
When I had courses that I was creating in my mind, I had a killer course in mind. Would help so many people and was coming next year.
Does anybody know what.
I did all the time at this course this year.
I offered.
Next year's course.
That course, a brand new course.
I hadn't even written it. I only wrote the promotion for it.
But I know it's.
Going to be a killer course. I'm going to make a killer course.
And I would have a thousand registrations times a thousand dollars. What's that?
A thousand times a thousand is what? A million dollars something.
A million dollars in the bank. And the course isn't.
Even written yet. Right, But.
I presold it.
And that's what.
I recommend you do.
Presell everything when you're first starting. And here's it. Whoa.
What if nobody buys it? Ha. Great. Good to know now before you sunk your whole life savings in, isn't it?