Fleet MaullThe Entrepreneur’s Zen Master

What if the smartest way to build a business isn’t starting from 0, but buying what already works?

20 Aug 2026 · 1 min

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0:38

Thousands of businesses are for sale on sites like BizBuySell.com, and listed ones signal serious sellers. But the real opportunity is unlisted businesses owned by people who want out but don't know how to market them.

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And there are lots and lots and lots of businesses for sale through business brokers and through online sites like bizbuysell.com. And what you have as an advantage for you there is that you know that you have someone who wants to sell their business. So they are motivated in a way that someone who hasn't even thought about it is not. So I would argue that the people that have listed their business for sale are generally more motivated than the people who have not. Generally, the people who have not listed their business for sale, who are motivated, probably don't know how to do it.

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