Así se innova de verdad
23 Apr 2025 · 1 min

0:40
In this Spanish monologue, the speaker argues that while innovation can be important for a venture’s success, it is not always decisive. She challenges the common association of innovation with advanced technologies like artificial intelligence, emphasizing that simple, low‑tech changes—such as adding a stick to a candy (the Chupa Chups example)—can be genuinely innovative and reshape a market. The speaker concludes that innovation should be viewed as making modest improvements over competitors to capture market share, rather than always requiring complex, incomprehensible algorithms.










