Los pobres idolatran el ahorro de dinero, a los ricos les importa ahorrar tiempo.

In this motivational monologue, Helena Soto contrasts two entrepreneurial mindsets: the "poor" mindset that worships saving money and seeks the cheapest options, and the "rich" mindset that values saving time and prioritizes speed. She argues that choosing the lowest-cost solutions leads to hidden expenses such as stress, re‑work, brand damage, burnout, and lost time, ultimately costing far more than the initial savings. Soto illustrates how entrepreneurs who cut costs on teams, manufacturers, lawyers, and strategies end up spending millions fixing problems later. She emphasizes that in business, speed is the most valuable currency for growth, and that paying for quality and efficiency is essential to building successful enterprises quickly.










