2023 state of fractional and interim sales leadership
Vendux's 2023 State of Fractional and Interim Sales Leadership Report aggregates nearly 1,000 fractional/interim sales leadership assignments (survey of Vendux roster + self-reports). It benchmarks assignment sources (cold outreach 35%, referrals 32%, marketplaces 7%), roles held (advisors 32%, consultants 28%, board members 14%), assignment nature (96% leadership roles; 76% advisory/coaching; 38% individual contributor), common tasks (82% sales playbooks; 75% coaching), workload (average 13 hrs/week, median 10), duration (range 1–30 months; average 11 months; median 7 months), and compensation (broad hourly range <$100–>$600; median $6,650/month; mean ~ $9,000/month; median and mean $180/hour reported). It also reports market sentiment: 56% said 2023 was better than 2022; 32% saw more opportunities; two-thirds expect growth in fractional roles in 2024. The report cautions about sampling and self-reporting limits (Vendux roster focus).
Questions this document answers
Nearly 1,000 individual assignments.
58%.
Cold outreach 35%, Referrals 32%, Marketplaces 7%.
96%.
Average 11 months; median 7 months.