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In this short video, Brittany Long argues that the most valuable return on investment (ROI) from artificial intelligence is not financial gain but the amount of time it can free up for individuals. She emphasizes that AI should serve to remove tasks from your to‑do list, allowing more time for personal pursuits such as hiking, painting, or writing for enjoyment rather than deadlines. Long advises viewers to evaluate new AI tools with the question, “Will this give me my time back?” instead of focusing solely on monetary benefits, positioning time saved as the ultimate metric of AI’s worth.

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