28 May 2019 · 8 min
Jared Goetz scaled his dropshipping business from $2,000 to $50,000 daily revenue during a five-day road trip by outsourcing operations. He argues that lifestyle investments like a high-end car boost mindset and performance more than saving, and that a morning routine of running, thinking, and reading keeps you proactive instead of reactive.
Chapters
What's up guys, today's episode of Behind the Mindset with Jared Goetz is a book talk between myself, Dean Pagano, and Jared Goetz, the author of Overnight Success. Today we dove into Chapter 2, Feel Good, Do Good. In this episode, Jared talks about his morning routine, he talks about learning about himself constantly through business, and he also talks about things like letting go of unnecessary stress. I hope you guys get some value out of this episode. If you do, please share it with a friend.
Enjoy.
What was your one experience that allowed you to crush your limiting beliefs?
So my former beliefs came from my, my history, my past, you know, for 2 years prior, 3 years prior, my beliefs were that I could make a $60,000 salary. and then when I started selling hoverboards, my belief was that I could make $1,000 a day. But the real thing that was a breakthrough for me was on my journey from California to Florida. It was a 5-day drive, and during those 5 days, I outsourced all my dropshipping work, and my store went from $2,000 a day to $5,000 a day, it hit $14,000, $34,000, it actually hit $50,000 a day on my last day. And that actually demolished my beliefs because When I was hitting $2,000 a day, I was like, okay, cool, this is possible. Never thought in a million years that $50,000 a day was possible. But from that point on, anything less than $50,000 a day is now like very attainable. So that was the one experience that shattered my beliefs.
What was the idea that you had that allowed you to go from $2K per day all the way up to $50K per day?
The main thing was actually just outsourcing and allowing my creative mind to go on autopilot and try things that would actually enhance the business. So like I said, I had to drive for 5 days straight. Some days 18 hours per day, some days 12 hours per day. So I had no choice but to automate things. Prior to that, I was actually doing it all myself. I was getting on the computer, I was running ads, I was answering customers, and I was using a lot of my energy and a lot of my creative juices to tasks that didn't actually really grow the business. When I automated things and I was actually driving, I had no choice but to be on autopilot. I wasn't scrolling on social media. I wasn't talking to people all the time. I wasn't walking around the stores. I wasn't looking everywhere. I was driving. Everything was automated, so my mind was thinking. And every time I thought of a cool idea, which was all the time, I would just reach out to the person who was running that part of my company. So for example, my media buyer. I would think of something like, why don't we try tweaking this, or why don't we try doing this, or this method, or this duplication method, or this scaling method. And while I was on autopilot, I thought of a lot of ideas. And if I had been executing them myself, I would have used a lot of my creativity and a lot of my energy to where I probably wouldn't have thought of too many more ideas. But since I just kept allocating them to someone else and he kept executing the ideas, we were able to try a bunch of things and found something that broke through for us.
Jared, in the book you say, attaching your emotions to small problems is a recipe for disaster and unnecessary stress. What exactly do you mean by this quote?
Well, I want to elaborate on the fact that I said small problems because everyone has small problems. You know, you have the same problems as me. Your problems aren't unique to yourself. In most cases, a lot of other people have the same problems. There's people that have much, much bigger problems than you. And if you let the small things affect your well-being, it's going to translate. You're going to get into a negative momentum. You're gonna start feeling bad about other things in your day, which will turn into bigger problems over time. So you have to look at small problems as— you can't feel as like problems are a bad thing. They're just things you gotta get by. And small things, you just swat 'em away like a fly. And if you don't, it'll affect you in a compounding effect.
Throughout this chapter, you stress the importance of trying new things all the time. Why would you say this is so important for you?
It's really important to always be on the forefront of things. Uh, if you're stagnant, even if you're doing well, Eventually your business is gonna start going down unless you're always trying new things, unless you're always being innovative. People out there are always trying new things and someone's always gonna be doing things better than you. So it's important to get out there, see what's working, and continuously try to beat your bottom line.
What makes being able to take control of your morning so beneficial to you?
So I think that your morning is by far the most important part of your day. It's what leaves an impression on you for the rest of your day. And so many of us just wake up and we start reacting to things. Like, you may wake up and you might wake up at 7 o'clock and you have to be at work at 8:30. So you wake up, you brush your teeth, you shower, you eat breakfast, you're in the car, and you didn't even have a chance to start thinking about your day yet. You just reacted to things the whole time. Maybe you scrolled through social media while you sat on the toilet. Like, you need some time to yourself in the morning to think about your vision. You need to think about your vision every single day. So, if you want to be, you know, a successful business owner, or if you want to be a— have a great family, or you want to run a huge charity, you have to visualize that every single day. If you let that valuable time of solitude and that valuable time alone slip by, you're never going to get there. And in the morning, you have full control over your day. Once you get into your day, you're reacting. So make sure that you're proactive in your mornings.
What does your morning routine look like?
My routine is kind of always changing, but it's— the basics of it are the same. I'm always trying new things to see what makes me my optimal self. So, for example, right now my morning routine is I wake up at 5 o'clock. First thing I do is I get up and I run out my door, and I'll run for like 10 minutes. Actually, great book is The 5 AM Club. This is where I got this morning routine from. So I'll run for like 10 to 20 minutes, I'll break a sweat, I'll get my endorphins going, I'll make the cortisol levels go down in my body, and then it's about 5:20, I'll come and I'll sit on my couch and I'll just think. I won't go on my phone, I won't start answering emails, I won't start working, I'll just think, and I'll think about my day and I'll plan. And then the last 20 minutes of that hour-long segment before 6 o'clock, I'll read a book, something that is healthy to consume, something that gets me thinking in the right direction, something that inspires me. And by that time, I've taken such a grasp on my morning that I'm at a level of peace and I'm not thinking about a million different things. So when I go into my day, it's in attack mode rather than react mode.
You mentioned that you love business because it allows you to consistently learn about yourself. What exactly do you mean by this?
Business is not easy. You know, being an entrepreneur is not an easy thing by any means. So anyone who's thinking about getting into entrepreneurship, just know that you have much better odds of getting a job. But if you take the route, you know you're diving into something and you know you're gonna be consistently challenging yourself. It's kind of like, you can't give up once you get started. The only time you fail is when you give up. So you really get a chance to figure out what are your limits and how far are you willing to go.
What is the significance of making indirect investments with money?
Indirect investments are a tricky thing. It's something that your financial advisor or your parents or, you know, Your accountant probably would tell you that it's a bad idea. And I mean like, not necessarily buying assets, but buying liabilities that make you feel really good. For example, a car. If you buy a really nice car, it's not a good asset, it's not a good investment. It's gonna depreciate right when you get it. But the effect it has on you is that if you're dealing with high-level business dealings every single day, and you get on a phone call and you feel like a million bucks because you're driving a car that makes you feel so good, you may close a deal that makes you millions of dollars even though the car only cost you 100 grand. Or for example, a house like this, right? I rent this house and it's not making me any money. As a matter of fact, I'm throwing a lot of money into rent every single month. But at the same time, I get to wake up, I get to walk into this beautiful room every morning, and it puts me in a great mindset. So when I get to the office, I'm not stressed, I don't feel confined, I feel great. And I think that I consider that an investment because I feel like I make more money because of the mindset I put myself in from having these things than I would if I tried to save things and save a little bit of money here and there, uh, in the long run.
When you were a teenager, you set a goal of getting a Lamborghini. How did setting this goal affect the journey that ultimately led to you achieving your goal?
So back when I was 16 years old, I was on a trip to Florida with my best friend at the time, and we were driving my grandma's minivan. We're from Long Island, New York. There's not really many exotic cars there. And I saw one of my first Lamborghinis ever. And I looked over, and I assumed it was some old rich guy. But I looked in, and it was a young guy wearing a hat like this. He looked like he was 25 years old. So I was like, dude, what does this guy do? I talked to my friend. I had him roll down the window. And he was a young guy. I asked him how old he was. He was 28. And to me, I was like, how would a 28— he must have rich parents. So I'm like, what do you do for a living? And he said, I trade commodities. I didn't even know what that meant, but I told my best friend, we got to go trade commodities right now. And so, but in essence, it really just inspired me that somebody who was 28 years old was able to accomplish enough to buy a car that I was so attracted to, that it kind of, that actually shattered some of my beliefs at an early age. It made me think that maybe by the time I'm 25, I can have something like that too. And it was something that every time I doubted myself, I just kind of thought back to that moment. I was like, "Oh, that guy could do it.
Maybe I could do it too." What's up guys, hope you enjoyed the podcast. We really enjoy bringing value to you consistently. We're going to be doing a lot of these, so make sure to keep up to date with Jared on his socials, @jaredgoetz on Instagram. Go check him out, we'll be posting when these new podcasts are dropping there. If you did get any value from this podcast, Please do us a favor and share this with everybody that you think would receive just as much value from it. And we'll see you on the next one.
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