Jason M. Lemkin says the biggest reason COO hires fail is the myth that you need someone opposite to you. When founders hire someone who loves what they hate, you get constant disagreement and a company pulled in two directions. Hire for alignment instead.
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I'm happy to share with you today the number one reason why COO hires fail, so that you can avoid that. And I think the reason why it fails is because there's a myth out there, and people tell CEOs and founders, think about all the things that you love doing, that you're great at doing, that you wanna spend your time doing. "Great. Now think about all the stuff that you hate doing, that you're not very good at doing, that you don't wanna do, and go hire someone who likes that and is good at that." And if you only follow that advice, you will most likely fail. And that's because what you've just hired is your polar opposite, right? And so you end up in a situation where, you know, one person's over here, another person's over here. It's like oil and water, and the first time you disagree, You start pulling the company in different directions, and that's not good for anybody.