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Jason Lemkin bought saasstory.com and its Twitter handle in 2010, two years before his first blog post. Around July 2020, he realized the SaaS community carried too much stress and decided the industry needed to become more fun and engaging.

Jason Lemkin bought saasstory.com and its Twitter handle in 2010, two years before his first blog post. Around July 2020, he realized the SaaS community carried too much stress and decided the industry needed to become more fun and engaging.
There was scar tissue across everybody and I'm like, we gotta find a way to make SaaS a little fun. So I actually bought the URL and the Twitter. If you go to twitter.com/saasstory, you actually see that even though the first blog post was in 2012, I reserved the Twitter handle and I think the URL back in 2010 when I was still there, but I didn't have time to do it.
Look at it. It says joined July 2010. Okay.
That was my insight. July 2020, I'm like, we gotta make SaaS.
Makes sense. Cause like Friendster had just come out. So you were like, haha, we're gonna add ours to things. And like, and then, and then like, which one do I want?
Some of that isn't, some of that isn't wrong. Some of that isn't wrong. It took a while.

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