SaaStr Insider: Weekly Sponsor Webinar Series

8 Sept 2022 · 48 min
47:43

In this live “Know Before You Go” sponsor briefing, hosts Amelia, Brian, and Poya walk SaaStr Annual 2022 sponsors through every operational detail they need before the event week (Sept 13‑15, 2022) at the San Mateo County Event Center. They cover the overall event scope (10,000 attendees, outdoor 40‑acre campus, three full days of sessions and workshops), health‑and‑safety protocols (pre‑upload vaccination proof, 72‑hour negative COVID test, on‑site mobile vaccine clinic), transportation and parking logistics (load‑in parking on South Delaware, ride‑share drop‑off at East parking, shuttle service to downtown San Mateo for parties), badge pickup and express lane procedures, and the turnkey booth setup (shipping labels, booth number tagging, power and monitor availability, optional décor). They explain the lead‑capture system (GTR/Visabo app, activation code, up to 10 devices per sponsor) and provide tips for testing it early. The hosts outline the sponsor‑hall layout (Cantina, More Cantina, No Pool, coworking space, Brain Dates in Sash Square Park) and how to schedule one‑on‑ones. They detail the social program – welcome happy hour, VIP reception, multiple sponsor parties, the “party‑hopping” map, and the big Wednesday/Thursday night parties featuring Duke Dumont. Daily schedules are broken down (badge pickup Sunday‑Monday, load‑in windows, express lane, shuttle times, day‑by‑day agenda). Finally, they give practical reminders about dress code (layers, uniform shirts for visibility), swag storage (on‑site limited storage vs. hotel room), earning extra SaaStr Bucks, and where to find the mobile app and agenda. The session ends with rapid‑fire Q&A and a countdown to launch.

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