Redirect The Financial Energy To Your Family Banking System

Jayson Lowe shows how to use Infinite Banking Concepts and whole life insurance to build family wealth. He walks through his own policy from 2012, tracking dividends and cash value growth, and explains how the system teaches kids financial stewardship across generations.
Questions this video answers
2012
$200,000 (as of 2022)
$4,500 at end of 2012; $220,948 as of February ("this year" referenced in talk)
$4,050 available in 2012; $198,000 available as of February ("this year" referenced)
First policies: $100 per month; later applications: $5,000 per year for policy number six for each child
Chapters
If death had occurred at any time, would my family ever have a bad financial day, would the system be immediately self sustaining? So when dividends get declared by the insurance company and they're paid on a larger circumference, what happens to the circumference?
Nelson said, what happens in the illustration is the seen. What you do with it outside of the policy illustration is the unseen. And if you're a life insurance agent, I want you to read that again because he's trying to communicate a point. If you understand the problem, the solution will matter to you, right? If you understand the problem, the numbers won't matter. If you don't understand the problem, the numbers still don't matter. So until you understand the problem, the solution won't become clear. It's everything that you do with your system. Let me demonstrate. This is a policy illustration.
That's just the tool. Infinite Banking Concepts is a process. The policy is just the tool that you use to implement the process. Here's the simplicity of the numbers. The more capital you put in, the more capital you get out. I want to illustrate to you the unseen. So this is a tree stump. There's a reason I use this graphic in 2012. I want you to envision this as being the start of a policy, because this is an actual policy that I put $20,000 of premium into each. I've been capitalizing it since 2012, and the premiums get deposited every October into this policy. Now, when it first began, this is where it started. Nelson, years ago, out of the blue, he sends me this picture, texts it to my iPhone, and he says, I want you to use this picture in your boot camp events for the general public. So I called him and I said, hey, Nelson, I said, you know, I'm coachable. Can you expand on that? He said, well, let me explain this to you. When you see a tree stump, what does each ring represent?
1 year of uninterrupted growth. And then he asked me, have you ever seen a tree contract? Mother Nature is going to feed it with water, nutrients, etc. What happens to the circumference of the tree every year? He says, pray tell, what happens to the circumference of your policy every year? And can a policy contract? It's inconsequential that the space in between each year of uninterrupted growth is closer or farther apart in any given year, but the circumference is always getting bigger. So when dividends get declared by the insurance company and they're paid on a larger circumference what happens to the circumference? It gets bigger and it can't go backward. And in 2012, my twin daughters, Caitlin and Charlotte came along. When they came along, this policy was put into place. And then in 2013, a year later, the first dividend was paid. The policy circumference grew. 2014, we took a family vacation. We take the whole family on vacation every year and it's a policy loan that takes care of the vacation. What do I say to the kids every night that we're sitting down to dinner as a family on vacation? I. I say, kids, when you lay your heads down to rest tonight, when you wake up tomorrow morning, the family banking system is going to have more money in it tomorrow morning than it did when you went to bed tonight. And then 2015.
We purchased the Honda Odyssey. Dividends declared again. Circumference of the policy grows. 2016, another dividend is declared. Circumference of the policy grows. 2017, we purchased the Ford Explorer. Dividends declared. Policy. Circumference grows. 2018, another family vacation, another dividend paid. Policy circumference grows. 2019, another family vacation, another dividend. Policy circumference grows. 2020, Covid hits no vacation. Aquarium of capital still keeps growing every single day uninterrupted. Dividend paid. Circumference grows. 2021 Nissan Altima Dividend paid. Policy circumference grows. It started here with two babies in my arms. It ends up here in 2021 where I'm cycling with my daughters in the park. That's the unseen of becoming your own banker. If death had occurred at any time, would my family ever have a bad financial day for the rest of their lives? Would the system be immediately self sustaining? Definitely. And I even said to Rebecca, I said, God forbid, if anything happened, you got to pretend to be upset for at least 15 minutes at the funeral.
Now, what Nelson said is he said we're taking the financial energy away from outside lenders and redirecting it into our own family banking system. The more we do that, the more capacity that we create. This is the outside lender and that's you. Alright, here's what I want to amplify as it relates to what you saw here. Okay? I want you to think of this image on page 15 of Nelson's book. He says it all reminds me of a phenomenon in physics. Take a pail of water to the seaside, I want you at sea level and heat it up to 210 degrees Fahrenheit. And all you have is Very hot water. But if you heat it up to 212 degrees Fahrenheit, you have live steam with unbelievable power. The steam engine changed the world. But it doesn't happen until you get past 212 degrees. Lots of heat goes into the process up to the boiling point. But the dramatic power comes suddenly in 2012. I'm at Seaside. I've got the pot of water. The premium is the energy, the fire. Okay, I'm starting to heat up that pot of water.
Until I get to 210 degrees.
At 210 degrees, what do I have? As Nelson described, I have a pot of hot water. Well, once I get to 212 degrees, what do I have? Live steam. This policy, I paid premium since 2012. As of 2022, that's 200,000 in premium that's gone into the policy. Total death benefit began at 721,000. It is grown to 1,114,000,000. And it's much higher today. Total cash value was 4,500 at the end of 2012. It's $220,948 as of February of this year, and it's rising daily. Do you think that cash value is much higher in June? Better believe it. Loan balance in 2012 was zero. The loan balance in 2022 is also zero. All the cars and vacations recaptured. They've all come back through the system. Loan amount available, 4,050 in 2012. 198,000 as of February of this year. Much higher today. That's capital on demand, on my terms. Readily accessible. Opportunities of high caliber are finding me. Here's the live steam. 20,000 in premium in 2021 generates 28,843 increase in cash value that year. Is that live steam? When I pay the premium in October of this year and I put 20,000 in and the cash value growth is more than 30,000, would I ever stop putting 20,000 into an aquarium that does that for me? I put 20 grand in, and this October, the cash value bump up is going to be more than 30. Is there anything stupid about me putting 20,000 in? Do I want to keep that pot of hot water producing live steam? Because remember, here's the key. The energy was what?
The fire and what was the analogy? It's the premium, right? And the premium is what?
Money? How long am I going to need to use some money for? So if I am of the thought process and you've all thought about this, how soon can I stop paying the premium? That's the equivalent of saying how soon can I stop the live steam?
Please tell me that that was an aha moment. The question you need to be asking is how long can I pay it for?
Not how soon can I stop.
Because your money has to reside somewhere. So if you need the use of it for the rest of your lifetime and you want to stop your live steam so that you can crank up live steam for someone else's program, that's the equivalent of all of us owning a loblaws and you waking up one day going from this point forward, I'm buying all my food from Walmart. Now in this picture, can you all see the expression on my sister in law's face? This is my nephew Ethan saying, you're not going to believe this Mom. Someone in the family has not been repaying their policy loans.
And Jen goes.
What? And my oldest daughter Anna Grace says dad is going to be really ticked off when he hears about this. This is at Sunday family dinner by the way. Okay, page 85. Let's go to page 85 in Nelson's book. On page 85. Bullet point number two. And we're going to do number three as well. So number two, if you knew at passive income time that you would be getting back everything that you paid into a system tax free, would you object to putting more money into it? Logically, would you object to putting more money into it? Good. When you get paid for your work, you put all of it into someone else's bank and then write checks from the account to buy the things in life so someone else's bank gets all of your money. If you owned a banking system, wouldn't you want to run all of your business through your bank? If this is so, then life insurance premiums paid each year should ultimately equal annual income. This can't be done immediately. It will take the average person about 20 years to reach this level. If this message is taught to succeeding generations, then a perpetual banking system can be achieved. It's all here in the book.
Go back and read the book. I take this with me. This book has traveled everywhere, everywhere that I've been. This is my original book from February of 2012.
I had to get it bound because it came apart on me. It's traveled everywhere, even when we went to India. Cerblo this book came along with me. I read it especially on long haul flights which we're headed to the airport in about 40 minutes to catch a flight. But we've got a four and a half hour journey back home. I'm going to read this book because you've all inspired me as I've been wanting to inspire you. And every time I read this book, I learn something new.
Every time. The more you see Infinite banking Concepts, the more you'll see you didn't see. These are our four children. This is an older picture, but I want to illustrate a key teaching point. We teach our kids about this person. Who is that? Fact or fiction? We teach our kids about this character, the Easter Bunny. Fact or fiction?
We teach our kids about the Tooth fairy. Fact or fiction.
Okay.
It was actually my brother in law that sent this to me before our last family banking meeting. And he said, you have to show this to the kids. So when I pulled this up for the kids, they just burst out laughing. They're like, you don't really have your own money, do you, dad? We teach our kids about Nelson.
They know he's real. Two of my four children had the opportunity to meet with him and get to know him.
I think about him every single day.
This is my. One of my twin daughters, Katie. Her nickname is Katie Bug and she was about six years young in this picture. And she said these words verbatim. Her words, not mine. My dad put life insurance in place for me, not on me. And the kids mimic my. I often say, be great, be grateful, be elite, be determined. And our kids repeat that. And she said that statement and then said, be great. She has five policies in place. She just turned 10 today. I'm on my way home this evening to be with my twin babies.
879,000 in total death benefit rising every year. 37,000 in total cash value, rising every day. She'll never see a commercial bank for any financing needs unless she chooses to. This is my nephew Ethan sitting in my study at home. He just signed a loan agreement from the family banking system. He's 16. And he used the proceeds to buy this vehicle, a Mitsubishi Lancer. This is my nephew Evan, 13 years young, signing a loan agreement from the family banking system to purchase a new computer. He delivers flyers and referees hockey games. He gets paid 30 bucks every time he refs a hockey game. He makes loan repayments every month through automatic withdrawal. So does Ethan. This is my son, Jackson. He's 13, I'm 6 3. He's as tall as me. And Jackson is in process. He's continually accessing and repaying loans. He's 13. My twin daughter, Charlotte, aka Carly Bear, and my twin daughter Katie are now asking when they can access their first policy loans. They just turned 10 today.
That's my oldest daughter, Anna Grace, who's.
Just the light of my life. She's absolutely amazing. Loves volleyball, basketball, skating, skipping, swimming, dancing, running, jogging. Like the kids are involved in everything and she's incredible. Let's talk about the kids. There are a number of significant advantages to this plan. It covers multiple generations and promotes long range planning. Underwriting problems are minimized when you put policies placed on kids or their grandkids. There's no paramedical underwriting. There's a tax free buildup of cash values over a long period of time. Look at what we've done with Rebecca and I in our system for 14 years. Imagine what our kids will be doing over the course of 60, 70, 80 years. Just picture that for a moment. The outlay is very small compared to the ultimate yield. The first policies we put in place on our kids were 100 bucks a month. The applications that just went in for policy number six for all four of our kids is for $5,000 a year. The reason we're able to add more death benefit for our kids is because our total death benefits as parents have kept going up every year. The generation paying the premium, in this case mom and dad can most easily afford the premium. And when death benefit occurs, the system becomes self sustaining. It precludes any need for Social Security. Passive income is assured. Estate planning is greatly simplified. The wealth mentality is transferred to succeeding generations over a long period of time to produce consistent understanding. They are learning a process, not buying a product. And it promotes the understanding of what stewardship is all about. Now, Nelson indicated that money won't buy happiness. And I say that poor won't buy you anything. And I know that from first hand experience growing up in a situation that I shared with you earlier. Anybody know who Simon Sinek is? I got to share this with you because Simon imparted some great wisdom that I've been utilizing ever since. We were at an Equitable Life Leaders conference in Chicago and I was speaking at that event and attending. It was a few days, it was amazing, great event. And we went out to lunch at this restaurant and Simon was having lunch with someone not too far from where we were seating. And I said, that's Simon Sinek. I want to meet this guy. So I called the waiter over and I said, could you do me a favor? He said, sure. I said, when that gentleman over there is ready for his check, tell him that it's already been taken care of, bring me his bill.
The waiter says, okay, who should I tell him it's from? Tell him. It's from J. Lo.
He gets up, walks over to my table. He goes, hi. And I went, hey, Simon, how's it going? He goes, good. Do we know each other? I said, we do now.
So I introduce myself, and we talked. And when he understood, briefly, obviously, it was brief interaction. When he understood what we did, he said, I want you to remember something. Your clients need to define their why.
Because if they don't first define their why, all they're going to remember is what they purchased from you. Said, simon, thank you for that wisdom. Honestly, very impactful. He gave me this beautiful coin. He said, you know what? Nobody's ever done this for me before, but I'm gonna do it for someone else, because this was a great way. And he shares that story. A great way to break the ice and just meet someone that you want to meet. And to start with a grateful, kind gesture like that. But I'll never forget him telling me that. Make sure your clients define and always remember their why. Otherwise they'll only remember what they purchased from you. You're buying a process.
Not a product.
Thank you, everybody, for having me with you. I appreciate you.










