EP 551: How to Create Social Media Content that Converts with Sean Murphy - Part 2

The purpose of this show the purpose of this show is to guide you to realign with habits that get you to live the life you've always dreamed of. This, this is the habit based lifestyle podcast with Jesse. This is the habit based lifestyle where you can access your full potential right now. Finally break free from destructive habits that dream life. If you want it, you can. Having this is where you transform your health, mind, business and relationships or do nothing and keep your life the way it is. But if you're ready for change, you're in the right place. This is where you're going to learn how to live a habit based lifestyle. You are tuning in to the habit based lifestyle podcast with your host, Jesse Hu. This is the habit based lifestyle. Let's go.

Hey, hey, hey, what's happening guys? So trying to get on here live with my buddy Sean Murphy. We're going to be talking specifically today about content on social media and how your content, your, your content is not marketing. Is your content actually engagement worthy? Are you telling people exactly what you want them to do? Because I know this, that pretty much everybody that I know does not make their content engagement worthy. They actually make it more confusing. Okay? So when you're posting content, ask yourself like, hey, what do I want somebody? What do I want someone to do with this? You know, do I want them to comment? Do I want them to like, do I want them to heart and give them the command? So you make it really easy. Now the other thing is this. The number one way to get your audience to engage with you is to ask questions, okay? It's the easiest way. Like, let's be honest, man, if I just asked you a basic question like, hey Sean, what's your favorite Bible verse? I give you the opportunity to engage with me, right? That's his most simplest way to do it. Now what most people make confusing is this. If I said, hey, hey, what is your favorite Bible verse? You immediately will probably tell me. But if I say, hey Sean, what is your favorite Bible verse and why does it matter all of a sudden? You would go from a couple hundred comments to like 1. Why is because you made it hard for me to engage because you asked two questions instead of one.

That's so good.

So I'm not teaching you guys anything. Like people pay me 8, 10, $15,000 to learn this stuff. Here's what I know. If you're not paying me, you're probably not going to go do it. And you won't, you won't do it consistently. You might do it once or twice. But what I want you to know is like, everything that I'm teaching you right now is what I teach people on my paid program. But most people that don't pay won't play. Okay? They just won't do it, you know? And if you look at Alex Hermosi, he's like, hey, man, I'm going to give you everything I got. Because he knows that if people do not pay, they're not going to do the work even if you give them everything. Here's the golden key. All you got to do is take it and go unlock it. Now, some people will, but I'm here to help people, man. So, like, I'm going to tell you exactly what we do. So engagement is key because if you just post content and you don't see people engaging, it's probably because your content is not engagement worthy.

Come on, man.

Okay. And so we have to change that and we also have to train people. Let me train you on how to engage with me.

Okay, that. And that's really interesting too, because, you know, when you have trained, I love that you say we have to train our audience how to engage. Right? Like, and I have been doing that since December. Now, I'm not a, I'm not a big football fan by any means. Like, I'll watch it, but I was just like, well, let me just throw out a post. And so yesterday I was like, you know who won? I put the little football emoji, dude. I got like 6 comments on it. Why? Because my audience is not there for sports. Like, that's not who my audience is. Right. I have trained them that we are here to share the Bible. We're here to talk about personal development. We're here to talk about business. And so when I post things like that that they can engage with, they are all over it. However, when I kind of go out of the box, it's kind of like. So, yeah, I still play with some of those things and test it where it's like, yeah, I saw that one bomb, right? And sometimes we're going to make content.

That bombs and you can go back and say, hey, what do you do on Sundays? Go to church, watch football or something else? Now you're teach. Now you're getting your audience to. Oh, yeah, no, I go to church, man. You know, so it's like you're, you need to know. You need to know. Oh, your ideal clients. Like, my, my clients are conservative for the most part. My clients are health professionals or coaches. My clients, you know, are very focused on, you know, things like church, sports, you know, kind of more of a conservative base. Doesn't mean everybody but a lot of people, right? And so knowing my audience ultimately helps me decide what content's going to work or not work. Now, dude, you tested it. You're like, hey, this didn't work. I don't think I'm going to do this again, but next time I'm going to try this. And so it's not a bomb, right? It's like, no, I just learned it's this about. And I got feedback, and now I'm going to change it to this. And so here's what I'll tell you. It doesn't matter what you post if you just are like, look, man, everything's a test. Okay? I know this didn't work. There's plenty of times where I was like, oh, dude, this is the best thing I've ever posted in my life. And then all of a sudden I got like, zero comments. And then there's other times where it's like, I'm just going to throw this out there. And all of a sudden it blew up. What was the difference? I don't know, man. I just, I. I had a higher expectation and it did worse. I had a lower expectation, it did better.

Yeah. And you never really know what is going to hit. Like, the video that took me viral, I didn't know that I was going to happen. I didn't intend that I was going to create a viral video. Right. Sometimes it's just a right message from a right audience and that they just happen to be all on the platform at the same time, and it just resonates with them. Right? And so. And sometimes it's just God's handiwork in there. God just says, I'm going to bless this. Right? So. But again, it all falls back on being consistent. Being consistent. And test things and take the feedback and don't beat yourself up by. By all means, don't beat yourself up over a piece of content that doesn't, quote, unquote, do well. Just dust yourself off and say, okay, I'm learning from that. And so we're going to keep going on strong, right?

One thing I do want to. To point out is this. Every comment is good.

Come on with.

It helps. It helps your algorithm. So even if somebody doesn't remember this, it's like, not everybody is going to believe. Believe what you believe. Not everybody is going to have the same experience as you. And so even if a lot of the people that I might work with are conservative, somebody else jumps on there with a different belief. The natural thing is want to go attack them for what they believe. And I've probably done that too many times. And. And I've had to step myself back and say, listen, man, this person is taking their time out of their day to comment on my stuff. Like, why should I attack them? Why should I attack what they believe? And is that really going to change their beliefs? Or can I just have a. Have a discussion? Like, hey, man, thank you so much for your comment. I appreciate it. And it's so cool that we can have so many different beliefs, values, and other things. And here's what I'll say. If you want to blow up a post, talk about religion, talk about politics, or talk about race or kind of current issues in the world, that will blow up things more than anything. But it will also bring on an onslaught of different values and things like that. And I want people to understand that. It's like, hey, if that's what you want to do, that's cool. But, like, my biggest thing is, like, I'm not here to change people's beliefs on Facebook. I'm here to help people transform their life. And if the better that I can show up, the better that I can be there for other people, that's going to do it. And I remember a girl a couple of years ago saying, like, hey, because you spoke out about this, it actually made me start questioning some of the things that I believed. But I could tell you that out of, like, that one time that person said that, you know, very few other people will do that. But if you're consistent with your message, if you're consistent with what you believe, people will listen more to that than if you're just kind of sporadically throwing stuff out there.

I agree with that. And I've had that conversation, you know, many times, because I do work with primarily the Christian entrepreneur, right? And they want to know how they can share the gospel, you know, within their content. But then they get the backlash, right? And I said, you know, this is. If this is a hill that you're going to die on, then welcome to backlash. Like, we are going to get it. Like, and by the way, a bad comment is not persecution. Like, there's far worse things that can happen in a bad comment in the comments, right? But it's more about, okay, just know what hill that you're willing to die for or die on. And also, like, develop some thick skin. Like you. If you're going to polarize your audience, because that's exactly what we're doing. We're building our tribe over here. And on the other side, we're, you know, we're having to dodge the arrows and the darts, so to speak. You know, you're going to have to develop some thick skin. But I love what you said. Like, we can still show kindness because she'll show civil discord. And I will do that. Like, I will embrace people who have a different opinion or different value or moral ethic, if you will, in the comments. As long as it's civil. If it is civil discourse, absolutely. We could go back and forth with it. The rudeness, the derogatory comments, the attacks, like that stuff I won't put up with. And they'll, you know, I, I'll, I'll very quickly block that person without any, any second thought to it. But just know that if you are going to go polarizing your audience, which you don't have to, right? Like, you don't have to polarize your audience, but if you decide to go that route, just know that you're going to have to develop some thick skin and people are going to be nasty, they're going to be ugly, and you got to be okay with that versus just going on the attack and try to attack them back, is what I would say.

And I will say this. What, three, close to three years ago, I was pretty polarizing in some of my views on things. And, and I remember kind of sitting there in prayer time and saying, like, okay, is this helping people or is this, like, you know, essentially hurting people? And at the end of the day, the, you know, that wasn't really, like, the message I wanted to send at the end of the day, right? And so I had to decide, like, hey, am I doing this because I want to be popular or am I doing this because I want to actually help people? Right? And, and I got away from transformation and I had to come back to that. And I think it's important that, yes, we can still have our views, we can have some of these other things, but, like, it's okay that people don't agree with everything that we say, right? If, if you're only viewers for you, man, are already Christians already, people that agree with you, like, how are you even, like, spreading the gospel or sharing? You're not. And so a lot of times it's the people that are, you know, kind of on the edge or maybe they're like, you know, back when I, I first, you know, got saved was like, I had a business owner that was Making a lot of money, but he gave it all back to. To. To Christ. And I was like, wow, here's someone who's actually successful that I can look up to, you know? And I started listening, right? But if that guy wouldn't have been talking about that, I would have never, you know, got to where I am today. And so we have to also look at, you know, hey, we. We aren't just speaking to the people who agree with us. Sometimes it's about still putting a message out there and speaking to people who may not agree so that. That way we can have a deeper conversation. And we live in a day and age where nobody talks anymore and has dialogue on disagreements. We all just start, you know, kind of like fighting with each other, right? We don't actually get into other people's worlds and say, okay, Sean, like, why do you believe this? Like, what makes you believe this way? Right? Or you're like, hey, Jesse, like, what makes you believe this way? Because I know this, that a lot of people who don't believe in God have never had a encounter with him, so why would they believe it, right? When. When people hear this guy, Jesus or the Holy Spirit, they're like, hey, man, I don't believe in all that. And I'm like, oh, man, I totally understand. I bet you've never had an encounter with him. Like, I have. And so. Because if they did, they would probably change their beliefs, right? And so why would I sit there and talk bad about that? Or like, dude, why don't you believe in what I believe when they've never had that same encounter?

Dude, that's on point. 100%. I love that. Dude, we could go another hour just on that topic alone, right? But I do want to move this forward because you. So we talked about, you know, being where your client is, being on the ideal platform, and part of that is knowing who you're serving, right? Like, knowing exactly who your avatar is posting the content. Like, let's stay consistent with that. Let's engage with them. And one of the top tricks that we learn here, guys, is ask questions. Like. And keep it simple. Like, ask simple questions that invite people to engage on your platform, for which then I guess leads us into number four. What is that on your list, my man?

Yeah. So number four is this. It's going to be communication and messaging, okay? The number one skill that we need today, two skills. Number one, you need to learn how to market. Number two, you need to learn how to sell, okay? But here's the thing is today, nobody sells over the phone anymore. Everybody sells in DMS and they sell on text. So there is a skill that 99% of people do not have, which is selling in DMS, selling in text, and communicating. That way nobody, nobody calls each other anymore. Very few people do that. So this skill will put you miles ahead of everywhere else. And so we've developed a sales process and system that starts there and progresses into, you know, a call or something like that. And there's this number one skill you have is the difference between somebody, I will say this. The average business that's making 20 to 30k a month is missing out on 10 to 15k a month by not knowing how to do this. Okay. And where the rubber meets the road is like, how well can I take people from my content on social media, get them into a sales conversation and then get them closed? And there's a skill that you have to develop today because the old days is like, hey, once I got your number, I just call you. But that doesn't work anymore. It used to work, but now we have to learn how to communicate in a strategic way that doesn't come across like everybody else. And so here's what I'll, I'll give you an example. So number one, you got all these gurus and you know people with a hundred thousand followers, 200,000 followers, 300,000 followers, they just show up in your DMs, and it's always about them and about what they can offer you. Here's the number one thing that I'm going to tell you. It's not about me. It's not about Sean. It's about you and how I can help serve you. And if you lead from that place, you'll already be 75% of the way ahead of everybody else. But if you read DMS nowadays, it's always about the person like, hey, dude, I have, you know, I can hook you up with a hundred thousand followers in like five minutes, you know, but it's like, dude, how do you even know? Oh, I want that. Like, did you ask me, like, versus saying like, hey, Sean, I see that you work with Christian businessman, man. That's such a cool thing, you know, Tell me what got you started in that I have an actual genuine conversation with you versus leading with. Even if I can help you grow your audience by a hundred thousand, if I lead with that, I've now made it about me. And in today's day and age, if you make selling about you and not about the person, you can't ever time Together. And so then it just becomes, you know, kind of like the car salesman, right? Is. Is. Is just making it about the next sale. So we have to shift the mindset. And I want everybody watching this to start recognizing this is people in their DMs are always reaching out to them. It's like, hey, look what I have to offer. Look what I do. Make it about the person you're talking to. Hey, tell me what got you started in this? You know, tell me about this. Because that gets you to want to start talking to me and opening up, right? Which now we can have a real conversation. But, like, it's kind of like being at a bar, man, and, like, sitting by the door and everybody who walks in, you're like, hey, you know, you want to sleep with me, right? One out of a hundred might do it. But if. If everybody walked by and I said, hey, man, you know, my name's Jesse. It's great to meet you. Like, hey, what got you started? What got you to come into the bar tonight? Or what got you started here? Now all of a sudden, that hundred People turns into 75 conversations. Why? Because I made it about them, and I didn't make it about me. Me. And so there's a new skill set that you have to develop up on social media today that if you don't understand how to do this, like, you're going to be way left behind.

Dude, that is so good. But it all just comes back to the very first of it. We just have an asset, the servant heart, right? We have to keep in mind it is about them because we see this all the time. And so we want to pitch, you know, how good our product is, how good our service is, how good we are at, you know, delivering X, Y and Z. But if the person. If the person can't even relate that they need that product or service in the first place, well, they're just tuning you right out. And now you're just.

Let me say this. Let me say this, man. If I don't know what you want, I can't take you there.

There it is.

Okay, so. So the best analogy I can give you is the taxicab. Nobody gets into a taxi cab or you get into a taxi cab. What's the first thing they ask? Where do you want to go? Right? They don't say, hey, I'm gonna go take you to the airport. I'm gonna go take you to here, and then I'm gonna take you to ihop. Because you're like, dude, I don't need to go to any of those places. I just want to go here. But yet that's what so many people do in DMs is they're going, well, I'm going to take you here, I'm going to take you here, and I'm going to take you here. And you're like, dude, leave me alone. I want nothing to do with you. Right? And so if you don't know what people want, you can't take them to where they want to go, which means there's a huge disconnection, which means, hey, we're just playing a numbers game, right? You message a thousand, you might get one, okay? If you don't want to play numbers and you want to play relationships, then start leading with, hey, tell me about you. Tell me about where you want to go. Tell me about what you got going on, right? The other thing I'll say is this. Marketing today is not about information or education, okay? Even content today is not about information or education. It's about results. Are you leading with results or are you leading with education and information? We can go to ChatGPT and get all the education and information we want. Exactly right. Or we can have a results based conversation. That's what I'm about.

I love that. Now let me ask you this because, you know, a lot of people might be the aspiring, you know, online coach. Maybe they're brand new, maybe they don't have a whole lot of results or testimonials yet, right? What would you advise to someone like that who's just getting started?

Let me say this. Every person that wants to be a coach, every person that wants to, you know, help transform people, they have their own results, which is the whole reason why they want to do what they do. Okay? And so if you don't have other people's results, talk about your results. Hey, here's, here's how I was able to start my own coaching business, okay? Because here's the thing, man. If you didn't have the, if you didn't have the transformation that you've had in your own walk, you wouldn't be leading others.

That's right.

So we only want to lead and what we've been transformed in ourselves.

Thank you for that. And other. And Alex Hermosi, you've mentioned his name, you know, quite a few times. That's exactly what he talks about. It's like a lot of the fake gurus are borrowing somebody else's content, you know, and they're talking about other things that they have no Experience in. Right. And so they're trying to lead others down a path that they have themselves have not been. However, when we. When we are in that position of, hey, I've done this, you're not speaking at them, you should do this. We're not preaching to people from the pulpit, but instead we're inviting them to say, come along with me. This is my experience. This is what I've done. And because I've had these results, you know, I just want to share you how I did it and how you can do it too. And that's. That's going to bring people a lot closer to you than someone who's just like, thou shalt do this because I said so. Right, Right.

Hey, we got a guy on here. We got Tyler Campbell. So he's saying, hey, I disagree. I sold cars for five years. The majority of sales are done in person, but are bridged by a phone call. DMS are a dime a dozen. If you don't get to a phone call, you're wasting your time. So here's what I'll say, Tyler. Old. Old school sales. Yes. But we have, you know, we have the ability today to take people from DMS into a conversation, whether that's on a phone call, whether that zoom, or whether that's in person. What I'm talking about is having that skill of being able to take someone from social media into a phone call, into zoom or into a meeting in person. It starts nowadays more there than it does on phone calls. And that's just. That's. That's my experience. So you're speaking from your experience, which I respect, but saying I sold cars for five years, that means, you know, you're not doing it anymore. And the new game of savings sales is taking people from social media to either a phone call or a zoom call or into in person. My point is, is very few people answer their phones anymore compared to answering DMS or things like that. So you have to learn the skill today or you're missing out on a huge opportunity. Amen.

No, I pre. No, I agree with that 100%. And, Jesse, I think this will give you an opportunity to share some of your client success stories. Because, dude, like, all right, I know that the main niche is like, kind of the health niche because that's where you came from, but you're helping with people with some incredible different, difficult niches, I would say. Right?

Yeah.

And I'm seeing people like, in the software industry, the clothing industry, you know, relationship industry, like the whole nine, where you're helping them. Like they're kind of just scraping by to have an one girl, for example, I saw, you know, was averaging $2,000 a month to within a month, had her first $25,000 a month, you know, work with you. So could you kind of share with me, us, you know, maybe what some of these testimonials are and even kind of give it us a glimpse into, you know, maybe that's certain. Maybe that is the tactics. Maybe it was. But maybe it's the mind, mindset, maybe it's the beliefs, maybe it's the transformation that they had to adapt for themselves. Because. And the reason I want to get into this is because of this comment that we just got from Tyler, right? Like, when we have a set of beliefs that are over here, you know, that could hold us back from success that we want to see online. So taking kind of this message from Tyler, tying it into some of the testimonials, maybe you could kind of share with that. You know what that looks like?

Let me say this, like, like it's the same thing we talked about. It's like, hey, Tyler disagrees with me, but it's like if I don't ever have. Hey, let me, let me explain this a little bit more, right? Dude, we're sending out, between my team and the people that work with us, we're sending out 5, 5, 6,000 messages a week. So 20,000 messages a week. Unless you're making 20,000 calls a week, like, how can you say that what you're doing is better than what we're doing, right? Because we're testing everything that we do. So I'm not talking about theory. I'm talking about experience and I'm not talking about my own. I'm talking about hundreds of other clients, right? So it may work better for one person doing it a certain way, but we're talking about a system that works for hundreds of people, not just one person. Does that make sense? So let me say this. The reason why our program works so well is because it's a system that people can follow and plug their business into. And it's very simple. Like, I just walked you through the four steps we teach. Now, here's the one thing that I didn't say. You have to have a, what we call a results based offer. What is a results based offer? Most of you guys have heard about what's called a high ticket offer, which typically is an offer that helps people achieve a specific result for the period of time they're going to work with you. And so what we found, like, this person you're talking about, my client Chantelle, she teaches people how to divorce their narcissistic spouse, which is like, hey, raise your hand if you want to divorce your narcissistic spouse. Pretty tough niche, right? But, like, what we did is said, okay, tell me what your offer is. She's like, well, I meet with people, you know, for $175 one time, and then we meet again. And I'm like, okay, well, let me ask you this. How many sessions do they need to work with you to kind of do this? And she's like, well, they probably need to work with me for at least four to six months. And I said, okay, so why are you selling individual sessions when you know this person's going to be working with you for six months? Why not just commit them to the length of time, have a program that you can walk them through. You don't have to sit there and sell them after every session and feel like you got to do all these magical things when you can just sit down and say, hey, listen, for us to work together. We're going to work together for six months. Here's the results. You can expect to be at. At the end of that, here's how much our program costs, and then let them decide what they want to do. But if you keep selling $175 sessions, well, guess what? They're all going to quit after about three, four weeks because they're not committed, just like you're not committed. And so what we did is said, okay, you got to change your offer. Here's your results based offer. She changed her program, and she's like, that's exactly what I want to sell. She goes out, she has full confidence and alignment. All of a sudden she's like, hey, I can't close anybody because I've never sold something at five or six thousand dollars before. What do I do? And I'm like, well, let's teach you how to sell. So we give them a framework. All of a sudden, you know, she's like, hey, I closed my first, you know, $6,000 program. All of a sudden, next day, hey, I close another one next week, closing another one. All of a sudden, you know, she's probably done over 50, $55,000 in revenue and probably the last 70, 75 days.

That's incredible. That's incredible. But it was so. It wasn't just teaching her kind of the strategies and the systems, but it was also taking a deep look into her business model itself. Yeah, right. And, and making some shifts and making some changes inside of that. So sometimes that's. I, what, what we need to do too is, you know, I, I remember kind of in the fitness and when I was running my gyms, you know, the first time, my beliefs were broken about stop selling, you know, a package of 12 personal training sessions and start selling three to five months of personal training sessions. And that was a huge leap of faith for me to do. Like, here I am saying, well, I'm selling this for like 500 bucks, and now you want me to go out and sell something for five grand, 7,500 in some cases. Like, that was a huge mindset shift for me. But it works, right? Like, you get the long term commitment because it is about the results that the person is getting. You're not selling the packages, you're not selling the sessions, you're selling the results.

And remember, sessions are only worth so much money and so much commitment, right? When I'm like, hey, Sean, we work together for this length of time, this is kind of where you can expect, expect to be. I'm now selling the result of what we're doing versus saying, hey, just, just call me whenever you feel like you need coaching. Like, you're gonna be like, dude, I ain't doing that. Are you kidding me? So, you know, offer, your offer is where we start. This system of the marketing is what I went through today. And then you have the system of selling, okay. And so we start with offer, the middle is your marketing, and then the end is selling. Okay. And that's, that's really the whole system put together. Some people, they may not need help with the offer, they just need help with marketing. Other people, they need help with the whole business system. I'll give you an idea. So like, a lot of the people we work with, they're health professionals. So like chiropractors, you know, we have a lot of people doing medical weight loss. We have, you know, we've worked with mortgage real estate. The thing that we found the transaction cycle in that industry is 60 to 90 days, which means I meet you as a lead, I may not be able to close you for 60 to 90 days because we're not talking about, you know, 3, 5, 6, $7,000, we're talking about hundreds of thousand, right? Maybe even a million. We found that it worked, but the transaction cycle was, was long. And typically we would work with somebody for six months. So they may not actually close their first deal until, you know, two, three months into the program. And we've Just found that when other people in our program are closing people daily, that they're like, oh, close another one. Close another one. The person that's maybe not closing for two to three months is like, dude, I'm not getting any results. I don't get it right yet. They're getting leads. It's just a longer period. And it's not that we couldn't help them. They actually did great. It was just a longer cycle. I've hooked up with, you know, several coaches. We had a guy come in that sells custom clothing, custom suits.

Vaughn.

Yeah, Vaughn.

And he.

This guy's like. And within 45 days, did a hundred thousand dollars in revenue, in new revenue. He wasn't using social media. He had kind of tried to do it. Never put it all together. And we, we. First thing we started with, dude, what's your offer? Hey, my offer is kind of piecing together clothing to where it's 2500 bucks. I said, dude, that's not what people want. People want an experience. They want confidence. They want all these things from your clothes, clothing. So why don't we just say, hey, in order for you to get kind of a total makeover, total transformation, it's $7,000, okay? We don't have to piece together all these things. So we change the whole guy's wardrobe. All of a sudden they come in like, dude, I want exactly that, right? And all of a sudden they got a whole new weight wardrobe. So his average ticket goes from 25 to 7,000. Soon to be 10,000. All of a sudden now for every one person he's selling, it's like selling three people the old way.

Dude, that's phenomenal. That's the way that you start scaling your business. For sure. So, but, dude, this, this training has been amazing. I was not expecting you to deep dive into so much of these golden nuggets, Jesse. But I really do appreciate your time today. And guys, I would. I would invite you to watch this again. And before we go anywhere, Jesse, if you just want to tell people how they could connect with you, maybe there's somebody who's interested in connecting with you or whatnot, how they can follow you. Just kind of lay it out there for them.

Yeah, I got. I got Tyler asking a question. He's like, hey, is this only for coaching businesses or online programs? For example, my financial free, fanatical farmers market. I sell physical products, okay? So here's what I'll tell you. Most of the stuff we work with is higher ticket business models. So average transaction very Low end is a thousand. We usually try to bump people up to a minimum 1500-2000, up to, you know, 25,000. Some of our clients per transaction. What we teach works, but the investment of working with us, you know, may not pencil out if you have a lower ticket offer. But everything that we teach will help you if you, you know, want more of a subscription model business, which say, hey, if I have a subscription of four or five hundred dollars a month, somebody stays on for six months. Now that is a 2,400 to $3,000 offer, right? We just divide the payments up. It would pencil out that way. But if we, if we keep it low ticket, it doesn't. So, yes, definitely will work. You just have to change your business model up a little bit and charge a higher, higher ticket, which we can definitely help you with. But again, if you have questions on this, just be like, just type in organic in the comments. I'll reach out to you. You know, we can at least have a conversation and see if it's a fit. If it's not, like, cool, like, I'll give you some things you can do in the meant. And again, you can watch this and get a lot of information from it. I love it.

Thank you for the questions. We'll hang out here maybe for two more minutes if you guys have any more questions that you would like to pop in for. Jesse. But dude, this has been great. Again, I truly appreciate the wealth of knowledge that you have just dropped. You dropped a lot of bombs here, man. And just a different way of looking at Facebook and a different way of looking at your, your content as a whole. And just I'll, I'll just do a quick recap if anybody wants to ask a question here. But be where your ideal client is, guys, and truly get to know your client, who it is that you're serving. You know, and a lot of times your client is. You just look in the mirror. And a lot of times your. Your client is just a direct reflection of who you were just a few months or a few years ago and just start talking, talking to that, to that individual that you wish was, would come alongside of you a couple years ago to help you out. A lot of times that is your ideal client. Start posting the content, guys. Like, just get comfortable just putting yourself out there and you will get better at it. It doesn't necessarily have to be video, but if it's video, if it's blog post, like learn copywriting is what I would say. Jesse mentioned that, you know, the skills are Communication and messaging. If you could study copywriting, copywriting will help you with your blog posts. Copyright will help you with your video scripts and things of that nature. If you can learn that high income skill, it'll really help you out with everything that you're doing with your content, guys. And of course, the engagement. Ask better questions if you want to be a better coach in the first place. Like, ask better questions and get used to asking questions. Because if you're going to lead them in the DMs or sales call, like, if you're going to connect with your audience, it comes to asking better questions in the first place, guys. And then of course, let's sell them in the DMs. Like let's connect with them through our communication and our messaging. And I would say that the better that you are communicating on your public platform, the, the more that they are already connected to you, the more they're already connected to your message. The, the more that they know, like, and trust you, the easier is going to be to sell them because they're already bought into you and your program and now they just want to know, how do I get involved with you in your program? Because I need this help.

So let me, let me say this, man. Your job is not to sell people on social media. Your job is to find out what they want.

That's so good.

Because if you know what they want, it's much easier to sell them than if you don't know what they want. Right now, if you don't know what someone wants, it's going to be impossible to sell them on anything other than not work with you.

Amen. That's a golden nugget right there.

I think I might have to go post that today.

100%. 100%. Well, Jesse, thank you again so much for this opportunity.

This has been, let me say this so like you asked me to do this, but I do want to say something because I think it's important is like the guy that I knew that was Sean Murphy like two, three years ago is not the same guy today. So I just want to say, man, I'm super proud of you, the work you're doing and then also the passion behind it. And dude, anytime you ask me to do anything with you, I'm a hundred percent in. So I appreciate it, dude.

Thank you so much. And I appreciate that recognition too, because yeah, when I came to Jesse a few years ago, guys, I was a complete mess. And maybe we'll share that story on another life. But yeah, it's I'm a different man today than I was a couple of years back, that is for sure. So thank you for that, Jesse. I truly appreciate it. Thank you.

All right, brother. Hey, thank you guys so much and look forward to hearing from you soon.

God bless you guys. Thank you.

All right, you too. Bye.

Bye.

The purpose of this show the purpose of this show is to guide you to realign with habits that get you to live the life. Live the life you've always dreamed of. This is the habit based lifestyle podcast with Jesse June.