Jim JamesFounder, UnNoticed Ventures · Hi, what's on your mind? I'd love to know.

Are you scaring away 59% of your customers. This is what you can do about it.

28 Jan 2026 · 1 min

Episode

28 Jan 2026 · 1 min

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This content was created by Jim James. This content was uploaded by Jim James. This is a podcast episode titled "Are you scaring away 59% of your customers. This is what you can do about it." (Speak PR Podcast), introduced by host Jim James (speaking as SPEAKER A). Recorded August 25, 2020, the solo-host episode targets entrepreneurs and covers communicating business value and public relations; it focuses on the impact of grammar (citing a 2013 study that 59% of people would not buy from a company with bad grammar) and previews software, tools, and examples to help fix grammar and improve marketing materials. The host notes his 25+ years running a PR firm and experience with multiple companies.

Chapters

Hello, my name is Jim James and welcome to the Speak PR Podcast. This is a show for entrepreneurs who know that they've got value locked up in their own business if they can just find ways to communicate that. On this podcast, I'm going to share some tools and some tips and some theories that will help you to unlock the value in your business by using some of the technologies that companies use around the world. And I should know because I've run my own public relations firm for over 25 years, but I've also run eight other companies around the world. Today I'm going to talk about the impact of grammar. And a 2013 study showed that 59% of all people would not buy from a company that has bad grammar on its website or in its marketing materials. The good news is there is some software that can help you to fix it. And today on this show I'm going to talk to some examples that we can all use on how to use.