Drop your video bomb to breakthrough the noise and build trust; with Darin Dawson of Bombbomb

Video helps you build relationships and be face to face when you can't be face to face. We've always said that. So it helps you to personalize at scale. I think that people want to work with people that they know like and trust. Right. And I think in this digital age we get so much stuff thrown at us either through my phone, my inbox, on LinkedIn we're getting assaulted but rarely do we have someone that's, you know, look if I saw you at a cocktail reception I've never met you before what would you do? But in a lot of ways technology has handcuffed us to not be able to create those experiences in a digital format does that make sense? And so I think video is a way that we can do that. We can be who we are. We can introduce ourselves, we can build this relationship. We can ask questions and be inquisitive. You're building a business and building a brand. It.