How shark tank investors scale e-commerce companies with Sabir Semerkant.

When the Shark Tank investors have gone into the water and bought into those companies, they've then got to help them accelerate their growth. And the man that they turn to for the e-commerce program is Sabir Sammakand. He's joining us from New York. Sabir, welcome to the show.

Jim, thank you for having me.

Look, it's my, my pleasure because e-commerce is huge and you have an 8D framework which you're going to help us to understand really what e-commerce means, how entrepreneurs can embrace it, and some of the mistakes. And we're also going to talk a little bit about your 2X program where you help people to get up to speed super, super fast, like as if they got a Shark Tank investment. So it says on your website, Sabir, that you turn promising e-com brands into $10 million a year profitable winners. How do you do that?

A lot of experience is what I can tell you, right? So 8D method actually stands for, uh, 8 dimensions, right? So what most, uh, uh, e-commerce companies do is they focus on once they get their Shopify site up, right? Let's talk about the beginning of the beginning of the journey, right? They get their Shopify site up, they get Meta ads installed, and they start running ads, which is okay. You know, in the beginning it's okay because you don't have— nobody knows your brand. So you're— that's what you're trying to run. And this is where you have to— once you get out of that proof of concept stage, you really need to start implementing all of the right channels, the dimensions, and all of those things. So 8D stands for 8 dimensions of e-commerce. Otherwise, if you don't focus on implementing all the growth levers correctly, you have a lopsided company.

And then, Sorry, I don't mean to interrupt.

Carry on. Yeah, and what happens is when you have a lopsided company, unfortunately, you have overreliance on one channel, which is Meta ads in most cases. You have overreliance on one tactic, not even strategy, which is discounting to death. You know, everything, any consumer that comes across your brand is 15% off this, $10 off that. 20 quids off of that, you know, or €20 off of that, whatever. That's what, you know, that's what most people do. And even in those ads, they double it up. They go like, oh, if you come and buy from us, we'll give you 50% off. Why 50% off? Because everybody and my neighbor is doing Black Friday sale. It's 50% off. Used to be only in the US that they would do that. Now it's worldwide. Black Friday sale is worldwide now for e-commerce too. So it has, this disease has just gone on across the board and it's really bad for your business.

Well, so Sabir, it's great that you're on the show because from what you're kind of also saying is that most people maybe have become, were retailers and then have gone to e-commerce and have a relatively unsophisticated view of how e-commerce works. And you've got on your website testimonials from Gary Vee and Neil Patel, for example, Neil Patel Digital. So plainly you're, you're in the milieu of the experts. So we're blessed to have you on the show. We don't have time obviously to go through all 8 and you have a program and at the end, Sabir is going to share with us a code to get a discount if you want to take part in his 2X program, which is an amazing offer. He also has a book. So do stick around. But Sabir, can you just take us through maybe what those 8 dimensions are and then we can dive into, let's say, one key one so that people get a flavor of what they should be thinking about.

Yeah, not only flavor. I want to make sure that they walk away with something really actionable and high value they can implement, they can start thinking about or implement it right away, right, so that they can see value in it. So, the 8 dimensions start with the first dimension being, which we will dig into pretty deep, would be performance optimization, right? That's number 1. Number 2 is pricing optimization. So you have to get your pricing right so you can stop couponing to that, right? Number 3 is customer UX. You have to get the customer journey right from the top of the funnel, from all the way from your organic social post all the way to post-purchase and repeat purchases and stuff like that, right? Then marketing and storytelling. What makes— what sets your product apart? What sets your brand apart? Why are you the founder, right? Why did you find this company, right? So that's that. Product positioning and brand building, right? Well, can you position your product differently than anybody else? Is it meant to be for a different demographic? Because you could take the same product and market it to a different market, and— but it depends on how you built your brand around it, right? Is it for disabled Americans, for example? Is it meant to be for tall people, right? Is it meant to be for plus-size women? right? You have to catch your lane and see where you want to stick to. Then we go into advanced dimensions, which are logistics. Get your logistics right, supply chain, order fulfillment, customer service, all of these kinds of things. Tech optimization. Do you have the right tech stack, right? In 2025, there is rarely a need for you to be building things from the ground up, right? Unless you want to promote yourself as a tech company, which most retailers are not, you know. And the last one, which is very important, get your team right. So team optimization. And when I say team, I don't mean just your full-time employees. I mean everybody, anyone. If your grandmother in your garage, you know, packs your orders every week, the orders that you get, she is part of the team, right? And we need to make sure that it works. And all the third-party partners that you have. So those are the 8 dimensions. You have to get all the 8 right. And when you optimize one, for example, logistics, let's go with that example, right? You make a 10% improvement in logistics, ends up improving your ROAS on Meta ads by 30% without even touching the ad account. This is how these 8 dimensions are interconnected to each other.

Sylvia, so you've got 8, this sort of hexagon, and you say really a holistic approach to the business being online and offline, customer journey, fulfillment, uh, and all the support infrastructure and, and the people, granny or otherwise, that are, that are making it all happen, especially if you're, if you've got distributed supply chains, for example. That must make a big difference, especially right now if they're being disrupted. So, um, can you give us an example, a case study of a company that you've worked with and what you saw when you went in and how you helped them to turn that around. On your website, you have so many amazing case studies of companies that have grown.

Yeah, let's stick with one that's most recent, right? Let me take you through that journey. So, Oren Brothers is a men's jewelry brand from the Netherlands, right? They came to us and it was, I want to give you the dates because it's really important to understand the dates because the context is really important. January 20th, 2024. So like literally a little over a year ago, right? So it's very relevant. It's not from— I can give you examples of vitamin shop from 25 years ago. That's not going to be relevant to today. So let's talk about today, right? So Oren Brothers came to us January 20th. The two is run by two brothers and a sister-in-law, right? And the whole family is involved in the business, right? They make men's jewelry specifically. Their primary category is men's bracelets. So, you can think about how niche that is because even from a cultural standpoint, very specific cultures wear, allow you to wear men's bracelet, right? It's a fashion statement. It's a very different, it's a very specific demographic that would be interested in that. They came to us. The business was stuck at $1.5 million for many years. And what happens when, as an entrepreneur, what do you do, right, when your business is stuck? You think that, oh, you know what, maybe the price of, Ad cost has gone up, which is factually you're right, so that you start spending more like this, but your business keeps on because you're not addressing the elephant in the room, right? It's $1.5 million. It keeps on maybe even going, dipping down to $1.3 million, $1.2 million. Then it's maybe $1.4 million. You're happy a little bit, but still stuck at what, that $1.5 million and mounting, mounting expenses. What happens to your net cash flow? Negative. Right. And what do you do next? You know, every entrepreneur goes through this. Business loans, go to the bank, credit cards, let's run them up.

Right. Or you take less salary as the founder, you take less cash out, right?

Yeah. You know what? Let's invest in the company. I don't want to take money. So now you're eating dog food, you know, you know, or rice and beans, you know, like Dave Ramsey says. Right. I'm a fan of Dave Ramsey, the financial guy, you know. So, you know, in there, so your net cash flow in their case turned negative, right? And when they came to us, we started looking and within the first 6 weeks of cleanup, and this is why when you are very kind of intentful on the things you want to do in your business, things can change very quickly to the positive, right? In their case, they actually— so let's talk about the implementation part of it, right? So, the 8D Framework is a framework so that you can— there's a book on it. We can talk about it later, right? They can go and download it. They can go and ask for a complimentary copy. We'll give it to them. We go through this process and the first dimension is performance optimization, right? So, we go through it within the first 6 weeks. It takes about 6 weeks to work on performance optimization. Because you have already invested in a stack that I know that you have invested in. It's Shopify, it's Klaviyo, it's Meta Ads, it's Google Ads. You know, you have done some content marketing, you have done some organic social posts. Those are the givens. I know that 99% of Shopify businesses, that's what they do, right? So instead of asking you to invest in anything new, let's fix the thing that you already have, right? In these 6 weeks, This is where, this is, you know, they get, you know, in case of Warren Brothers, they saw 112% increase in their revenue. So, forget about being stuck for 3 years. Now, they're moving in the right direction, right? Yeah.

And with no additional cost because if you're just optimizing the existing tech stack.

This process, the analogy that I use, Jim, is I pull an elephant out of an ant's butt, you know, because we've had so So many entrepreneurs come to us and go like, well, last year, Sibyar, is the program going to be that useful? Because we hired a CRO specialist, we did a performance optimization, we paid like $15,000, $20,000. Yeah, yeah, I have a lot of those rapid 2Xers in my program. When they go through it, they thought that their business was ultra optimized. They come in and join the program for other reasons, right? And within the first 6 weeks, they see like, in fact, the first week, they see like 70% to 80% improvement. They go like, what did I pay for? Like, I don't know. I didn't hire them. You hired them. What did you pay for? Like, it seems like a waste of time, you know, and money that you wasted that much money on that. So in their case, let's fast forward the Oram brothers. So we went through Dimension 2, 3, you know, all the ones that we explained, right? And we were still going through, I think, Dimension 5, right? And it was September 9, 2024. So they started January 20th, 2024. September 9th, 2024, we surpassed $1.5 million. What's more important, and it was actually at 1:00 PM Eastern time, 'cause everything is baseline to my New York time, you know where I am, right? So 1:00 PM, we surpassed $1.5 million, but because we have done marketing and storytelling and brand building and also pricing during that 9-month journey, the thing is we actually increased our prices. We actually rationalized our product catalog also. What happened to our gross margin? Gross margin went up like this by 30%, right? Our net cash flow went positive. We started paying off all that debt that we— that had accrued before me, right? What happened from, Jim, from September 9th, 1:01 PM to December 31st? That includes the entire holiday period. We scored another $1.5 million.

So just to be clear, Sabir, They were doing about $1.2 million a year.

$1.5 million per year.

Yeah. And then you managed to get that $1.5 within 3 months.

9 months. In 9 months.

9 months.

And more profitably.

Yeah.

Right. Right. And from September 9th through December 31st, for those 4 months now, another $1.5 million to end the year at $3 million and better positive cash flow that they had not seen in a while. To the end from basically whatever revenue and cash flow we had from September through December, we ended up paying off all the business loans. And so the company was debt-free when we entered January 1st, 2025, which is a couple of months ago. Right. And we set the goal to go from $3 million to $10 million this year. And we're on our way to doing that this year and profitably. Because the thing is, with the 8T method at its core, and Warren Buffett will be very proud of me, and he's another mentor of mine, right? He's my mentor. Right, from a financial standpoint and lessons I learned in life, is compounded growth. Anytime that you work on anything, I take it a step further, your time should have compounded productivity, your money should have compounded growth, your revenue should have compounded growth. When you acquire those customers, they should have compounded through replenishment cycles, meaning they keep on buying from you, they should have a compounded effect to it. So this is why these businesses, they don't only just grow under Sabeer's attention, right? They continue growing and compounding over time because I want to see healthy businesses over time.

Yeah. Presumably, Sabir, you're starting to help these companies to get repeat business from existing customers because my wife actually has an e-commerce business on Shopify and getting people in is, as we know, really hard work and they get into buy a second time is really the golden goose because there's no additional acquisition cost., right? So, so presumably in your, in your 8D you have this customer retention strategy. And when you've got people like the brothers in, in Holland coming to you, what— tell us about this 2X program then, because there are lots of simply like courses and there are lots of gurus. And courses, people end up kind of trying to do it on their own and get a bit lost halfway through. Gurus have a methodology that often people aren't in alignment because their business doesn't quite fit the guru. How are you getting the implementation, Sabeer, to be so effective?

Because it's a good mix. First of all, Rapid 2X program is not a digital course, to be very clear, right? In fact, if you are the digital course junkie, you can go and pick up my book and read it. We'll give it to you for complimentary, right? I'm not even charging you for that, right? We'll give it to all of your listeners. They can go and pick it up, right? When I put this framework together, and it has taken me about 25 years to put it together, and right now, the current iteration that it's going through, the changes it's going through in implementation is AI implementation of— so that, you know, every entrepreneur looks for those 17 hands that they cannot afford to help with their business. AI can help you with that. And that's what I'm— AT is going to incorporate in every dimension AI into it, right? So, that you are— and that's not just a buzzword. You can actually use it. Actually, people who are going through the program, so the Rapid2X program came about because people said, "It's great that this framework exists, but you know what? I can read Gordon Ramsay's cooking book, right? But I wouldn't be able to cook like, you know, or make amazing masterpieces like Gordon Ramsay." The same applies to you with e-commerce. I can read the thing, you know, I can try to understand it, but I'm a product designer. I'm not a— I don't understand, you know, all of these dimensions. I might understand one part of it. So, can you guide me through this, right? That was the antithesis of like when we came up with the Rapid2X program, right? That it's an implementation program that I actually guide people through the implementation of this. And every week, it's very simple. Like during the whole Rapid2X journey, I'm in charge. And you, as a founder, you cannot send your people to this program to say, "Hey, well, my director of marketing will be attending this." No, you're not going to get the right value because we want you to make a decision. We want you to run the company. I'm not running the company, right? I'm coaching you, right? Think of it like Mr. Miyagi and Daniel-san from The Karate Kid. I'm Mr. Miyagi. Right? I'm not going to be Daniel-san in that tournament fighting. I'm going to teach Daniel-san how to fight, right? If you understand that analogy, it's a movie from the '80s or '90s, I think.

I know. I think you and I are probably able to get that. And I think, and I will just on that note comment because you've got Neil Patel, who's obviously the digital guru. And he says about you, Saviya takes a very long-term approach to marketing, which is refreshing. So instead of looking at marketing from a traditional perspective, he looks to see where he can innovate and get a leg up on his competition. And it sounds as though you're helping your clients get a leg up on the competition. And you've also, I think, raised a very important issue about how, you know, courses seem like a quick fix, but actually, as a founder, we have to learn the skills and maybe think differently, work differently, and implement those. Yeah. So, so, Sabir, when you're helping people with the 8D, is there like a recurring problem or a recurring challenge that you find these entrepreneurs face, or does every entrepreneur face something slightly different?

In most cases, what they're doing is they're missing the fundamental, right? The fundamentals, they're missing it because they didn't know any better, right? When they started the journey, they wanted to make a handcrafted bag, right? That was the thing that they wanted to do. They wanted to come up with a better widget, the better mousetrap, right? Or the better thing because they saw an opportunity in the market because it wasn't there. However, they don't have the expertise in the other things. So, they didn't understand that fundamentally, right? The product could be fundamentally in a good shape just from a manufacturing standpoint, engineering standpoint, right? But when it comes to actual, right, marketing of it, positioning of the product, these are different skill sets, right? Lucky for me, for 25+ years, being in e-commerce since the birth of e-commerce, I have touched every single area. I've actually had to innovate and come up with things that didn't exist. I had to write the book because the book didn't exist on how to do it in e-commerce. There were some reference points like direct marketing, TV marketing, infomercial marketing, radio marketing, stuff like that, right? Classic marketing like Mad Men, right? There were things like that,, but it didn't exist for e-commerce. I had to innovate. I had to come up with things like the concept of, you know, the first innovation came from Amazon, but I had to do it for D2C. It was affiliate marketing, for example, right? Didn't exist, right? You know, applying the lifecycle marketing in e-commerce, how do you do it exactly? Because it's not exactly the same way you would do it in direct marketing, right? So, there are things like that that that you had to learn over time. And today there's a lot of specialists in the market, you know, people who are, you know, quote unquote, Meta ad specialist, Google ad specialist, affiliate specialist, influencer specialist, but nobody has a holistic mindset of like looking at the whole picture and saying like, you know, this is what we need to fix across the board or how does the conversation, 'cause it's digital, how do we make that digital relationship and journey into an analog journey, right? And how do we stitch that journey together? And if you don't have that mindset and you don't think about it and you don't put the right methodology in place, what happens? Then you overspend on one channel thinking that I need to fix my ads. Gary Vee said to me, "I need to test and learn and optimize my ad creative with audiences." By the way, he's a brother of mine. We co-founded VaynerCommerce together in my history, right?

Right, okay, fantastic. He was here in the UK recently talking about, you know, go online and go free. But I think also, just to— sorry to cut you off there, interrupt you there, but you know, as you say, your history of over 25 years is kind of the, the history of e-commerce. I mean, Amazon was just started when we were young, uh, well, internet, you know, back in the mid-'90s we had the beginnings of Google and Yahoo, right? So, so you have really been at the, at the growth of an industry and also Listening to you just brings back memories of, you know, the book Range by David Epstein, who talks about really the benefit of having someone who has a breadth of experience because people in the niches, although that's fashionable to say there's riches in the niches, actually running a company isn't a niche job. You have to have oversight over a number, over in fact, the totality of the business from product to marketing to logistics to finance to HR. So it's fantastic that you've got that, Sabir, and are able to bring that to people. If there's, um, if you like, a sort of a piece of advice that you would give to an entrepreneur that's, you know, maybe they've got a product— I suppose most people in e-commerce start with a product rather than, you know, unless they're thinking about dropshipping as a business and then look for a product. Where do you, where do you take them first, Sabir, if you've got someone that wants to do e-commerce, that has a business idea?

So Just a couple of things there, right? You mentioned the word dropshipping. The program, this program and framework is not for dropshipping. You can start your proof of concept because you're at the early stages. Let's get that from a zero to a $10,000 in revenue, right? It gives you a proof point that, you know what, if I do this right and if I want to invest in it, this is a good proof point that it works, right? Get it to that $10,000. $10,000 is not a big number, right?, right? And you can do that one way or another. Within a couple of months, you can get $10,000 in revenue, right? Get it out of that proof of concept. Get— and even emotionally as an entrepreneur, right? You want that proof point because you go like, oh, I got that first badge, right? Sabir's first badge of proof of concept. I got it. Perfect. And then move off of it. Move off of the dropshipping model because in long term, That's not sustainable. It's not going to help you. In fact, even with dropshipping, what I would recommend is, uh, just buy 50 units of the product from Alibaba or whatever, wherever you go to buy it, right? Bring it in, uh, because you want to go through packing, picking, packing, close, shop shipping it, putting a little card in there. You want to go through those processes that you're not going to get from a dropshipper, uh, overseas. And, and even the experience is going to be horrible because somebody's going to get their package after they place an order 4 months later, right? And that's not a great experience. You're not going to learn anything from it. If you want to invest in it, just invest by 50 units of the product, put it up, put up a Shopify site, get it to go, get through the proof of concept, learn through all of that stuff, because that's a great learning experience. As an entrepreneur, you have to be open to learning, right? You cannot say that, oh, well, that's not me, right? Actually, in the Rapid2X program, you know, the approval criteria, we go through a rigorous interview process, right? This is not an easy program to get into, right? We want to make sure that there are two things. The entrepreneur is the right fit for the program, and that's a personality test, you know? And number two, through the interview process, and my guys are really great at, my team is great at going through that process to evaluate, right? And number two, is the business in the right stage for it to benefit from the Rapid2X program, right? So, we go through that. 2 criteria. And the entrepreneurs, this is what they get wrong, right? There are entrepreneurs that are, you know, they go like, you know what, I don't understand that. I'm going to just hire, right? So, they don't really appreciate the knowledge aspect of it. And that becomes a detriment for their journey. It does. You know, it comes and bites them in the ass in the long run, right? That's a very American saying, by the way, right?

But you're right, sorry, just to interrupt you there, but what you're really offering then from a layperson's point of view is really an MBA in like an executive MBA. Yep.

In an accelerated one, hands-on. Hands-on. That not, by the way, I do guest lecture at Harvard Business School also. So, and I guest lecture MBA and executive MBA students. I've mentored plenty of them., but this is more like you're not only investing in the program to learn, but at the same time you're implementing and you're improving your business. And that's why on average we took 12 brands, not just Aurum Brothers, we took 12 brands that, you know, started the journey with us last year and we are following them. Just 2024 results, 103.34% growth. If I include this first quarter, 118% growth since they started the program. So, it's very effective. And the biggest thing is these entrepreneurs, when they go through this learning process, they start going like, wow, I didn't realize that I was wasting so much time. And that's a big realization in the program.

And presumably money. And Sabeer is going to give us a code at the end, by the way, along with a free download of his book, which is amazing value. So, thank you so much for that, Sabeer. So, Just briefly, we touched on AI. We don't have a full show on it, unfortunately, but just your opinion. Is AI really going to help the entrepreneur transform their e-commerce business? And, you know, if people really want to then talk to you more about it, they can contact you. But what's your view? Is it really something people need to pay attention to, or is it something that's gonna be a fad?

Not a fad. Just like internet was not a fad. E-commerce was not a fad. By the way, I was told those things, you know, in my career, right? AI definitely is not a fad, you know, and the thing is the right AI for your business, understanding it, how to utilize it in your workflows, understanding where you can benefit from so that what you can do is then you can invest in the right experts that you want to add onto your team to execute. But what it does is it has accelerated I'll, I'll give you the beginning of my journey in 2 seconds, right? Vitamin Shoppe, it took me 4 and a half years to take it from bankruptcy. Pre-bankruptcy was like $8 to $10 million. Took me 4 and a half years to grow to $52 million, right? At a time that was 25 years ago, and it is an impossible task to even do that back then because Google was in its beta stage. Facebook, TikTok, none of this stuff existed, right? None of Shopify didn't exist, right? I had to build my ecommerce platform. Fast forward, the speed of growth, profitable growth, just under my guidance has accelerated even now. So, now, this is one of the reasons like companies see under the Rapid2X program in 6 weeks, if with the first dimensions, they see a tremendous growth, right? We have had outliers in the Rapid2X, Lisa Denon from Lion's Leather, 1400% growth in 6 weeks. Wow.

That's amazing.

And she's now growing into a multimillion-dollar brand now, right? And she continues implementing the Dimensions deeper and deeper and deeper so that they can see even more growth with an exit in mind.

Yeah, Sabeer. So, it's a great investment. You say people have got to apply to come on your program, and we're going to give people a link to find out how to do that. Samir, um, what would be your number one tip for entrepreneurs? Because you've had your own businesses, you've now worked with hundreds of brands. What would be your tip from entrepreneur to entrepreneur to me and to my, my fellow?

I can tell you that, you know, like a lot of entrepreneurs come to me and they say, um, to the essence that they are a snowflake. Why Snowflake? Because it's unique, right? They think that, "Oh, you know what? My product is so different. Nobody else, we don't have competition." If you don't have competition in that field, you don't have consumers. So, you might as well, I'll save you money, shut down your business, right? So, it just doesn't make sense. Like they come to me and they say, "Oh, you know what? I'm a Norwegian guy that has lived in Australia with kids." I have twins. Each one of them has a blue and green eye because their mom has a green eye and I have blue eye, but they have one of each eyes, right? Left-handed, right-handed. And my products, you know, they're like vapor, you know, that's— do you work with vapor, right? And the thing is, I spent 3 months vacationing in LA. Like, that's relevant, right? The reason I'm coming, I'm telling you this ridiculous, ridiculous, you know, example is because to me, that's what it sounds like, right? I've worked in multiple countries, multiple currencies. Globetrotter is an iconic brand from the UK, by the way, right? Luggage company, luxury, ultra high-end, right? Their minimum price is $1,600 or pounds, right? Pound sterling. They make luggage for 007, Aston Martin, those guys, right? They tried the Rapid 2X program in Japan, UK, EU, and US, Canada. Right? That's in your market in the UK. That's an example, right? That specifically. And a luxury brand, like, would it work for a luxury brand or do you just recommend couponing to that? No, I don't. That's actually, I'm against it, you know? So, you know, the thing is there is no such thing as snowflake. You have to understand, like, you know, come into the program and the entrepreneurs that come in and literally put the blinders on and go like, whatever Sabir tells me, because he's been doing this, and he has a lot of case studies and he's doing it so long. I'm going to just listen to him. And this year, I'm going to just listen to Sabir. Whatever he has to say in the Rapid 2X, I'm going to just do it. Those are the entrepreneurs that are winning big time and with their growth, profitable growth, right? And compounded growth over time. The ones that don't win are the ones that would— they come into the mindset of, I don't know if it's going to work. We did this in the past. I don't know. We modified the task this way. No. I told you, I'm Mr. Miyagi. I'm telling you this is the move. You know, wax on, wax off. Just do it exactly what I'm telling you. Don't do anything. And you have to do only 5 tasks per week. I'm not telling you to do 15, 50 tasks per week. These are very effective 5 things I need you to do Monday through Thursday, Friday, 1 task per day. That's it. 15 minutes to 90 minutes. That's it.

Well, Sebiha, Semihan, if people want to get their, their sort of their instructions from Mr. Miyagi of e-commerce. Where can they come to find you? Because, um, I'm sold. If I had an e-commerce business, I might make one just so I can come and work with you. Well, where can people go and get— you've got a book and also, uh, evaluate an offer kindly for, for, uh, for me and for my listeners.

Yeah, for your listeners, we actually did something very special for them. Uh, we actually set up a special URL. It's, uh, growthbysabir.com/unnoticed. So you can include that in the video description and the podcast description, right? So that they can just click on it. I'm just mentioning it. So growthbysabir.com/unnoticed, just like the show, right? And when they go there, they can apply to the program and they will get $500 off of, you know, off of the program's cost. So, and we have a lot of great payment plans and stuff like that. We have people that are running a $100,000 brand and they are per year to $10 million, right? So, anywhere in that range that you are in, you will be okay, right? And you will have options for payment plans and stuff like that. And you can just mention that you came through the URL, the Unnoticed, when you talk to my team to get that $500 off of the price.

Samir, that's very, very generous. Thank you so much. And it sounds as well as though A, it's accessible. You don't have to be a multimillion-dollar brand already. You could be $100,000, a 6-figure brand, right? Not a 7 and 8 figure. You could be a 6-figure brand, makes it worthwhile. And also, if you're getting such rapid improvement in both revenue and net cash, you can fund—

It's a no-brainer. It pays for itself in the first 6 weeks.

Sabir, I say I gotta figure out what I can build so I can come on your course. Sabir, if you wanna get ahold of you, how can they do that?

Actually, if you go through my site, I have all of my content there. I have all of my— I do, I am on LinkedIn, so you can find my name. I have a very unique name, so not, not many Sabir Samarkand out there in the world, in the whole world, you know. So you can definitely find me on, on LinkedIn. You could definitely find me there. Uh, you know, we— I do have a YouTube channel, but everything is accessible by just going to that link. If you can go to growthbysabir.com/unnoticed Right? You will see all of my content there, all the links to my social media and everything. So that's a good link to go to.

Sabir, thank you. We'll put Sabir's contact details in the show notes. Sabir, thank you so much for joining me today.

Jim James, it has been great talking to you, and thank you for having me.

It's my pleasure. And well, we're very blessed to have someone that has your experience, Sabir's experience, and breadth of knowledge. We just touched on one of the 8 dimensions and his 2X program. So I'd really encourage you to think about that because an e-commerce business is a different kind of beast. It's not just about the product, it is the whole end-to-end and has its own very special characteristics. So very blessed to have Sabir really just lift the lid a little bit on what's required. So the Shark Tank go to him, the Shark Tank investors go to Sabir for help. I suggest that we do as well. So until we meet again, I just do encourage you to keep on communicating.