How to become a guest on a podcast, and why you should
28 Jan 2026 · 1 min
Episode
28 Jan 2026 · 1 min
0:00
A podcast episode by Jim James introducing why entrepreneurs and organizations should use podcasts and other low-cost communications tools to share value and position themselves as authorities. The host (Jim James) frames the episode with his credentials—25+ years running a PR firm and entrepreneurial experience across three continents—and argues that podcasts are an increasingly effective channel for authority-building.