How you could get traction for your company to #getnoticed without taking dilution; With Melissa Widner of Lighter Capital

So the CEO of Lighter Capital. We are the pioneer and leader in non dilutive funding, revenue based funding for SaaS companies. It's primarily B2B SaaS, but really any company that has some form of recurring revenue. And we are an alternative source of funding for companies that are looking for growth capital. So it's a pretty friendly form of financing. We essentially provide capital to companies in the form of debt, and the payback is based on a percentage of revenue until the loan is paid back. So it's a way for companies to get traction without taking dilution. And a lot of times it's a path that companies choose before they go on to get that larger venture capital round. It.