28 Jan 2026 · 1 min
A Speak PR podcast episode hosted by Jim James offering practical tools and tips for leaders to communicate value and get noticed for free. The episode focuses on the importance of timing in public relations, using the announcement of Donald Trump’s tax affairs shortly before the 3 November 2020 US election as a case study to illustrate how audience receptiveness varies with timing.
Hello and welcome to this episode of Speak pr. This is for you. If you are leading an organization and you know you've got value locked away in this organization, if you could just find ways to communicate that. And that's what we do on this podcast. My name is Jim James and this is a show with tools and tips on how to get noticed for free. Today I'd like to talk about timing and how timing is the key to an audience being receptive to the message that you're trying to share. And I'm going to talk about timing because in light of the announcement of Donald Trump's tax affairs just a few weeks ahead of the 3 November US election, it just brings home to us all that the message sometimes is going to fall on deaf ears and sometimes on receptive ears. So we're going to look at the issue of timing and how to optimize timing for when you want to get noticed. Now, I'm sure I'm not a.
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