Markian Sich - How To Create Passive Income From Real Estate
24 Dec 2019 · 76 min
Markian Sich, an active-duty Marine pilot, shares how he built real estate income through house-hacking with VA loans, buying rental properties, and investing in multifamily syndications. He breaks down cap rates, market selection, and property management, then explains his education business for military investors.
Questions this episode answers
December 24, 2019.
Text COMP to 38470.
ActiveDutyPassiveIncome.com.
About 28 years old.
VA loan allows 0% down for eligible veterans / service members (as described in the episode).
Chapters
This is an intro. Intro, intro, intro.
Hustle and Float, Shark with your boy, my boy Matt Wolf and Joe Fit.
Hey, it's a good day today.
Is it? What's so good about it?
Because I said so. Okay.
Okay.
Is it a good day in your world, Matthew?
It's a good day every day.
Damn right. Good answer.
We had a lot of amazing conversations today. That's why it's a good day.
Oh, okay. Whatever you want to label it as, well, you know, I just had a great day.
It's interesting because a lot of times, like if. If I wake up and I'm like, you know, I'm not feeling it today.
Right?
Like sometimes you get that in business, right? I'll wake up and I'll just be like, I don't really want to do a whole lot today. I just want to lie around in bed. You know what the best thing I found to snap me out of it is?
What's that?
Talk to people. Have cool conversations.
How do you do that? Like on non podcasting days?
Well, if I'm in like a really crappy, like headspace or something, you know how I do it? Because I usually call you and be like, hey, I'm in a crappy head space. Let's chat some shit out.
I'll be like, don't be a pansy, push through. But no, I don't say that. I say, go for a walk. Matt, wanna go for a drive? I'll call. Do you wanna go for some food? Do you wanna drink early at 8am no, we don't wanna do that.
Yeah, I start drinking tequila at 8:00am.
No, shirt's off and you're. No, no.
Quite honestly though, like, just having conversations is probably the best mood booster for me. It's usually, I'll call you, I'll call our other partner, Brad Costanza. Have a good call with him. You know, I'll talk to my wife if she. I'll talk to. You know, we have a pretty good network of people. I don't need to list off everybody.
But we'll be here.
I can keep going. I'll talk to my dad sometimes. I'll talk to my kids. I will call up Brad Spencer, another good buddy of ours.
Yeah, a lot of shout outs. We'll have a lot. They're all good people. We love all those beeps.
I'll call out my good. I'll call up my good friend Barack Obama, or maybe Richard Branson.
Shout out, Barack.
Thanks for listening, Elon Musk. I mean, you know, my inner circle.
Okay. Got it. Yeah. Your circle of trust.
Well, yeah, yeah.
You know who else is in our circle of trust is Mark Ian Sytch. And that's the badass we're talking to. This guy is an active duty Marine who also is amassing wealth in real estate. And the dude's been doing it a while. And he's young. He's only 28, I believe is what he said.
Yes.
And that's insane. Like the fact that I. Yeah. When he says that stuff and the way he carries himself. He's so experienced. He has an insane story that I'll let you tell. He'll tell you himself. But, dude in San Diego, he used to be stationed out here at Maryland. We live in San Diego. And he used to fly these CH3. Jesus, I can't write CH53E. Super Stallion, these massive, loud, vibrating helicopters, basically. They actually fly over my house often and they literally rattle everything. So the dude was saying he would spend 10 to freaking 12 hours in this thing at a time doing missions all around the world. And he's just such a cool guy. He's graduated into a different job now that I think he likes a lot. But the fact that he's doing all of this, but also creating wealth and real estate and not only just investing for himself, but he's teaching it. He has a team, he's partnered up with all these, like, crazy. It's insane.
I'm curious if anybody can find the moment that he blew my mind in this episode. It's probably pretty obvious, actually, but there's a point in this episode where I'm like, holy shit, I didn't know you can do that. And I just, like, sort of picked his brain on this one topic for like 20 minutes.
Gasp. No, it was pretty badass. Yeah. So Mark Ian lines out a bunch of ways that. And here's the thing, all right? He lines out a bunch of ways to use real estate and pair it up with whatever you got going in business. His focus is talking to active duty Marines, which is. You think, okay, well, we don't have probably a lot of them, but I guarantee we have a lot or some of them listening.
What's up, Robert?
Thank you. Yeah, Shout out. And. But basically, at the end of the day, and I said it towards the end is like, you know what? But at the end of the day, entrepreneurs are all active duty and are our businesses, which, you know, takes a lot of our mind, space, time, time away from family sometimes, all that stuff. And the fact that he's doing this for active Duty Marines or just military in general? A lot of this concept, a lot of these concepts can be applied right here for you. So the fact that his branding and all that stuff's around active duty military and all those folks. Yeah. Don't let that dissuade you from. Dissuade?
I'm not active duty.
Yeah.
I'm not. I'm not a veteran, but I got a ton of value from this.
You done learned something.
I done learned a lot, you know, because what he's teaching isn't. Isn't unique to just, you know, veterans and active duty. It's. He's teaching wealth building that anybody can apply. It just so happens that his sort of avatar for his business is military folk.
And it's even cool because he, he bought a bunch of our stuff traffic course and I think the affiliate course and has been listening to the podcast for a long time. So we've been talking a long time to get him on the show because the guy has applied what he's learned on this podcast on his products and actually has executed a ton of stuff with that to grow exactly what he's talking about today. So it's just, I think it's a really cool honor to have him on. It meant a lot to him and it means a lot to us that he actually does all of that. I think it's just super cool.
For sure.
And we took notes on this one.
Oh, damn right we did. And it's copious notes. Copious, yes.
So can you, can you give me the dictionary definition of copious?
A lot.
Okay, that's probably about. Right.
Thorough. Maybe more a lot, I think. Well, I would say more thorough than. It's a mixture of both. Yeah. Say on average, three to four pages of notes, if you want to be specific, is typically what each episode comes out to. And this one shouldn't be any different.
So it's all the tools, the resources, the concepts, the tactics, the strengths, strategies. Pretty much everything we talk about, you're getting the Cliffs Notes version of. So once you listen to this episode, you grab the notes, you're going to get like a full on refresher of everything we talked about.
Yeah. And it's gratis, totally free. It's comp.
It's on us.
It's comp. It's on us, man. Gotcha, man. You're VIP to us. All right. Whip out your phone.
Whip it out.
Don't drive and whip out your phone. That's weird.
Don't drive and whip out anything.
That's probably not a good idea. You might get arrested for both, actually.
Depends on what you're whipping out, I guess, but.
And what part of it, the world you're in.
If you text the word comp, that's C O M P to this phone number, 38470. That is 38470, comp. Text the word comp.
38470, comp. 38470, comp.
You know, do you think that's gonna get stuck in people's heads and then they're just gonna go and like, text it and actually follow through?
I hope they do. I hope you do. Listening. Yeah. All of y' all in. In Florida. Everyone in Florida tuning in right now.
If you're in Florida, you damn well better pull out your phone and do this, because we're talking specifically to you right now.
This. This episode's free. Well, you know, California, I gotta get my California love California love hey, hey. We're gonna get, you know, cease and desist or something about it.
Okay.
Yeah, but my melody was probably so shitty that nobody would actually say that I was singing that song.
This is why you play guitar without a microphone in front of you. All right, so with your phone is 38470. Text that. Yeah, text COMP to that number, 38470, COMP. Or go to hustleandfluidchart.com comp and you'll get the same thing there. Be quick. They go away in a couple weeks. Yeah, that's about it.
Go do it.
You rock.
Let's go talk to Markian.
Markian, welcome.
Thank you.
Yeah, man. This is a long awaited interview or conversation, I hate to say interview. It's a conversation. We've met up, what, in town, in San Diego, when you were in town, had numerous phone calls and finally making it happen.
Geez, man, that was. I got to tell you, this is kind of surreal. And I don't know, I think I've heard other people say that on your podcast, but for real guys, like, this is a big deal for me. I've. I was just telling my wife, I was like, I, you know, I. I told you guys I was going to jump on the interview, whatever. It was like two or three months ago. And I was like, I didn't even care at the time, the day. I was just like, yes, I'm doing it. Like, I've been waiting for this moment for so long. You guys helped me out a lot in the beginning and now still. And it's really. I remember thinking, like, I can't wait, like that's gonna be like my little success stories. Like I got on their podcast finally. Because. No, I mean, seriously, I'm not saying that it's a big deal for me, so.
That's awesome, man.
Really pumped. Yeah, really pumped.
Now, I know you've been not only a loyal listener, but you've implemented so many of the strategies that we put out there, which I think to us is the best, you know, thanks. That we can get. Or, you know, that's what we live for. That's why we do this stuff anyway. And I think you're one of the most implementing, I don't know, crazy guys out there. But, you know, before even getting into your story, like, which we'll get into in a minute, people don't even know what your background is. And then when they hear that, they're like, wait, wait what? He's doing all of this and. Yeah. So big hats off to you, dude. So thank you. Yeah, appreciate it. Of course. So let's, I mean, let's get into it, man. Like I want to. Let's, let's talk about. So you're an active duty Marine. You actually were a pilot. Helicopter pilot. Switched and interesting story. Let's take us back a little bit.
Yeah, absolutely.
Give us that story and where you're at right now. I know there's a lot of bobs and weaves, so yeah, we might poke at it a little bit and dig in, you know.
For sure, for sure. So let me. I'm going to go way back just a little bit, just so there's more context. So I am a third generation Ukrainian immigrant who actually, when. What that means is my grandparents moved over to the, to the United States. They immigrated post World War II and religious suppression and all sorts of stuff. Then my parents grew up in the States. They were the second generation and then they serendipitously ended up moving back to Ukraine to the country of their like, heritage, I guess. And I was born there. And the reason why that happened is because if any of your listeners watch the wildly successful Chernobyl show on hbo, my dad was the first Westerner to be allowed on the grounds to do research. And he wrote the first dissertation on Chernobyl as a. From the Western perspective. And he was. Yeah, he was at MIT and Harvard and a 10 pound brain. Like he just. Yeah, and so he was, he was a Chernobyl. Sorry. He was a nuclear engineer there. Ended up. But it was still the Soviet Union. Right. I was born in 1990. It was still the Soviet Union. And so my parents had to go there.
Basically by doing the first ever Rotary student exchange program to the former Soviet Union. And I was born, like, six months after it crumbled. So, like, my mom was, like, in line two hours waiting for milk. And so that's where I was born. And so I'm painting that picture because I was born in a place that was just ruined by what the Soviet Union left after its fall, right? And so this world was very different and is very different still than America is. And I grew up there until I was 15 and a half. You know, there's about two years in England and another year here there, where I lived in the States a little bit as a kid. But for the most part, I grew up. My formative years was all in Ukraine. And when I finally repatriated, so to speak, I was a sophomore in high school and I moved to the States and lived with my grandparents without my parents. I just. I'm the oldest of seven children. I just came back because my parents are like, well, he's gonna have the biggest culture shock of his life if he jumps right into college, so let's send him in Dakota High School. And it was still a culture shock. And that's when I think I started trying to figure out, like, what makes America tick, right? Because America is awesome. And, you know, like, living in Ukraine, like, I remember every single summer I wanted to figure out what makes America tick. Why are there. So what is happening? Why is everybody so pumped about business and entrepreneurship and building things so big and all this kind of stuff? And I ended up going to the Naval Academy kind of on accident. My dad kind of dared me into it. He was like, oh, yeah, you can apply here, there, or wherever. You can also apply to the Naval Academy. You probably never get in, but.
Thanks, dad.
So I was like, all right, cool, I'll just get in then. And so I did. And I didn't know anything about the military. I didn't even know that the Marine Corps is part of the Navy, right? And I was just like, I just show up and I just. I don't know, let's just say I was not anybody's favorite there for a while. Like, I was. I. I was not. I was not the most popular person in terms of, like, how well I performed. People thought I was stuck up or I had an attitude or whatever. I also had a broken leg because I snapped my tibia in half two months prior to going playing soccer. So I. I was just like, a mess. But I ended up Doing very well in the long run. And I made. Ended up making the best friends ever. And so here I am, I graduate, I a Marine Corps officer, I go through that training and I go down to Pensacola, Florida to become a pilot. And I catch this entrepreneurial bug. That seed, I think that was planted in me by. By being in Ukraine and finally getting to America and wanting to figure it out, finally started coming out. So I started, like, I remember me, my brother and my friends from the academy made an app. My. My brother is a savant when it comes to, like, app development. Like he, like.
Full stack app development, iOS, Android, web database design, everything. And so he made an app for us, and we thought we were going to be millionaires before we were 25. Well, turns out you, the app world is kind of a cutthroat place, and you need to really be 24. 7 involved because there's a bunch of copycats. And so the angel investors, when they found out they were all in the military and we're going to go on training exercise and deployments, they were like, there's no way we're going to invest in. In you guys. So that was disheartening. But I didn't give up. And at the time, I started dating my now wife, Katya, and she was also Ukrainian, but she was winemaking. She was studying winemaking in France. And I didn't have that much money and I wanted to go visit her all the time. So I kind of started doing, like, this rent hacking. So we would, like, live with four dudes in the house, and I picked like, the smallest room and I would save up all my money and I would. I got the Acorns app and I started saving money. And I was like, I'm going to do all the things I can, so I can save up every four or five months and go see her if there's like a small break in training. And, you know, and so that was like the next level. So I already had this seed of trying to, you know, this entrepreneurial mindset, like, trying to figure out what makes America tick. And then that just took it into overdrive because, like, like, I finally was like, I don't want to keep saving money anymore. I want to just make more money.
Let's put some gasoline on this thing and figure it out.
I want to ask something real quick. So you mentioned that you had this sort of fascination with America and.
What it stood for and why you felt it was so great, and you kind of started doing some research into what made America the You know, kind of the place you wanted to be. What, what sort of conclusions did you came from? I'm kind of, I'm kind of curious what your research led you to.
So that's actually the very next step. I, so I, I was in this position now where the app stuff didn't work out. I'm still trying to figure out what makes America tick. And I realized as being an active duty Marine officer, I needed something that I can build on the side while staying true to my number one professional priority. Right. And that's being a good military officer. Marine Corps officer. And so I, but I, so I started researching passive income. And I know that's a buzzword, and I don't. I'll talk more about what I think about the words passive income, but I started researching that and I found people like Pat Flynn and, you know, Tim Ferriss. And then I stumbled into Robert Kiyosaki and he read Rich dad, Poor dad, and then just all these light bulbs went off. And I realized what, in my humble opinion, what makes America tick and what is the cornerstone of American wealth is that it's real estate. And.
America is the only country that incentivizes ownership of itself as much as it does. There's no other country that has 6,000 pages of tax code that incentivizes real estate so much. And so that's what I stumbled into is I realized it's like, wow, if America really wanted taxes to be simple and not that big of a headache, which is be like, all right, everybody pays 20%, screw it.
But America doesn't do that. The IRS is actually very, very smart. It's like this insane social engineering beast. And they realize like, hey, people actually would rather.
Not pay taxes more than they would rather not make less money. Like, they hate taxes so much that we can use it as an incentive. And America's not the only country. Like, other countries do this too, but America just takes it into hyperdrive. And so there's. So these 6,000 pages were created. The first couple of pages is Tom Wheelwright says he's Robert Kiyosaki's like, right hand man with taxes, was, hey, these are the taxes you're gonna pay. All income is taxable unless we say otherwise. And then the other 6,000 pages is, here's all the ways not to pay taxes.
Yeah.
And that's all it is, is it's just a book of incentives. They're not loopholes. They're literally America's like, hey, if you do this, we'll be so Thankful, we'll actually give you a tax break. And in fact, if you do all of these real estate things, you might not pay any taxes at all on that money.
Why do you think that is though? Why do you think they incentivize owning real estate? I mean, what's in it for the US Government if more people are owning real estate?
Right. So I think it's because it's like a multi layered cake. It makes you. It's a form of entrepreneurship which really as you guys know, as soon as you started one entrepreneurial thing, your gears started turning and other things started happening. You started learning more and one thing wasn't enough, you became thirsty. Right. So real estate is, does that once you become entrepreneurial in that way, you start learning about more things. Then on top of that, you also make America's infrastructure better. Once you invest in a property, you're probably getting it, you're probably trying to make it better so you can make more rent, so it can produce more cash flow. So that aspect of it, they know, okay, you're probably gonna if with that property, you're probably making it a better, safer living space for other American citizens. Right. So the whole idea is that you're making America's infrastructure better. You're also providing jobs because all of a sudden there's electricians, property managers, contractors, you name it, people needing to work around that entity, that little property or that massive apartment complex that is a business. Right. And there's so many people that feed off of that business. And so it's like this, it's, it's just, you know, the light kind of gets everybody, it shines on everybody, so to speak. So not trying to get too meta, but you know what I mean?
Yeah, it makes sense. It's like the core of economy, of the growth of America. It supports everything. It's kind of that foundational layer, not to be too punny about it, with houses and whatnot. But yeah, it supports everything. Yeah.
And I mean it totally makes sense because the whole economy grows if you buy a house. Well, you need to furnish the house. Furniture businesses grow, you need to run water and electricity. The utility companies grow. You need to like there's just so many knock on effects of somebody purchasing a house.
Absolutely. And then agents and then lenders and then you said furniture and it's just, it's just it all. Yeah, it's just, it's just a huge layered cake of things that rely on it. And I think, yeah, and I think so. There's certain ways that The American tax code is absurd with how or not absurd, like in a good way of really hyper incentivizes it. And it's awesome. So that I knew that was like long winded, but that is ultimately what I discovered was through taxes, I realized why this is truly like the cornerstone. Because you make the money and then you keep the money. You know what I mean? You don't give any of it away.
That's like almost double roi, right? And so it's really, really cool. And I think I'm not gonna get this quote perfectly right, but I think Carnegie said that I think something like 95% of millionaires become millionaires because of real estate in one way or another. Like that was a. That was like a. And so in my mind, it's just like it is, it is truly in America, the cornerstone. And.
I want to make a T shirt one day where it's like, you know, side hustle plus investing in real estate equals America. Like, you know, whatever it is you do, if you're a full time entrepreneur or you have a W2 with a side hustle, that's all awesome. But you should still invest in real estate. Like with, you know, like that should be a part of your strategy, in my opinion.
Yeah, well, and it sounded like. So house hacking or you said rent hacking actually. So that was your first. Yeah, like toe into the water there where you're like, oh, this is what's possible here.
Yeah.
And so there was no ownership of any kind of real estate in that case. But I did kind of. But I did kind of get creative with my living expenses. And then later on, you know, I, when I started learning about real estate, I realized all the things I should have done while I was, while I was living in Pensacola. I should have bought that house and I should have rented out the other rooms to my, to my roommates instead of. You know what I mean? And then that way the. Basically, if I would have bought that four bedroom house and I rented out those three other rooms, I would have been able to cover our mortgage and then some, instead of spending $200 even. And all of a sudden, you know, that's when I can get into all the other benefits of real estate. But, you know, and so I saw what I should have done. And then I learned about all these other military guys and gals that were doing that and how after just several years they had bought a couple of homes and how they were just crushing it. And I was like, oh my gosh. And so I wrote basically a manifesto to all the things I should have done. And I called it military house hacking. Yeah. And I ran the numbers and I was like, how could you use the VA loan, which is for your listeners that aren't, that don't have a military background. It's basically, it's just a benefit that we have that allows us to buy a home 0% down. And so you can buy a home with a VA loan, or if you're not, you know, you don't have a military background, that's fine. You can buy one 5% down if you're going to live in it, or even three and a half percent down. And then all of a sudden, like, if you don't mind renting out other rooms, or if you can get a four Plex or a triplex or a duplex, you can rent out the other units that could potentially completely cover your rent. You just need to know how to run the numbers. Just make sure you account for your expenses. And all of a sudden your biggest expense in life is eliminated. And now you can use that money that you would have been spending throwing it to the wind to some landlord. Right.
You're now basically taking that money and saving it up and rolling it into other investment properties, or you're saving up for your next down payment or whatever and just rinse and repeat. Rinse and repeat.
So that's. Yeah, I mean, that seems like the easiest way in or maybe the lowest barrier way in. I know we had a guy, Dana Robinson, on here that said he still does that. You know, he has other businesses and whatnot. But I think he owns like a 4 plex in San Diego. I mean, it sounds like you can kind of pull this off in a lot of places. You just got to know your numbers, like you said, and get a little creative with the space that you're. You're buying. Maybe even test it with a little renting, I don't know, to get comfortable with it.
Yeah, you can even rent out, literally space. Like you can, you can treat your place as. Oh, my gosh, I think it's called neighbor.com totally. Just like you can, you can rent out a corner or a room, just if people want to use it as self storage.
Yeah, you can do all sorts of crazy things. You can build a little granny suite out in your backyard and have it be a tiny home on Airbnb.
You can do all sorts of things. All sorts of things.
Once you start thinking about it, the creativity will just go crazy. And house hacking is just the art of how to, if not completely, at least. Mostly try to eliminate or living expense, whatever you're comfortable with at whatever phase of life you're in, you know.
Yeah, yeah.
Now I want to get back to your story a little bit. So how did you know, being you were in the military, how did. How did you initially get into real estate? You know, because I think the perception of real estate for a lot of people, obviously you've got some of the house hacking concepts that you're talking about here, but I think the perception of real estate for most renters is, you know, that's hard to get, hard for me to get into. So how did you initially get into real estate? Like, what was your first? Dipping the toes in the water while you were still active duty?
Yeah. So like I said.
So the book was a manifesto and the things I should have done. So my first was not a house hack. I learned from others and I, you know, formulated what I think, what I thought I should have done, what so many people are doing. What I did personally is I just bought a turnkey property. And what that is is it's essentially, it's a ready to go rental property. Somebody bought an ugly home, and so a professional flipper and. Or renovator, contractor, whatever, they bought a home, they gutted it, or they fixed it up or whatever they needed to do, they made it, they brought it up to standard. They found a renter, they found a property manager, they wrapped it all up in a nice little package and they handed it off to me. I went the easy route.
Why?
Because ultimately I wasn't sure where I was going to go with real estate in the long run. And I thought that that was going to be the only thing I would have time for or that I'd want to do is, you know, again, being a pilot, I didn't have a lot of time, and I just wanted to get just a turnkey rental property. Just, you know, literally like window shopped for a while, ran the numbers on a bunch of them after making a ton of mistakes and almost buying terrible deals. But I just, you know, I was like, you know what? I need to get into this. I need to just dive in because I can. Analysis by paralysis is what we call it. You can just keep overanalyzing it. You're never going to take action. And I was just like, screw it. I actually liquidated my Roth ira and I was like, I'm going to use this as a down payment. And I bought a turnkey and that was it.
I want to ask about the turnkey Concept.
If you buy a turnkey house, does it cash flow in the beginning or are you losing money on the expenses for a little bit? Because before it becomes profitable.
So with a turnkey property, if it's a true turnkey and you. So everybody has to do their own due diligence. Everybody has to run their own numbers. If you actually run the numbers and you know, what you're doing, at least on a preliminary level, and you go to a turnkey provider, as they call it, that is trustworthy, that you can, you know, check your sources or like, you know, get some reviews on. It should be cash flowing day one. It should. And you know, we shoot for, ideally these days, about 10% maybe, you know, 10% minimum. And what, what I'm talking about, 10% is. I mean, that is the cash flow. That is like literally what's going into your pocket annually. So if I had to spend, you know, $24,000 on a 20% down payment, plus closing costs and whatever, that I would get $2,400 every year, like net. Net net in my pocket. And that means, like, you can get really crazy with your spreadsheets. But, but some. You know, the mnemonic we use is piti pmmv. And what that means is principal, interest, taxes, insurance, property management, maintenance and vacancies that you, you, you get the rent and you deduct all of that stuff. And then whatever's left over is like that, you know, annually, $2,400, basically 200 bucks a month, right? And if you get that, then, you know, it's a fantastic deal because, oh, by the way, you're paying it off, somebody else is paying it off for you. So your net worth is going up every month. Oh, by the way, that $200 is tax free because you're depreciating the home. I can get into that a little bit too, you know. Oh, by the way, you bought an asset that's five times bigger than the money you put down on it, right? Because you leveraged. You put 20% down for 100% of a thing. And then, oh, by the way, the principal and interest you're paying on your mortgage. Inflation's happening in America, right? That's a crazy. If you think about it, that money is worth less and less every year. By year 30, the money you're paying on your mortgage is worth 54% of what you're paying for year one. And people get hung up. They look at, oh, look, over 30 years, I'm gonna pay so much interest. Who cares? I Don't care. I could pay a bazillion dollars in interest. Am I gonna make two times bazillion flow?
I don't care what the. You know what I mean? I don't care what the interest is, as long as I'm making more than what I'm borrowing, than the interest I'm borrowing on.
So there's inflation, right? I mean, that's actually. Here's a cool sidebar. Guess how America's paying off its, whatever, $22 trillion.
It's probably very similar to this model here, I'm guessing.
Yeah, it's inflation. Like America is inflating money partially because it needs to pay its own debt off by making it worth less.
So that's, you know, and so we're basically capturing the price of money. We're playing the government's game and we're taking advantage of it. And then, and then. So, you know, so all those things just are just layer on the awesomeness. As long. So it's like if as long as the cash flow is good, then everything else is just cream on top. Because it could also be appreciating. You know, 2008 could happen. I don't think it's going to happen as bad. There's probably going to be a correction down the road, but it doesn't matter. I literally don't care if my rental property in Georgia that I've never seen, by the way, never even stepped foot in. It's doing great. I love it.
That's the turnkey one you're talking about?
Yeah, yeah. I changed renters twice now and it's only been vacant like two weeks in between each one. It's awesome. And the rent just went up 100 bucks. I love that place. And yeah, and so like this thing is just like. Wait, what was that? What was I getting at? Sorry.
Interest and.
Yeah, yeah. So with that cash flow that's just like the barometer. Like, I'm just looking at that, like, okay, as long as I'm making that cash flow, everything else is just. It's just icing. It's just icing and it's appreciating. And I don't care. This is what I was going to get it. I don't care if it's worth it. $2 tomorrow instead of the 150 or 160 that it's worth thousand. Like, because am I still. Do I still have a renter in it and am I still making cash flow? Right. This, this is where. This is where the massive Shift happened in my mindset was like, I don't care about saving money anymore. I would rather have $10,000 in my pocket every single month coming to me relatively passively. And we can talk about passive some more down the road then have $2 million saved up when I'm 60.
Yeah, you are still sort of, when you're purchasing the house, you are still kind of shopping interest rates, right? Because the lower the interest rate, the more cash you're putting in your pocket.
Oh, yeah, absolutely. I mean, that kind of all plays into the calculus of how much cash flow I have at the very bottom, the net net.
So interest rates, they matter when you're purchasing, but then beyond that, who cares?
I kind of joked about the knocking, but yes, you're right. It's just essentially if it fits in the numbers. If, like for a particular. Here's why I'm saying that. Because interest rate shouldn't stop you from getting a deal. Like if for some reason, and there's plenty of stories like this where, you know, you just don't have a high enough credit score to where a bank will never, will never lend to you. Well, then find a good enough deal. Like, I don't care what you have to do, cold call, knock on doors, whatever you have to do, find a good enough deal to where even if you go to like your uncle and ask for a 10% hard money loan for two years, that you can still make the numbers work and you're still cash flow. And then meanwhile those two years, you're using the cash flow to help you pay off whatever bad debt you had in your personal life. You bring your credit score back up and then you refinance, boom, pay your uncle back off, and now you have a cash flowing rental property.
Yeah, that makes sense. Now I'll be honest, the actual concept of a turnkey property is actually kind of blowing my mind because I didn't even know that was a thing until just now. That you could go buy a house that somebody else already renovated for you, already found a renter for, already installed a property management company for you, and then you can just go buy that asset and buy that cash flow. I didn't even know that was a thing until just now. That's why I'm like, I'm asking so many questions and digging deeper on it because I didn't even know you could do that.
Well, Mark Ian, actually, like where you said it has to be a trustworthy source, you know, like, how would you suggest locating someone who's trustworthy?
I Think the biggest thing is references and just looking at their track record, Like, I'm just gonna get. I'm just gonna give Nathan Brooks a shout out right now. So he's been on. On bigger pockets four times. Like, this guy has it down to a science. Right? And so he actually came to the military influencer conference with us. He's one of our strategic partners. Like, but there's plenty of good turnkey providers out there. You just need to. Ultimately, I would. I would go for picking a good market where the idea is that the rents are. Are, like, high enough that. And the prices are low enough to where cash flow is possible. And a lot of times a rule of Thumb is the 1% rule, like, if it rents for a thousand bucks, that you pay 100,000 bucks for it, if that makes sense. Okay. So, yeah, and that's kind of like where the ballpark for most Midwestern and southeastern turnkey providers, that's what they try to shoot for because it's a marketing thing. Like, they're like, oh, it's a 1% property. Back in 2012, you could probably pull off getting a 2% property somehow in certain areas that doesn't exist anymore. But, you know, things have appreciated so much that it's almost impossible, like, unless you literally get a foreclosure or just go really, really dig deep. But, yeah, Matt, I mean, turnkeys are awesome. If you're busy and you don't have time to do all the work, you do pay a little bit of a premium. But you know what if your time is more valuable than saving a leveraged $10,000, which is really, like, only $1,000 or $2,000 out of your pocket on a property. And guess what? You know that you're not the guy that's an expert at how to hammer in those nails or how to inspect it or all that kind of stuff, and you just want to let a professional do it. So it's kind of out of sight, out of mind, and done properly, it's definitely worth it in my mind.
Yeah. And when you're looking at, like, turnkey properties, and I don't know. I don't even know if, like, buying more turnkey properties is even part of your business model anymore. So we don't have to, like, belabor this point too many times, but when you're looking at it, how much does location matter or does it really not matter to you as long as the cash flow numbers make sense?
So location does matter. Market analysis is very, very important. And you want to.
Biggest indicator for me, just like if I'm just going to do really quick back of the napkin is job growth. Because then job growth indicates that there's going to be inflation growth and then, or sorry, not inflation, population growth. And then population growth comes more demand. With more demand comes rent increases. Right. And so, and a lot of times you can start getting into like geography. Like for example, Memphis is a good example for this. Like there's a river flowing through it and because there's a physical river on the west side or you know, it can't move much further unless they have, unless they really start spilling over on the other side of the river and start building there and developing there. So it's much easier for the city to expand east. So that's what's called path of progress. If you buy out just on, you know, just east of where most of the hustle and bustle is going on, you know that in a couple of years it's probably the progress of that city is probably going to catch up with it. So there's, that's like on the micro level, but you can also, but macro level look at the big industries in that area, look at industries that are potentially recession proof. Look at job growth, is it higher than the average in the country? That kind of stuff. Market analysis is really a big deal. And that's ultimately, that's what I do now is I mostly educate. That's where I'm not going to dive into it too too much. But basically, as somebody that made a lot of mistakes, I decided like I want to create an online business that educates military members how to not make the mistakes. I did and we called it active duty passive income. Because if an active duty guy can do it, then anybody can do it. And anyway, and that's what's perfect.
That's why we, you know, a huge topic here is, you know, we're talking about active duty. That's who you, your focus is. But every entrepreneur listening right now is active duty in their business. You know, it's obviously different, but.
Absolutely, absolutely.
Yeah. So let's chat about maybe your vision of, because you brought it up a few times already, the passive income, like the way that you see passive income and define it and then maybe we can transition into some ways that entrepreneurs listening, maybe there's some active duty listening as well, probably can start taking some first steps.
Yeah. So I think passive income is very much a buzzword, but I also really still love the term because I think.
It'S like something you want to pursue it's something that you can have as a dream of. I want to get that mailbox money. It's just coming in and so I think it's a good term to put on a vision board almost. It has value intrinsically because it's an important concept to strive for. Is are you going to attain passive income? Like absolutely passive income. Unless you're making royalties or somebody just like dumps money at you, probably not. But in terms of real estate and even online business, like you guys know if you spend the time building the system and that means like finding the property manager, finding the perfect property, finding good tenants, it will then exist almost passively and you will get that mailbox money. So the process is probably never passive but.
The income you make after you set up that process properly can be very passive and it can make you a lot of money. Yeah.
So it's basically setting up the right foundation for your business to sustain in systems people. Because people can technically kind of be in air quotes automations for you. Oh yeah, like having those pieces in line. And this is just for any business as well. That's how you can start to really exponentially grow everything you're doing and save your time to focus on wherever you got to focus.
Yes, absolutely. And I know personally when we had a bad property manager, so me and my parents ended up buying a 56 unit apartment complex and I'm about to buy with my partners 80 unit apartment complex as the general partners of a syndication and also a 71 unit mobile home park. What we're learning and what I learned the hard way with our 56 unit is that that system and like you're saying the people, the automation, like it's all, it's all part of the system. If, if they're not good, you are, you are, it's not going to be passive. And our first property managers on the 56 unit were horrendous. And you know I have a marketing brain too and I like tech and I like automations and when they didn't even know what an ach deposit was, I like was pulling my non existent hair out, you know, like.
Well crap. Was that your worst situation with someone like that? Like a property manager in the middle of a deal of yours?
So they were pretty bad and we had to deal with them for a year and then we got an awesome property manager and it's pretty hands off. Like my mom and I will email them once in a while and we'll get some reports but for the most part my parents get a Check in the mail. And my dad's happy. Yeah. Now that we have them. Right.
So one of the craziest stories, like just for fun, one of the properties that a buddy of mine got, the property manager was so bad and they were so lazy, and this is an example of a bad turnkey company, is that they just slapped something together. They upcharged it, but it still made sense with the numbers from an investment perspective. But they lacked on the execution. And so they guaranteed a year of rent if they don't find renters. And so they basically slacked off and didn't even try to find renters because they made enough money on the front end. And so basically for four months, his property was empty. And when they finally found somebody interested in it, they went to show it and there was a squatter there.
So, you know, there are the ups and downs of real estate, but basically we definitely cut ties with those providers. And, you know, we were basically, we thought that one of, one of my team members, he got a property with him. It turned, it looked like it was, you know, everything was going fine until, you know, it didn't go fine anymore and it didn't go fine for one of our members. And that's when we, like, cut ties straight.
Got it. Well, I mean, it sounds like it's probably similar to what you said about the, the turnkey homes is get your referrals, get some references in there and just do your work. Find someone local that knows their stuff.
So I will say local, not necessarily, but definitely, definitely know who you. Oh, you mean local to where they're doing it?
Yes, yes.
Sorry. Yes.
Yeah, property managing.
Yes, got it. Okay.
Well, let's. You mentioned syndication deals, too, and I know you do a lot of those and you teach on a lot of that. Do you think now would be a good time to bring that up?
Yeah, sure. So, actually, so me personally, these are going to be our first two syndication deals. It's the same one I actually we discussed a while back.
Because I've done what's called a joint venture. And joint ventures, when you just, you know, you and a partner or multiple partners, you guys just throw money together or whatever combination you want and you guys just buy a property together. A syndication is where you find people that basically are kind of the people that like turnkey properties that want to be passive investors and they're called limited partners. And then there's the general partners and they're the partners that own a much smaller portion of the deal. But.
They do all the work. They put it all together, they risk some money up front, but then once they find the investors and they close on the property, any of their risk capital comes back to them.
Most likely. And then basically they're the asset manager at that point and they like manage the managers and then they just make sure that the limited partners that they get their mailbox money.
Right.
And that's it. And so the cool thing with these is like, if you find a property that really.
That you can force appreciation on it, like you can really force it to gain a lot of value on top of all the cash flow, which hopefully is at least 10% or 8, 9, 10%.
It can become hugely profitable.
When you say a force appreciation, you mean through remodels and rehabbing and stuff?
Yeah. So let me touch on that. When you're looking at residential properties, like one to four units, that is in the lending world considered a residential property. Like when you buy a primary residence that's a residential and you get property that's, you get a residential loan there, they just look at all the properties next to it in the surrounding zip code that are very similar and it's called comparables. And they're just like, oh, if that costs that much and this costs that much, then yours probably costs this much. And you know, it's a lot more complicated than that. But that's basically how it, how it works. Whereas with.
Commercial Properties 5 units and above, like apartment complexes, it is not like that at all. There could be two identical apartment complexes right next to each other. One is 50 units, the other one has 50 units. One has 45 of the units occupied, the other one has 20 of the units occupied.
That one that has 20 units occupied is probably going to be worth less than half of the other one, because it's a business at this point. And how well does it operate is all that people care about. And so what you can do as an investor is look at properties. Not necessarily does it need renovations? Although that's oftentimes part of the calculus. You look at it as, is there anything I can do to optimize the bottom line, how much money it makes? Because then it skyrockets in value.
Because I'm not going to get too much into this. But basically there's a thing called a cap rate, and it's just, it's a capitalization rate. So all it is is it's just a number. It's the ratio that it's a multiple for what the value is. You know, if it's 10%, then that means whatever it makes is 10% of its value. So if something makes $100,000 every year, it's worth a million dollars. Right. And so. And that's it. And so all you have to do is, you know, bump up the rents a little bit and all of a sudden have it make $120,000 a year. You know, after all expenses, that's the net operating income and all of a sudden it's worth 1.2 million. Now, you know, all you did is you maybe raise the rents by 20 bucks per unit and boom, you know, like it's. You just appreciated $200,000.
Yeah, yeah, that's a good reframe. Because I've always, you know, I've never really looked at it as like if I'm buying an apartment complex, I'm buying, I'm basically buying a business. So it seems like it's almost closer to what you see when people are talking about buying and selling businesses than what you hear when people are buying and selling, you know, single family or, you know, four unit under homes. Yes, it seems a lot closer to a business. And there's multiples and algorithms that people use to figure out the values of the homes. And yeah, that totally makes sense to me. And I've just, I've never really thought of it that way until just now.
And I remember Mark Ian, when you sat us down, we were at some coffee shop in Wholesome Coffee actually in north park is where we were. Oh yeah, but you explained this so clearly and you were like mapping it all out and all that stuff. And I remember. So you had the limited partners who are like the money guys, basically money guys and gals. Then you have general who basically have a lower percentage, but they're the asset managers like you said. And I believe you said, once you bump up the value of the properties, you can, and there's probably some terms and all this stuff, but you can basically refi. Refinance the property to get more percentage as a general partner. Say like us being the ones to be the asset managers.
Yeah. So if you do a good job as a general partner or if you find a good enough dealer, a combination of those two things, you should be able to, I mean, the capital event, as they call it, can be a lot of things. Like it can be either a sale of the property, you can refinance, you can completely refinance the limited partners out and they're going to love you for it. They'll be like, wait, I've been making double digit returns. And then you just Gave me all of my money back. I want to do this again. Or maybe you refinance, you can decide the terms and operating agreement or you guys could take it up to a vote at that capital event and be like, hey, do you guys want us to refinance and give you some of it back and so you still have some cash flow and. Or do you want all of it back? There's many different ways you can do it, but yeah, or it could just be a straight up sale and everybody parties afterwards.
Sure.
Yeah. Happy days.
Yeah, yeah.
What do you suggest? Because like, this seems like you could do this. You know, you can keep churning properties and you know, with the tax codes, I'm sure there's, there's advantages to doing so what does this look like long term or what would you suggest entrepreneurs listening, similar to active duty military folks say they get into one of these deals. What does that look like for the future, 10, 20 years or so?
Yeah. So.
I think, I guess it depends on whether they want to own outright and do their own asset management and get maybe like, like turnkey properties or if they literally want to be just absolutely limited passive investors on like a syndication or something.
So maybe with like, like. Because Matt, you were pretty interested in the turnkey.
Well, yeah, I was actually going to sort of have a similar question, just kind of like a reframing of it. But basically. Anybody listening, let's say they're an entrepreneur. Let's say they've got a little cash set aside that they want to invest, but maybe they're not somebody that has 50,000, $100,000 liquid in the bank. How would you suggest somebody get involved? Like what's their starting point?
Yeah. So if they're beyond the house hacking, either that doesn't interest them, like they don't want to rent out rooms or other units, or they actually have more cash and they're like they're ready to jump into rentals and actually own rentals. Then I think buying turnkeys is a fantastic way if you still want to not focus on that full time, you just want to buy something, have it cash flow day one and then, and then have that cash flow help save up for the next one and then rinse and repeat and just start snowballing that. I mean, if you do the math like you keep buying these things that, you know the combined cash flow from all of them is going to help you buy the next one even quicker and then quicker and then quicker and then 10, 20 years down the road you could be making Enough that you're just absolutely chilling like, you know what I mean? So that is, I mean, if real estate is not, I mean, unless you're wholesaling, real estate is not necessarily a get rich. It is not a get rich. You do like the buy and hold cash flowing real estate. But it is a path very well followed and mass amounts of wealth can be amassed over the years and you can pass that down generationally. And so if that's the end goal is to just. On the side, like if you really love being an online entrepreneur, whatever it is, you have your Amazon business, Shopify business, affiliate marketing business, YouTube channel, whatever, and you never want to stop doing that for the next 10, 20 years, then just buying turnkey properties on the side is a phenomenal way. Or if you have some more cash and you want to be a part of a syndication and be a part owner on a massive apartment complex, then syndications are fantastic too.
Right. For a syndication you have to be an accredited investor, which you can probably define better than I can.
Yeah. So not all syndications require people to be an accredited investor. So there's basically two different kinds of syndicate. Well, anyways, the two different kinds I'm going to focus on is like 506B, 506C, 506B means you don't have to be accredited, but you can only have up to 35 sophisticated investors and you have to know them personally. You have to have to have had at least three touch points. Now I'm not an SEC attorney, so don't quote me on any of this, but that's basically the gist of it. Like you have to actually know that person, have a prior existing relationship in order to bring them in on the deal.
Now if you want to just get a deal and then be able to blast it out and market it to the world, then it becomes a 506C. In which case everybody has to be an accredited investor. And what that means is either they have a million dollars net worth not including their primary residence, or they have made over $200,000 gross over the last two years or 300,000 married filing jointly over the last two years. And so that. Yeah, so basically you have to have pretty solid paycheck or a decent amount of wealth in order to be considered accredited to jump in on a deal that people market out like that.
Okay, that makes sense.
Yeah.
Yeah. So I guess depending on where folks are, they can kind of choose their path, which is really cool. Turnkey or syndication or probably some other options out there too.
Yeah. It just depends on how passive you want to be, because ultimately, turnkeys, like, eventually the property manager might call you and be like, hey, we need to turn this property, and I want to spend a little extra money on the paint or something, or whatever it is. Or is it okay if I. You know, you might have, like, a certain budget in mind per maintenance thing that you need somebody to ask you about. Like, that's part of the system. Right. You set that threshold. Be like, hey, don't bother me with maintenance problems unless it's over $200, 300. You might still have a question. You might. You might still want to go check on your property, because you literally own that thing, you know, But.
But with a.
With a limited partnership, you know, it's a security. You're a limited partner. You just toss your money in and you, you know, definitely do due diligence on your general partners. But that is about as limited as it get. That's about as passive as it gets. So it just. There's like a spectrum, right? So.
Yeah, it just depends on how involved you want to be.
Makes sense. Yeah. So where do you. I mean, I guess that's. Where do you see yourself going? Because, I mean, you're, what, you're active duty right now for how much longer?
Probably another two and a half years. Maybe longer, but that's kind of where I have my sights set right now. It's probably another two, two and a half years.
Nice.
And then are you gonna. Are you planning on going all in on real estate after that?
Yeah. Honestly? Yeah. So all in on real estate, but still real estate. You know, I'm only 28 right now. I plan on doing business really, like, because I have my education company, and we've. We're partnering on a mortgage company, and we have. And partnering on an insurance company, and we've got, like, all sorts of stuff going on, on in our education company. And like, everything that spawns from that, that's really going to be probably where I'm going to have fun, and that's where I'm going to focus most of my efforts while on the side still purchasing more real estate. So, I don't know, I'll see how long I can sustain that, how long that maybe eventually I'll have enough real estate here in the next couple of years to where I can totally just be like, all right, I'm good. I'm gonna chill. But for now, you know, I really do love a lot of the nerdy online marketing stuff, which is how we met. I really do enjoy, like diving into SEO and learning how to find or how to help people find the information that we're trying to teach them. You know, like, we really want to help more people and especially like, you know, ours is focused mostly on military and some of the benefits and how they can use that. So, you know, it's a niche. And.
Yeah, now a lot of the.
Military, the active duty guys that, and girls that come to you, what sort of advice are you telling them to do? Like what are you telling them to do while they're still active duty? Are you telling them to go and do the house hacking sort of concept and get one unit and live, or get four units and live in one of it? Because I mean, aren't you guys kind of on the move a lot? I'm just kind of curious, what sort of advice are you telling a lot of the active duty guys to do?
Yeah, so I think for a lot of them it's kind of scary. I would say 80% of them, it's scary to even think about buying a turnkey property in a different state that they've never seen. Especially since a lot of times parents have gone through 2008 and it's just like, it's terrifying.
So what we say is like, you know, the first entrepreneurial step could be just buying a primary residence with 0 down with a VA loan, but buying it in an investment minded way to where you can potentially house hack it. Or even if you don't want to house hack it, if you ran the numbers before you bought it and you knew that when you moved you'd be able to use it as a rental, that'd be cash flowing. That's where we say let that at least be your first step to, you know, and opens the door. And then maybe you get rental properties and then maybe you move on, if that's your thing. A lot of active duty members, like that's literally what they do is they just, every duty station, they buy another house, they make sure that they buy it in a smart way. In San Diego, they might not be able to cash flow, you know, after they move. So they might do like Airbnb and that'll help them cash flow or at least cover the mortgage. Right, right. And you know, wherever the duty station is, whatever the military takes them and meanwhile, just slowly save, save up in a pot of money to buy, to put it on, put down, excuse me, on another rental property, a turnkey maybe. And I mean, I know a guy, I think he had like over 20 turnkey rental properties by the time he got out of the military. And I mean, plus he had a military retirement, so he was doing great. Like you. I, I think his military retirement was probably laughable compared to all the cash flow he was making from the turnkeys.
Good for him.
Yeah.
That's what I love about everything you're doing. And I believe your mission really is to give active duty folks that you're educating to just show them this vision that you don't have to worry about scrambling for a job and all this stuff after you're done with your service. Like you have legit income that you can rely on and that you actually control and the education, extend that for however long you want to go. And I think that's super cool, man. I love it.
Absolutely. Thank you. And yeah, I don't know, that's exactly what our mission is. It's kind of expressing that like, hey, nailed it.
Yeah.
You don't have to necessarily worry as much about saving and what your next job is going to be. You can slowly set yourself up so you're not stuck between a rock and a hard place and not knowing what you're going to do. And you know, a kind of a delicate topic here is that also a lot of military folk, when they get out, especially if they have PTSD or whatever, you're so ingrained in the military that you might not have an identity outside of the military. And a lot of the, you know, there's suicides on the rise in the military for veterans because they don't, some of them don't know who they are when they get out. And having a side passion and something where you can give back. What I started saying is your service doesn't have to end after the military and neither does your income. You can start creating that passion, that side hustle, something on the side that gives you another identity that you can dual wield your identities as long as you're careful in your smart and yeah, and I think it's going to help a lot of military. And we see it help a lot of military.
Yeah. Well, dude, we all, we all need something to look forward to in our minds to stay sane and not, you know, like spin out into whatever like.
Oh, I should have done this back.
In the, you know, or, or oh, I loved being in the military, but I can't be in there any longer. I've hurt myself or, you know, something happened. And you're right, I could see where anxiety or suicide type things like that could totally happen. And you're Essentially arming them with knowledge and assets that they can accumulate. And boom, there's your freaking. There's your legacy. There's your future. Every entrepreneur should be able to relate to this as well, because, like I said again, like, we're all active duty in our businesses, so it's same concepts.
Yeah, I love what you just said. It's like everybody's. We're all serving in some way. Like, honestly, like, you guys are serving in a very. Like, obviously, you guys served me. You guys added value to me. Everybody's doing.
I truly believe entrepreneurs, if they have their mind. Right. Like, that is a service, is you're making the world a better place, and you are active duty in your own way. So I love that.
Cool.
Tell us a little bit real quickly before we wrap up here. Tell us a little bit about the online component that you. You're working on. Is it. Is it like a membership? Is it. You know, is it. Is it coaching? I'm actually not 100% familiar with it. I'm also not active duty military, so it's not really angled at me. So. But can you tell us a little bit about. About that, the online component of your business?
Yeah.
So we basically, we have a Facebook group, a podcast. I mean, we've had actually Robert Kiyosaki and Grant Cardone on our podcast. All right, so. And we basically just created a community, and we had two different memberships in two different academies. One is geared towards one track is geared towards single family. So it has its own academy, and that's the course that I initially started. And then it's got, like a Facebook mastermind where everybody's doing live videos and challenging each other and taking action.
And then there's the multifamily side of it, and it has its own academy. And two of our team members, they're like the primary coaches in there. And a couple of months ago, they launched the first iteration of that, and it's fantastic. And now they can't wait to launch it again in January. And I don't know, it's just awesome. It's awesome to see.
People. Like you guys said, it's awesome to see people do what you're passionate about, what you're teaching. Right. It's such a good feeling.
Yes. It's funny, we actually reconnected with one of my old neighbors through your company, Jason Rivera.
Oh, yeah, Rivera.
Yeah.
Jason Rivera, who I have a feeling will probably listen to this episode. So. Hey, Jason. Hey, Jason. We actually reconnected with him because he sort of got connected to our business because I think you might have gave us a shout out or something in your community. And Jason came out to one of our events and we reconnected after not having talked for probably seven years or so.
Yeah, it was wild when he joined. So Jason is one of what we call our inner core coalition and that is our adpi. So active duty passive income ADPI certified agents. What we realized is because when military move from duty station to duty station, they need a trustworthy, knowledgeable, investment minded real estate agent in that area to help them find a good home. Right. Somebody that they can trust. So we were like, hey, let's have a network of agents and let's have these agents basically help grow us by you know, instead of us like charging them 25 or like some companies charge 40 or 50% commission splits like have your commissions. We're an education company. Just pay us a monthly thing like a subscription to be a part of our, like our, our cadre. Right. Our coalition. Take care of our community. We'll pass all the leads to you guys are exclusive in your area, you know, and, and it's awesome because now they're fueling our growth and it's, it's fantastic.
It's a sweet business model.
Yeah, that's very, very smart.
It's a win, win all around.
So.
So everyone's happy. We love it. Cool man. I'm happy in Small world and happy that you brought up an old relationship back to us too. Super cool.
Before you ask our last couple wrap up questions, is there anything that you wanted to cover that we haven't covered? I know you kind of had a little list of a little agenda of things that you wanted to talk about. So I want to make sure we covered all the important details here.
I honestly can't. I think, I think we've covered pretty much everything. This was a wild ride. Thank you guys. Yeah.
Everywhere.
Yeah man, that's right. Well, yeah. What outside of all this stuff, what's one thing that you're just super stoked on doing outside of the business stuff? Real estate and being a Marine. Active duty.
Yeah, I'm super stoked, stoked about being a marine these days because I switched my job over to communication strategy and operations which basically means it's kind of like public affairs. But basically I help our commander communicate in a strategic and purposeful way. It's just basically kind of marketing in the military. It's really cool. And I also have an awesome one year old, almost two year old and my wife and him are Absolutely. Like, I do everything for them. Everything I'm doing right now is for them. And so that's something that's super cool, and it's just really cool watching him grow up. So, yeah, those are the two things I'm super excited about.
Cool, man. I love it. Yeah. I'm about to have a baby any week now, so by the time this thing goes published, she should be born. I hope.
I hope Joe has a new baby. We should congratulate.
Yeah.
But as of this episode, he has a new baby in the future. Yeah, man. The audience doesn't need to know that we're recording this eight weeks before it actually goes live.
They all know we're transparent.
Well, cool. Mark, Ian, do you have any books that you find yourself, you know, recommending often or referring back to yourself often? Or as Joe likes to say, if your house was burning down, what is the one book you would grab as you ran out the door?
I'm not even kidding. I know there's two books, and I know everybody probably says these books, but for me, it's just bringing it back to Brass Tax. It's just Rich Dad, Poor dad, and Four Hour Work Week.
Like, those.
Those are the only two books I get to take with me anywhere.
Those are the two books. I wanted to say them before you did because I knew you were going to say that.
Well, the funny thing is, a lot of times when I go on other people's podcasts and they ask me, those are usually the two books, I say. And I'm like, I hate the fact that I'm going to say these, because I know you've probably had 50% of people say this, but Rich Dad, Poor dad, and Four Hour Workweek are literally the catalysts for me wanting to get into business. So why the hell wouldn't I tell everybody that those are the catalysts for me?
I can't stray away from that answer. I've told that on multiple podcasts. Just those two.
And the fact that you got to interview one of those mentors of yours is amazing. Dude.
Dude.
Super cool.
And eventually you'll get the other one, too.
T. Ferris. You know what?
I am. I. So you're like dream 100, right? Like, so Eric Upchurch on my team. So I'm actually not the podcast host. Michael Foster is. And we actually have Kevin Brenner, one of our team members, coming in helping him. And Eric Upchurch, another one of the co founders. He helps out with some of the episodes. Eric Upchurch is like our, like, I call him like.
What is it, Mr. Persistent? Gosh, I can't remember off the top of my head. Anyways, he, like, he will get to anybody. Like, he'll just keep knocking on that door. And so when we found out he went to Flip Hacking Live in San Diego last week or two weeks ago, and we were like, dude, Jocko Willing's gonna be there. And he's like, all right, boom. I'm gonna go. I'm gonna go get him on the podcast. And now in a week, he's gonna be in our podcast.
Oh, that is badass.
Awesome.
Yeah, that's all it takes, man, is just be persistent.
Ask.
Most people are so freaking scared to just reach out, even if it's on, like, Instagram or Twitter. DMs.
Yeah.
But even better in person. I mean, that's awesome, dude. Good for you guys.
Yeah. When it comes to podcasting, that's like the biggest advice I can give people who want to do an interview podcast is just reach out because you'll be surprised by who says yes.
Yeah, I know.
True. And you know is one of those things, like, if you keep just thinking about it, like, I know that sounds so meta and stupid, but, like, if you keep thinking about it, it's gonna happen. If you keep just top of mind, it's gonna happen. So, yeah, you know, Robert Kiyosaki, Tim Ferriss. I'm coming for you, dude. I'm gonna. I'm gonna.
Put it out there, man.
He'll show up.
Well, Jocko knows him well, so just ask for the connection there.
There you go. Yeah, that's your way in.
There you go.
Very cool. Where can people go? Find out more about you.
Yeah, so you know the hub for everything. ActiveDuty. PassiveIncome.com. the name was actually inspired by Pat Flynn, another San Diegan. You know, his whole smart, passive income and just a little play on words there for me. And then we have a Facebook group, but all of that's on the website. And then people like, we have, you know, if you're in the military and you want to get into this stuff, we have a book called Military House Hacking. Free to download. You can get it on Amazon. You can just email me. It's my first name. Marquion at active duty. Passiveincome.com. i mean, yeah, all of those ways. And the socials, like, just there's not a lot of markion sitches in the world, so it's a weird Ukrainian name.
So you own the first page of Google is what you're saying.
I Hope we're coming for you, man. We're pretty good at ranking for PR guest names.
Awesome, Arkansas. Well, it's been a pleasure, dude, and I'm happy we finally made this happen. So keep doing your thing.
Yeah, you're always impressing us. Yeah, no, this has been a huge moment for me, so thank you.
Awesome. See you.
Hey, thanks so much for tuning into that episode. I hope you loved it as much as we loved recording it. Now, before we wrap this up completely, I want to give a quick shout out to our supporters of the show. These are some companies that have really helped us and have supported the show, and we just like to give a big thank you to them. And they also are offering some cool free gifts for you as the listener. So, number one supporter, Podcast Magazine. Podcast Magazine, the preeminent publication covering podcasts, podcast culture, and the podcasts that fans love. It's launching in January of 2020. Prior to launch, you could grab a free lifetime subscription over@podcast magazine.com that is a free subscription. A free lifetime subscription to Podcast Magazine, where they are talking about everything. Podcasting, podcast culture. The podcasters you love behind the scenes of podcasts, they're ranking and reviewing podcasts. And guess what? Joe and I are actually going to be regular contributors to Podcast Magazine. So if you want to hear more of our insights around podcasting and the shows that we're listening to and some insider tips about what's going on behind the scenes of our show, we're actually going to be one of the featured experts inside Podcast Magazine. So if you love podcasts, if you're a podcaster, or if you just want to stay on top of what's going on in the growing medium, subscribe now, because you can get a free lifetime subscription until it launches. So make sure you do this early. So once Again, go to podcast magazine.com free subscription to this magazine. Go do it. Get on that now. Another supporter that we really, really want to thank is Easy Webinar. Now, this is the webinar platform that we tend to use when we run webinars. If you go to easywebinar.com hustle, you can actually try Easy Webinar for free right now. And what I love about Easy Webinar personally is that it's got both the live options. So you can just go live with a webinar like you would normally, but it's also got automated webinars where you can make a webinar feel like it's live, but it's happening on a recurring basis. Then they have what's called, you know, hybrid webinars where portions of it are live but then it goes to a pre recorded and then you do encore webinars. I mean, they've got pretty much every feature you can ever want from a webinar. Now you probably know that webinars convert better than any other marketing tool, but if you thought, you know webinars, Easy webinar is going to surprise you. So with live automated, all these different functions of webinars, you're going to be using the best onboarding customer platform. You're going to be able to create automated courses, you're going to run automated sales funnels. So much cool stuff, stuff that you can do with Easy webinar. It is our preferred choice of platform for webinars. So make sure you check out Easy Webinar. You can get it for free right now. Get a trial of it over@easywebinar.com hustle and check out our episode with Casey Zieman, the founder of Easy Webinar, where we dive into a lot more cool stuff that you can do with webinars. So check it out again. Easywebinar.com hustle to get a free trial, go to podcast magazine.com to get a free lifetime subscription. Both amazing products, both products that we use we're subscribed to and we support and can't thank them enough for also supporting our show. So go check those out. We appreciate you and thanks for tuning in to Hustle and Flowchart.
Thanks everybody for listening to this episode of the Hustle and Flowchart podcast, for taking the time to listen. We want to give you something a little bit special. Every single episode that we do, we actually have somebody on our team take notes. We basically have a Cliff's Notes version of every episode where you can go and find all of the tips and tactics that they laid out, all of the resources that they laid out, all the good stuff from this episode. We actually have a nice simple notes version that you can find on our website. So go to evergreenprofits.com find this episode that you just listen to and give us your email address and we'll send you the notes. Thanks for listening.
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