What Kind of VA Should You Hire First?

This is a short, first-person YouTube talk by John Jonas about which virtual assistant (VA) to hire first. Jonas argues you should outsource tasks you already know how to do (preferably tasks you dislike) so you can focus on high-value CEO work like sales and strategy. He gives personal examples: teaching a VA to write articles, hiring a programmer (paid $750/month in 2006; today ~ $1,000–$1,500/month), and promotes his book The Outsourcing Lever (free or pay shipping) with a URL at outsourcinglever.com.
Questions this video answers
2006
About $1,000–$1,500 per month
About $7 for shipping
1,000 copies
About 100 pages
Chapters
Oh, we're not gonna ski that. What kind of VA should you hire first? What's up, guys? This is Jon Jonas, and I am in the backcountry skiing with my kids today. Say hi, Addie. That's where we came from, and that's where we're going. We're almost there. So today I'm talking about what kind of a VA should you hire first? A super common question. Everybody wants to know, what's the best thing to outsource? Hold on a second while I do a kick turn here. So most of the advice on the Internet is complete garbage, and that's the problem. What most people tell you to do is to do what you're good at and do what you love and outsource all the rest. And that's terrible advice. I'm good at being a programmer, and I love it, but programming doesn't make money. It doesn't run a business. Well, a lot of you are good at social media. Everyone's good at social media. Doy. So should you be doing social media marketing? No, you should be outsourcing social media marketing, and you should be the CEO of your business. You should be doing the things like making sales, creating marketing strategies. So who should you hire first? Who's the first VA you should hire? The first VA you should hire should be someone to do something that you know how to do, something that you're good at, and maybe you like it, maybe you don't like it, Preferably something you don't like, something that you can teach someone else how to do, and you can get that thing off of your plate and become more effective at it. One of the very first things I outsourced, I hired a VA and I taught him how to write articles. I was good at it, but I hated it. And it's super effective publishing content. So I taught him how to do it, and I never did it again. And that was amazing. The second VA I hired was a programmer, and I questioned, oh, man, I don't know if they can do as good of a job as me or I don't know if I can afford it. I was paying them $750 a month. I got an amazing programmer. This is in 2006. You're not going to find the same thing today. You can find an amazing programmer, though, for 1000 bucks a month, 1500 bucks a month. And then I was able to focus on making sales and creating sales processes rather than being stuck inside of programming all the time. We're almost there are almost to the Top of the mountain. Oh, yeah. Let's go. So the correct answer to who you should hire first. Unless you're really good at making sales, you should stick to making sales if that's your thing. Awesome. Don't outsource it. Otherwise, find something you know how to do, something you can teach someone else how to do. Hire someone that has similar skills and teach that person how to do it the way you want it done and get that thing off of your plate. And now you've freed up your time to be more effective at the things that actually matter in a business. Because doing SEO is not very effective for a CEO, and posting on social media is not very effective for a CEO, and writing articles not very effective for a CEO, but creating really, really great content that only you can create, like I'm doing right now in the mountains where it's amazing. Oh, we're not going to ski that. But dang, it is beautiful up here. Is effective content that only I can create. So outsource the things that you know how to do that other people could do and do the things that only you could do as the CEO of the business. My name is John Jonas, and I wrote the book about how to hire Filipino virtual assistants and why and how and where and when, all of it. I cover it all in my book, the Outsourcing Lever, and I'm giving it away for free@outroundslever.com I bought a thousand copies recently. And actually, if you just pay for shipping, I think it's like $7 for shipping. You will. I'll ship it straight to you. And you can. It's only like 100 pages, and you can become really, really knowledgeable in hiring virtual assistants in the Philippines. Go get it. Outsourcinglever.com.
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