Cash Based Practices | How to Protect Your Schedule When the Weather Turns

In this solo coaching segment, Kelly Alhooie role‑plays a phone call with a patient named Sally who is snowed in and wants to cancel her physical‑therapy session. Kelly demonstrates a cash‑based practice’s response: acknowledge the patient’s situation, reinforce the clinic’s commitment to the proven treatment method (citing over 1,000 successful patients), stress the importance of consistency (once‑a‑week, one‑hour sessions), and propose switching the in‑person visit to a video physical‑therapy appointment. She highlights benefits such as continued progress toward the patient’s goal (e.g., running without leakage), convenience, and reduced stress, aiming to keep the appointment on the schedule. The script serves as a practical template for cash‑based PT clinics to protect their schedule during weather‑related cancellations while maintaining a patient‑centric, value‑driven tone.










