Wasting Ad Money? Answer Calls in 60 Seconds!
9 Jul 2026 · 1 min

0:37
In this brief monologue, Kelly Alhooie advises that paid advertising should only be used for clients who can answer incoming phone calls quickly—ideally within 60 seconds and preferably within 5 seconds. She cites a statistic that failing to answer within about 5 seconds results in an 80% chance of losing the lead, even if the prospect has completed a form on the ad. Consequently, running ads without rapid call response wastes ad spend.










