Kelly AlhooiePelviBiz, Pelvibiz · Healthcare Business Strategy Assistant

Which Platform Actually Brings Hot Leads #GoogleAds #FacebookAds #PaidAds

5 Jul 2026 · 0 min

Watch on YouTube

0:27

In this YouTube segment, Kelly Alhooie advises marketers to ensure their internal processes (lead handling, sales workflow, and service delivery) are fully optimized before spending money on paid advertising. She argues that Google Ads generally generate hotter leads than Facebook Ads because users on Google are actively searching for solutions to a problem, indicating higher purchase intent, whereas Facebook users are not explicitly expressing a need. Consequently, she recommends prioritizing Google Ads for immediate lead generation while treating Facebook Ads as a secondary, lower‑intent channel.

So unless you have that dialed in, I recommend not running ads. Okay, but that is a form externally to help build your caseload. Google Ads and Facebook Ads. Google Ads typically outperform Facebook Ads because they're hotter clients, because they're going to, uh, Google and specifically saying, hey, I have this problem, can you help me? And so that's key. They're not necessarily saying that on Facebook.