This content was created by Kenny Keller. This content was uploaded by Kenny Keller. This is a YouTube video titled "How To Build Your Online Business #1 How I Got Started" created on October 14, 2015. It features Kenny Keller sharing his personal journey into online business, discussing his transition from owning a helicopter company to becoming involved in internet marketing, influenced by a fellow pilot and marketer, Nick Logan.
Chapters
So you want to learn about an online business, selling your information product online? That's what we're here to talk about. And I'm going to show you all kinds of cool stuff and I'm going to tell you the story of how I got started, show you the different tools that I started with, what I'm using now. And it's really a neat deal. I have a lot of fun doing this. Five years ago, I'd have never dreamed I'd be doing what I'm doing today. And I want to tell you the story, not to bore you to death, but so you get an idea of how this all evolved. I've done a lot of different jobs over my life, had several different professions, and in 2008, I bought a helicopter. This is my second business. That was my second business. Prior to that, I owned a towing service for about 10 years, and I got into heavy duty trucks. So I had a lot of equipment that was very expensive to operate, lots of breakdowns, high insurance, high maintenance with the semis and the trucks. And then I did it again with the helicopter. And I can tell you that I'm going to be completely honest, I had pretty good credit when I bought the helicopter. And after four years of trying to operate it, I was desperately broke at the end because I was trying to keep the business going. I drained my savings, drained my retirement, sold off property, did everything that I could to try to keep it going until it just got to be too much. And in the end, I got an offer on the aircraft and I didn't want to take it because I wanted to try to keep going. And I realized now it was the best thing I ever did. So to get to the online part of it, while I still own the aircraft, I was operating my own helicopter company and I was flying helicopter EMS for an EMS base. While I'm working there, a new pilot comes in and his name was Nick Logan. And Nick was a helicopter pilot like me, and also an Internet marketer on the side. And pretty quickly we become friends and start talking. And I hear him in the other room talking about marketing. And of course I asked him about it. I said, hey, do you help little companies like me? You know, one guy, one aircraft, do you help us? Guys like us market? And he said, absolutely, that's what I do. And he said, if you're not blogging, doing videos on social media, you're falling behind the game. And this was in 2010. Prior to that, I was the guy that didn't like technology. I couldn't understand why anybody would want a laptop. Or why you needed a laptop. Not alone an iPad or a smartphone. I was totally not into the tech stuff. Or computer stuff. So Nick convinces me to get a blog, and he sells me the blog along with the child.
