Sales teams waste time on unqualified leads instead of focusing on prospects marketing has already warmed up. Channel partnerships and co-branding create better conversion rates than chasing every opportunity equally.
Chapters
There's a lot of tire pickers out there right you got AI slapped on your logo and you say you know we're helping manufacturing companies like re industrialize their process with AI whatever there's a lot of people that are just going to be like you know hey I'm, I'm looking for solutions right and so I think qualifying leads is something that a lot of folks sort of struggle with they talk to everyone right they give everyone the time of day you know and that's pretty like common in sales right you gotta kind of just talk to everybody try to move people through the funnel the more qualified leads you can have from a marketing perspective the better always you know the other thing is just really helping with channel sales right Partnership driven sales right how do we get a company to partner with another company they both add value to each other you know let's, let's find those co branding opportunities where.