Financial Strategies For Small Business

26 Feb 2015 · 3 min
2:54

In a morning interview, host Kim talks with Mike Michalowicz, author of Profit First, about practical financial habits and strategies for aspiring entrepreneurs. Mike outlines how to overcome the fear of leaving a full‑time job by “dipping a toe” into entrepreneurship through platform‑based side gigs (e.g., Uber, eBay). He discusses funding options, noting the rise of crowdsourcing, aggregators that secure capital, and his preference for self‑funding to avoid the pitfalls of using other people’s money. The conversation then shifts to the most common misconception—starting a business solely on passion without a proven consumer demand—and stresses the need for market validation. Mike cites Sara Blakely’s Spanx as a case study, highlighting her conservative start, use of existing tools like Xero for accounting, and incremental scaling from a kitchen operation to a multibillion‑dollar brand. Throughout, Mike emphasizes five easy financial habits (though not enumerated in detail) that can help entrepreneurs manage cash flow and grow sustainably. The interview concludes with a promise to post additional resources on the show’s website.

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