People with the same profession dress alike, act alike, and hang out in the same places. Find where your customers naturally gather, whether that's a neighborhood, trade show, or online forum, and position yourself there.
If you want to gain access to your market, just remember that birds of a feather flock together. I show you two images. Identify who the plumbers, are, who the attorneys are. All right, here's the first picture. And here's the second picture. Yeah, you guessed it right. These were the attorneys, these are the plumbers. Remember this. People like. People like them. Birds of feather flock together. They will dress the same, they'll act the same, and they'll gather in the same spots. That's where you need to be.
