Mike explains the tourniquet rule from The Pumpkin Plan: cut off activities and opportunities that don't serve your core business, like removing smaller pumpkins so one grows massive. Too many projects dilute your focus and drain resources from what actually matters.
In poker plan, you talk about the tourniquet rule. What's that?
Oh, so the tourniquet rule, I think that's a throwback. So I had to think for a second. Jeremy started choking. Yeah. You okay, Jeremy? Yeah. So Jeroboam. Jerebomb. Jeroboam. That's legit.
Yeah, it is. Okay.
So the tourniquet rule is basically the discipline to cut off things that are not serving you. The biggest challenge entrepreneurs have when it comes to sustainably growing their business is actually taking on too many opportunities. So the pumpkin plan. I talk about the big pumpkin, your pumpkin or plumpkin pumpkin that you're growing, and the discipline of cutting off the little pumpkins. The funny thing is, in traditional pumpkin farming, you to want want as many pumpkins to grow. You're in a quantity game because you want to sell them. In colossal pumpkin farming, the longer a little pumpkin is allowed to grow, it's diluting the energy and nutrients from the massive pumpkin. So they remove it very quickly, use a tourniquet effectively, they just cut it off. In the business that you're running, you need to stop taking all those opportunities on because it's diluting your ability to do the one thing be maniacal about protecting it using tourniquets, and you're core competency will grow faster than ever before.