Kyle Ford walks through launching a community without needing a big social media following. He breaks it into manageable steps, suggests using Mighty to handle the setup, and recommends running a short mini launch with a clear beginning, middle, and end.
You do not have to have a social media following. You do not have to have an audience. You just don't have to stress about what's going to happen when you have a thousand members. It's like, we'll get there. We will get there. First things first. Break it down. It just gets so much easier. Platforms like Mighty are there to be able to make this stuff easy. Do a little mini launch, something with a beginning, middle and end.
