Kyle FordDirector of Product Marketing at Mighty

Word of Mouth Still Wins

Name: Word of Mouth Still Wins
Uploaded: 2025-07-02T16:04:04+00:00
Duration: 47 s
Channel: Kyle Ford
Description: This content was created by Kyle Ford. This content was uploaded by Kyle Ford. This is a YouTube video titled "Word of Mouth Still Wins" (content_type…

2 Jul 2025 · 1 min

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This content was created by Kyle Ford. This content was uploaded by Kyle Ford. This is a YouTube video titled "Word of Mouth Still Wins" (content_type: YOUTUBE) with a created time of 2025-07-02T16:04:04Z and last edited 2026-01-29T21:22:53Z. The excerpt is an English monologue by a speaker labeled SPEAKER A offering marketing advice: it argues that word-of-mouth is the most effective way to attract people to digital businesses (memberships, courses, challenges, events), criticizes reliance on paid ad funnels because of their cost and complexity, and promotes simpler organic strategies.

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Word of mouth has always been, continues to be, and will continue to be the most effective form of marketing or attracting new people into your aspiring digital business. Or ideally a membership, a course, a challenge, or an event that you can possibly have. So you do not have to do the expensive marketing of paid ad funnels and all the complexity that comes from this really simple thing that you hear a lot from the gurus out there of. Oh, just set up a paid ad funnel. It's no big deal. You just want to make sure that your ad prices and all the emails that you have to write and all the landing pages that you have to build and test and optimize, all of that costs less than the revenue that you're generating. Well, I have got a better answer.