A short conversational transcript of Lauren Bateman discussing which social platforms are appropriate for business-related content versus guitar lessons. Lauren argues LinkedIn is better for business content, TikTok and Instagram are channels she will use, and YouTube should be split into a guitar channel and a separate business-focused channel to reach the right audiences.
Understanding what platforms are best. Like, I need to start getting into LinkedIn. A lot of people maybe aren't searching for guitar lessons on LinkedIn because it's a little bit more of a professional network. It's a more of a professional platform. So some more of.
This business stuff.
Is going to be much more relatable on LinkedIn versus my guitar YouTube channel. The business stuff won't be on the guitar YouTube channel because there's nothing to do with guitar. Right. Some of the mental aspects do, but.
The business stuff.
Is not going to apply. So we want to make sure that.
The business stuff.
Is going out to the right audiences. It's going to be on TikTok, which I have. I haven't delved into much LinkedIn, Instagram and like I said, we are going to do YouTube, but it's going to.
Be the business.
Side of YouTube. There can be a little bit of overflow between.
These businesses because there might.
Be some people on my guitar channel who are interested in learning about business. But if you create.
A channel that's solely focused.
On business, you're going to build an audience that really wants to hear this type of content.
