Lauren Bateman gives short motivational business advice focused on preserving entrepreneurial drive and treating time as the most precious asset. She recounts starting by selling every hour of her time (busking in subways) and urges entrepreneurs to transition from trading time for money toward structures that generate income without giving away all their time.
When you're growing your business, it's important to keep that fire, keep that killer instinct. Understand the things are going to involve. In the beginning, I was selling every single hour of my time just to make money. I was going down in the subways and busking, begging for people for money. So you're selling your time for money in the beginning, but at some point, you got to switch it. You got to flip the switch so that you start making money without necessarily having to give away all of your time. So for me, time is the most precious asset. For most entrepreneurs, it is. We all have the same 24 hours in a day. We're limited, so we have to use it as best as possible.
