Lauren Bateman built a successful course with a phone camera and basic audio, making substantial income for years. She argues there's no perfect course, just one that delivers real transformation for clients. Launch imperfect, prove it works, improve later.
So what makes the perfect course? I personally believe there is no such thing as the perfect course, because we could always make things better. All right? Now, a good course is a course that helps your client solve the problem. Okay? So if you. Me, I'm a guitar teacher. My goal is to get people to actually be able to play simple songs within the first 90 days of taking my program. Okay? So that is the transformation I am trying to help them get. Now, in my first program, the lighting wasn't right. I didn't have a good camera. I think I had a lapel mic, and I recorded it on my phone. Now, that imperfect program went on to make multiple six figures in income for me before I went back and recorded it, which was maybe three or four years later. So don't worry about trying to make the perfect course. Get. Get the first iteration of your course done, start making money, and then once you have proof of concept, you can go back and make it better. That's what I did. And that course has been going for about five years now, and we haven't made any corrections. It's still not perfect. I could fix it, but that course has gone on to make me millions of dollars. And why fix it if it's not broken?
