Lauren BatemanGuitar Teacher; Founder of the 7 Level Guitar System

We revamped our upsell and doubled our conversions!

27 Mar 2024 · 0 min

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0:25

Short excerpt from a YouTube video by Lauren Bateman about improving upsell performance. She describes revamping an upsell and pairing it with a better-matching product, which doubled conversions. The excerpt emphasizes continuous testing, tracking sales over time, and a growth mindset (example: aiming to exceed last year’s 50 sales).

Questions this video answers

They doubled conversions on the upsell.

50 sales (used as an example).

We did an upsell one time and it just wasn't really selling. Let's just change up the upsell. And we doubled conversions on the upsell because the product that we were pairing it with, they meshed much better than what we had before. So you're always testing things. How many sales are we making this month? How many sales did we make last year? How many sales are we making this year? You're always checking yourself, especially if you're a growth minded person. If you did 50 sales last year, this year you're going to want to try and do twice that.