Lauren Bateman on why early-stage founders wear every hat: content creator, marketer, advertiser, IT person. As you grow, hiring costs money, but it's an investment that buys back time to focus on bigger moves like real estate or new businesses.
In the beginning, you wear all the hats. You're the content creator, you're the advertiser, you're the marketer, you're the website builder, you're the IT department, even if you don't want to be. And as you grow, you need to start understanding that you have to delegate your time away. And it costs money to have people help you within your business, but it's going to free you up to do the things that you need to do. Okay, Lauren, how do you do real estate? How do you have a brick and mortar? How do you have two online businesses? It's because I'm able to delegate things out. I'm able to pivot and focus my time on the things that are most important, important for my business. I'm not afraid to spend money to get help growing my business.
