992 Money Mindset and How to Win in Business w/Patrick Bet-David

This is episode number 992 with Patrick Bett David. Welcome to the school of greatness. My name is Lewis Howes, a former pro athlete turned lifestyle entrepreneur. And each week we bring you an inspiring person or message to help you discover how to unlock your inner greatness. Thanks for spending some time with me today. Now, let the class begin. Iconic newscaster David Brinkley once said, A successful man is one who can lay a firm foundation with the bricks others have thrown at him. And Steve Jobs said, if you really look closely, most overnight successes took a long time. My guest today has built a business empire from scratch while routinely overcoming the criticism tossed his way. Patrick Bet-David is a prolific content creator, investor, producer, author and CEO of both PHP Agency and Valuetainment Media with a fan base of over 10 million followers across five media platforms. And he's getting set to release a new book, you, Five Next Moves: Master the Art of Business Strategy. And in this episode we discuss the rules of money so that your wealth can continually grow. How to know if you have what it takes to be an entrepreneur because most people may or may not. Why cultivating Finding relationships is the most important part of business. This is something I learned from my father at an early age. The first thing that you can do after you lose your job, this is huge for so many people right now and so much more. Patrick and I have been friends for a while and he truly tells it like it is. Share this with someone who needs to hear it. Make sure to spread this message far and wide because you have the power to change and help someone's life today by sending them this link. And a quick reminder, if this is your first time here, make sure to subscribe to the School of Greatness on Apple Podcast, as well as give us a rating and review. And coming up in just a moment is Patrick Bet-David. This podcast is sponsored by Northwestern Mutual. Everyone wants to feel good about their finances, right? Well, that's why I've had life insurance with Northwestern Mutual for years. Their financial professionals ask the right questions, truly listen, and help uncover opportunities most people miss. I've seen it firsthand. Northwestern Mutual has been a part of my journey from the very beginning, providing the security and peace of mind I need as a human and an entrepreneur. Find a better way to money@nm.com the Northwestern Mutual Life Insurance Company, Milwaukee, Wisconsin, paid testimonial by a Northwestern Mutual policy owner.

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Years ago three years ago three years.

Ago yeah where you interviewed me for your show and I remember seeing your content blowing up before that and it's.

Blown up even more.

And I think you do an amazing job of expressing your opinion through your experience and really evaluating the whole landscape of a topic and then giving a great experience or answer on your stuff. So I love your content and you've got a new book called youd Next 5 Moves: Master the Art of Business Strategy. So we're going to be talking about business, we're going to be talking about money, we're going to be talking about these things. I'm curious, do we need to know the next five moves or do we need to know the first move?

Yeah, very good question. So the whole premise behind this book, how this came about was, you know how everybody talks about what is the key to success? You know, the key to success is marry the right person, save money, work hard, go to school, get a degree, love people, faith, God. You hear so many different things. And we were having this debate one time. And I would ask everybody, it's just a basic question everybody, what's the key to success? What is success? I'm like, you know what? Years later, I said, in my mind, the biggest key to success, almost anybody I see that takes it to a whole different level, the highest levels, the difference between them and other people is their sequencing. And what I mean by sequencing is the following. So you and I may have the same vision of what we want to do in life. You want to get here, I want to get here. This could be anything. We both want to build a billion dollar company. Fine. We both want to be building a company that does a hundred million a year. We both want to go into football. We both want to go play at the highest level. We both want to go out there and be great sales, whatever it may be, that's the ultimate, right? If my order of steps I take to go here isn't as efficient as yours because your sequencing is better, you're going to get there faster than I am. And I may not have never even get there because I'm trying to do move 14 on move 3, and that's the most common thing that you see. One day I woke up, I was in a relationship and this is I'm 26 years old, 27 years old, 26, 25 years old. And I'm trying to get my business going. I wake up 6:00 in the morning. I get a text. Babe, I have to tell you this. As much as I love you, I don't see this relationship going anywhere. One of those texts. Because I think my mom is right. You love your business more than you love me. And I barely see you. I only see you once a week. You're working so hard. First text, then message. I pressed the message to listen to it. My mom. You know, there used to be a time they used to love me and you would call me and tell me you love me. What happened to those? What happened to my little son that used to love his mother? Call me every day. That's the part. So now I got a breakup on the line. I got a guilt trip from my mom. That's still 602 right now. Then I get an- you- haven't even got out of bed yet. I haven't even gotten out of bed yet. Then I get an email. that's been in the box for a while and I look at it, is from my number one client that I was about to expect like a $15,000 commission and that's a lot of money at that time. And my number one client says he's leaving me for the following reasons. And then at the same time, the next email is my agent saying I resign. My number one agent resigns. Wow. This all happens before 605-610. So I'm in bed, anxiety is high, panic is high, I have no idea what to do. In that moment, all I thought about is, what are my next five moves? What do I need to do next? From that moment on, everything I did with business, I would ask myself, I'm going to do this next my next 10, 15 moves. What would this guy do? This guy that built an empire, what would he do? What are we going to do here? What can I do to be better than this guy? What can I do to be more efficient than him? What can I do to speed up the process to get here? But everything came down to your next five moves. So you're asking the question, is the first move the most important? Absolutely it is. If you don't know your next move, your next move can hurt the chances of you even getting to the fifth move. Yeah. So it's always your next move that matters the most.

What is the next move that everyone should be thinking about?

So the first thing you have to do is you got a... Last night I'm at Rafi's place and I'm having dinner with my three buddies. None of us are supposed to do anything in life. One of them is Steve and Opho. They're running a $300 million a year business. Steve was the Michael Jordan of our high school. Wow. Okay, he was a great basketball player, but we're all 2.0 GPA kids. And Armond-- Makes great salesmen. 2.0 guys. Yes. And Armond was always a fighter. He would always get in trouble. Like he was a guy that-- he's a 5'6 guy, you don't want to fight. Like you go to a party, you know, the smallest guy, you go to a party and this 5'6 guy would go to a party and he would stand there and he would say, that guy's looking at me. I'm like, bro, he's not looking at you. No, I know he's looking at me. He's looking up. I'm like, I promise you he's not looking. He's the kind of guy that would walk up and just punch the guy in the face. Just for no reason. Just for no reason. What is the matter with you, right? That's his wiring. Yeah. But we're all together yesterday. Now we all have kids. We have two, three and Armon has four kids. We're sitting, we're talking. Armon runs Rafi's Place. If you've been to Rafi's Place, the restaurant in Glendale, if you've not been, you gotta go. It's the best Middle Eastern restaurant. We're sitting there yesterday and we're having all these conversations. challenges men go through, whether it's marriage, money, health, what happens at 41, everything that you don't want to talk publicly that men are insecure about, we just talk about it right there, right, collectively. And the biggest thing that I talked with one of my friends yesterday is, listen, your number one move is you identifying who you want to be. Not who Tiffany wants to be, not who it's who do you want to be, not what Patrick wants to be, not what Bobby wants, not what your older brother, sister, mom, dad, Who do you want to be? If you and I can figure out who we want to be, and it's as transparent and as clear as possible, I don't have to compare myself against your success. Now here's a problem though. Say for instance, I sit there and I say, honestly, I just want to be a person that's just a regular person. And I'm glad if I make 80 grand a year, 100 grand a year, I have a nice place, I'm married, I'm happy, my kids are with me, I have good relationships. I'm totally happy. If you say that, if that's what.

You want to be.

If you say that's what you want to be.

If you say, I want something else and you're not doing it, then what?

Exactly. But watch this one. If you say that's what you want to be and you're content with that life. But behind closed doors, your buddy Louis house is making millions. He's doing great. He's all over the place. People are talking about it. If an ounce of envy or jealousy comes in, you either weren't being honest with yourself because that's not exactly who you wanted to be, or you got to ask the decision, am I living my life or his life? That's the toughest thing to do. Right? Toughest thing to do. Now, the other side of it is that let's just say you got a big upside. You know, in sports, a lot of times, you know, Stephen A. Smith did an interview the other day and they asked him about Vince Carter and it was the toughest question that was asked. They said, so, Vince Carter, he just announced 23 years of retirement He's leaving the NBA. Stephen A. What can you say about Vince Carter's legacy? Okay, now I don't know if you guys know who Vince Carter is. This guy dunked over the seven-footer in the Olympics. The guy retired afterwards. Dunk contest with the elbow. Dunk contest with the elbow. Sick what he was doing in Toronto, McGrady. It's just beautiful when you watch this guy play. I remember one time he dropped 50 in the playoffs. You thought this guy's gonna win the championships. He came from Tar Heels, North Carolina. He's gonna be the next Mike. But here's what Stephen A. said about Vince Carter. Very difficult. He said, you know how Stephen A. does his thing?

He's just kind of like, you know.

He typically is quick to give the answer. One second goes by, two seconds goes by, five seconds goes by. He still hasn't said a word. Then all of a sudden he says, well, I got to tell you, this is a good brother. I love this man. He's a great man. You know, he goes into building him up. And then he says, But it is the most unfulfilled talent we've ever seen in the history of the NBA.

Really?

He says, this man should have been competing with the Kobes of the world, the LeBrons of the world, the Jordans of the world, but we never saw it. I wish I would have seen the best of him. And it's like a minute and 13 seconds. It's so awkward. If Vince Carter watches that and it doesn't bother him, more power to you because you were happy to be in the NBA and you were cool with that. but if you watch that and it bothers you, you know deep down inside he could have done more. So you as the individual have to make a decision. Either I'm going for all the marbles and I'm willing to go be embarrassed, lose public humiliation after another one until I get there, or I'm going to live a simple life and I'm okay with this. Well, you have to be clear about that. That's step number one.

Wow.

Okay, and what's step two? Once you're identifying that part, then it's figuring out your own talents that you have, and once I know my talents, where can my talents be used? If you're a numbers guy, what industry can use your talents? Well, maybe it's finance, economy, investment banker. Maybe it's on that side. If it's a creative side, maybe I'm going to go be on the marketing side. Maybe I want to be behind the scenes. I don't want to be in front of camera. I want to be the support person. Then you say, well, I'm not a good number one guy. I'm a good number two person. I'm a number three person. Then you have to find out your positioning at the point of your life. Tom was the former president of our company, PHP. One of the best decisions was hiring this guy. When I hired Tom and brought him on board, he introduced me to Vistage years ago. Vistage is just kind of like a YPO EO, you're familiar with YPO. So Vistage is an element of that. It's very similar, but it's a little bit older crowd. YPO is a little bit younger. Vistage has 50-60 year olds, and I want to be around 60 year olds. So introduce me to Vistage. And over the years, we became very good friends before I hired him. And I said, so, Tom, let me ask you a question. In your life, you guys sold Jam Dat for $780 million. You got a massive exit. but you were the number six guy. How come you don't want to be the number one guy? He says, good question. He gave me the best answer. He says, you realize I'm 54 years old at the time we were talking. He says, it took me 54 years to realize I'm not a good number one.

54 years?

54 years to realize I'm not a good number one.

What would have happened if you would have realized that at 30?

That's the point. Every one of his biggest checks he ever got, he was a number five the number four or the number, every time he was number one, the company didn't do well. So sometimes we want to be number one, but maybe you're not a number one. Sometimes you want to be MJ, but maybe you're Scottie. Sometimes you want to be MJ and Scottie, but maybe you're John Paxson and Steve Kerr. Maybe you're somebody that later on is going to be the general manager of the Chicago Bulls. Your name is John Paxson. Maybe you're going to be a great coach, years later winning three out of five championships. Your name is Steve Kerr, but you've got to play your game with your strength.

And in the season of life.

Exactly. And in the season of life because you may be a number six right now, but you may eventually be a good number one. Maybe it's just a different role, in a different package.

Yes, but it's the sequencing, man.

Everything is sequencing.

What does sequencing mean for you?

Sequencing to me means, okay, if you wake up every day, you have a sequence of what you do. Okay, like what's the first thing you.

Do when you wake up?

Mostly meditate. Okay, what's the next thing you do?

Make my bed.

And then what's the next thing you do? Brush my teeth, shower. Okay, that's a sequence. Okay, so that, now what if I wake up and the first thing I do is I shower first, okay? Then I go eat, then I put my clothes on, then I go to work and I say sometime throughout the day I'm gonna meditate. I just mess the whole sequence up. What is the foundation of what I'm starting the day with, right? What is the sequence of what I'm gonna be doing next? If every decision you're about to make next, whether it's marriage, having kids, business partnership, a joint venture, if everything you did, you stepped away from the world, your girl, your mom, your dad, your peers, your family, you went to a restaurant, you sat there with a piece of paper saying, okay, I'm thinking about marriage. What do I need to do next? What's the next move I need to make? Then you go, I don't know if that's number one. I think that's number three. And you play that game. It's fascinating. It's fascinating. It's like playing chess. You know, these master chess players, they know their next 10 to 50 moves. The amateurs were like, oh, here we go. This is what I'm gonna do. And these guys are like, yeah, yeah. What are you doing? They see it in the future.

It's all sequencing. But it takes the steps to get to the future.

You can't just jump to the future. I mean, it's the story of Bob Iger, it's the story of Ted Turner, it's the story of Kirk Kerkorian. You know how Kirk Kerkorian went from being a regular guy in Bakersfield who didn't graduate past eighth grade, you know, goes and pays a guy a dollar to let him fly a plane and eventually becomes a pilot for Bugsy with the mob and eventually goes and becomes a pilot, buys TWA, turns it into a big company, sells it for a few hundred million dollars, then decides to go to Vegas, then he decides to buy a couple hotels, then he buys 80 acres of property across the street from Tropicana, then he buys MGM. He's not the founder of MGM. He turns it into what it is, dies at 98 years old as a multi-billionaire, gives a billion dollars to Armenia, after the earthquake of 1988, this is all sequencing, man. This is all sequencing when you go through it. Everything is sequencing. And when you look at it that way, you tend to make better decisions.

What was the time in your life where you tried to sequence, but it was the wrong sequencing and you got bad results? And then what has been the time where you had the best sequencing, where you actually mapped it out in your mind, this is the sequence, you did it, and you created those results?

Yeah, so there's two answers to that. I'll give you both of them. One, I tried to sequence to get married at 23 years old. You tried it. It would have been catastrophic. Now, I love the girl. Great girl. We have a friendship till today. My wife sold her a policy. I mean, we met, when we met, me and my girl would double date with my wife and her boyfriend. Very weird story. Switched. Switched. We just switched. They should have switched as well, but we switched, right? Five and a half years later, she's single. I'm single. I'm like, Let's go on a date. But at the time, I was forcing marriage because, you know, you're looking at everybody, saying, Everybody's getting married and I think it's my time and family and I'm Armenian, I'm a Syrian, this and that. And one day I'm like, Dude, you are not ready.

I asked the question.

I said, Would you let your daughter marry you? I said, Hell no. You asked the question to yourself? I asked the question to myself. Would you let your daughter marry the 24-year-old Pat right now?

I said, Absolutely not.

I said, you, ain't ready to get married. and we got the ring, married. The whole thing was lined up.

You got married. You were getting ready to get married.

We were getting ready to get married. She wasn't ready, I wasn't ready. It would have been catastrophic for both. But that journey of going that direction had set me back three years. Completely set me back. Because I was dead set on wanting to live a life of other people. I was dead set on making the decision that's going to please the people that want me to get married yet I don't even know what marriage means. I don't even know the complexities of marriage. I don't even know if I'm done being single. I don't even know the fear about like if I get married. So do I still, that's a lot of challenging stuff and it set me back like I said three years. The other part is, Louis, that when you say, When did you do it? I've also done it where I've said, Here's what I'm going to do that maybe was premature of a decision. But then in that moment, it's fight, flight or freeze.

You rise to the occasion.

You rise to the occasion. Yeah. Then, like when I started a company, I shouldn't, you know, at that time, you weren't ready. I was not ready. There's no way I was ready. Had a half a million dollars in a bank. I'd been around for seven and a half years. I don't know what it is to get insurance contracts. I don't know what it is to get E&O. I don't know what kind of things insurance companies want. I don't know what I'm gonna face. We started it and I went in without knowing anything, no website, no product, no nothing. Wasn't the smartest decision. One night I come home, my wife has the miscarriage, it's 1:30 in the morning, my bank account's at $13,000. I have no idea what to do. When I tell you I have no idea, I have no idea what to do. I came back, I said, listen, you put yourself in this position, now it's too late. So some people may be watching, they're saying, well, I have to have a fresh start with my marriage or my business or this and this and that, and let me just close shop. Well, no, that's also not the case. Also the case is maybe what's the best thing you can do with the current situation you have. and in that moment had to make the best of it. And we made some right moves and we did get some, you know, we experienced some luck and we worked hard and the next thing you know, things grew. From having a few hundred agents to now 15, 16,000 agents in 49 states. We weren't expecting that. We were not expecting that. And I'm not talking about being in a company having salespeople. This is having to hire CFOs, raising money, founding. It's very complex without a four-year degree, without a two-year degree, without a finance It's very complicated, but somehow it happens. So yes, I would say sometimes there are many times where the sequencing wasn't right, but there are times that also wasn't right, but you have to make.

The best of it.

You made it work.

You have to make it work. And what's the difference between entrepreneur versus intrapreneur? And how do you know if you should be entrepreneur and entrepreneur, or if you should be entrepreneurial with a team and a mission that has funds and.

Resources, and it's not all on your shoulders? Yeah, that's a great question. One of the things we talk about in this book, you, Next Five Moves, is knowing when you decide how you want to create your wealth and who you want to be. Meaning, okay, so who do you want to be? I want to be an entrepreneur.

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Licensed as a money transmitter by the New York State Department of Financial Services. Content creator, I want to be an influencer, I want to be an inventor, I want to be an investor. So you kind of figure out what angle you want to go and who you want to be. and then you figure out which one you want to do next. You may want to be an entrepreneur, but intrapreneur may make sense next. You wanted to be an intrapreneur, it may make sense next. So this movement of entrepreneur got a lot of people to become entrepreneurs who should have never become entrepreneurs. They just should have never become entrepreneurs because they did not experience the element of being an intrapreneur. An intrapreneur thinks, works, is wired, looks at money, people, talent, recruits, sells, sells the dream. Everything an entrepreneur does is identical to the entrepreneur. The only difference between the entrepreneur and the entrepreneur is the entrepreneur put up the money. That's it. Meaning, there is nothing else that's different there. The same amount of sacrifices this guy's willing to make, this guy's willing to make.

He just didn't put up the money, right?

Which is a whole different level of sacrifice. A whole different level of stress. You got it. And that's one of the reasons why the entrepreneur respects That's the entrepreneur. It's like the hidden code. Listen, man. I'm willing to do everything you're doing, but I didn't put up money. Salute. I respect you. This is why you're number one, I'm number two. But I salute you. What do we need to do, right? And there's that element of respect for one another. Now, the entrepreneur has to be willing to allow an entrepreneur to exist. So for example, Bob Iger's story. Bob Iger starts off with ABC years ago, a young guy coming out, doesn't know what he wants to do, accidentally gets a job, He starts working at ABC. Then he works his way up. Then it's his dream to be a CEO of Disney. Then he eventually becomes a CEO of Disney. He is the CEO of Disney for 15, 16 years. He ends up closing George Lucas and buy Star Wars. He ends up buying Marvel. He ends up buying Pixar from Steve Jobs. And he ends up buying Fox. You do these four trends. His salary was $67 million a year. Wow. Not net worth. Salary never was an entrepreneur. Bob Iger was never an entrepreneur. Clippers, right here, Ballmer. Ballmer's worth $56-57 billion. He's not an entrepreneur. He was an employee, number five or number six. Yeah, he was an employee at Microsoft. And then eventually, Paul Allen didn't want to do it anymore. He kind of wanted to step down. Bill Gates comes and gets Ballmer. Ballmer takes it to the next level. Ballmer now owns the Clippers. So there are many entrepreneurs that started the company that own 100% of their business, but they're making 80 grand a year. They're making 600 grand a year because they wanted 100% of control. Palmer's like, Listen, I'm good. Gates started it, but I'm worth 58 billion. So the road to what you're solving for, you don't have to say, I have to be an entrepreneur. No, you don't. Maybe the better option for you is, if you can find a killer, on the way up. If you can find a killer on the way up. So, you know, if you looked at everybody as a stock, let's just say we started looking at everybody as a stock. Okay, so you have small cap, mid-cap, large cap. What's the difference between a small cap, mid-cap, large cap? It's a dollar on, you know, five billion less, five billion two and not. And then you have the large cap, you know, all these Disneys, Walmarts, these are large cap. Right. But the key is, if you can figure out when they're a small cap, the key is, if you're at the PayPal Mafia group and you see somebody who says, that guy's gonna start Yelp. I'm gonna go run with that guy. That guy's gonna start, you know, Tesla. Uber.

Uber.

That guy, Peter Thiel, I'm gonna go do something with him. I don't care if I'm at number two or number three. I want to go with this guy. He put a half a million dollars into Facebook, worth a couple billion dollars. This guy's coming up. I want to go where, like, Maverick Carter is gonna be somebody in the next 20 years, right? If you figure out a way to run with them because you are one contact away from LeBron. So if a guy wants to get into media, and let's just say you want to do something in the African-American community, figure out a way to go work for Maverick Carter. His stock's going to be high 20 years from now. I mean, it's big today, but I'm talking really high. So if you can make a list of guys where you can have an eye for it, it's almost like picking a husband or a wife, you know, because picking a husband or a wife, there's a risk factor. You go to dinner and say, Babe, I love you so much. You're so beautiful. You make my day. When I see you, I'm just like, I'm in heaven. It's like, I don't see anybody else. It's just clouds around me and angels, you know, and I see birds when we're together. And then the marriage conversation comes up, and your brain, you become a mathematician all of a sudden. I gotta know. I say, 72% chance we get a divorce, but I'm willing to take that 28% chance risk. So there's an element that we get judged for. Our friends, we get judged for who we marry. We get judged for our girlfriend, our boyfriend, we get judged for. or career industry, you also get judged on who you decide to lock on to and run with as a right-hand person or as the person that you want to be their right-hand person. But if you can look at people as stocks and you saw somebody that has a big upside and you lock on to them early, it's gonna be a wild ride.

When did you know your wife was gonna be your wife? And what did you see in her that made you say, this is gonna be my next move in this area of my life?

That's a great question. For the five and a half years that we weren't together, every friend I ever had, I set them up on a double date. Every friend I ever said, Dude, go ask her out. Wow. She's a wife. You said you want a wife, go ask her out. You think so? You think she'd be interested? Call her. Call her up. Go talk to her. Everybody, I would say, go talk to her. Why? Etiquette, high. Okay. Temperament, calm. Very easy going, accommodating but disciplined worker, has her own identity, not a pushover, strong, but at the same time it's just so gentle to be around her now myself. So originally I thought I wanted to marry myself. So I did. I ended up dating someone that was me. We were both Libras, okay? she was my former boss and we almost killed each other. I mean, I would have been one of us would have been dead because it was like fire versus fire and she is so competitive and we're going just craziness, right? And then one day I sat down and I read this book 101 Questions to Ask Before youe Get Engaged and this book I read, I went through all these things and I said, wait a minute, who I thought I wanted as a wife is not really a wife, who I wanted as a wife, these are the 18 things that I can't compromise these things. so yeah, that's definitely not going to work out. This is definitely not going to work out. Here's what I need. And I'm sorry, people can say that chauvinistic, this is what matters to me. I can't try to please you because you think it's chauvinistic. This is what matters to me. Here's what I'm willing to make a decision. So then we were at Palm Springs and my wife and I, at that time, she was in a different relationship and she's sitting across from me, her relationship had ended, my relationship had ended, and I said, who are you seeing right now? She said, I'm not seeing anybody. I said, you,'re not seeing anybody? I said, no. The guy sitting in that corner, whose name was Rusty, I said, Rusty, let's switch seats. So I go sit next to her. I said, so what are you looking for in a man? Just like that. Yeah. I said, so what are you looking for in a man? So she says, you know, I'm looking for somebody that's tall, strong, you can't push them over. And so I'm like, okay, either she's a great recruiter on what she's saying or she's just saying, I don't want somebody that's a pushover because I want somebody that can protect the family. I said, okay, great, let's grab wine afterwards. We went downstairs, I had a glass of wine, she had a glass of orange juice, and then we spent the whole weekend together. Then we drove back from Palm Springs back home. It was a two and a half hour drive, and we talked in the car the entire time. She went to Pasadena to visit her family, but before she did that Monday night, I said, Meet me at Jerry's Deli. You know, the Jerry's Deli off Ventura. She meets me at Jerry's Deli at 10 o'clock, And she says, so Pat, tell me when you sell this policy, how do you sell it? What do you say when they say this? And she goes an hour asking questions about sales. Huh? I said, Do you know why you're here? She says, yeah, because you're helping me with my business. I said, Not at all. I'm here because I like you and I think you like me too and I think we should date. And she gets up and walks out. She just gets up and walks. She says, We're friends. This doesn't make any sense. I can't see it. She walks up, gets out, leaves Jerry, gets in the car, goes to Pasadena, Houston, Texas. I'm like, There's no way in the world this is what's happening right now. So I go home, I say, Dad, I want you to look at this MySpace page, because it was MySpace back then. Sure, sure. And her song was Let the Drummer Kick. Do you remember the song Let the Drummer Kick? Let the Drummer Kick, Let the Drummer, you know. So I'm listening to this Let the Drummer Kick 24 times, telling my dad, Dad, this is your future daughter-in-law. He says, How many more? You've told me hundreds of women are going to be my future. I said, no, this is the one that I'm telling you. So I call her up, she's not answering. I send her a message on... She's not answering. I said, I'm going to my space. She finally sends me a message saying, Look, my only concern with us dating is the fact that we're friends. I don't want to risk losing our friendship. So I respond back, I said, Aside from risk losing our friendship, what other concerns do you have? None. So she doesn't answer for a few hours. It was Christmas Eve. We got on the phone, the five and a half hour conversation. She came back December 29th. We went to PF Chang's off of Sherman Oaks and Sepulveda. If you know it, right by the 405 freeway. So we went there. We sat down and that night our waitress, waiter was coming up to me and I said, Can I talk to you? We're having a big problem here. Because we were the last ones left. He says, what's the problem? I said, you know, my wife and I have been married for a long time. She's not my wife. She's just somebody. That's our first. I said, My wife and I have been dating for quite some time and her parents don't like me because I'm from Iran. What could you tell her? This poor guy sits down next to us for 15 minutes, starts talking about, But do you love him? Because that's all that matters.

Wow.

Don't worry. He starts getting emotional. At this point, I'm feeling guilty. Because I'm like, this sucks because this guy's really trying to be sincere. Anyways, after that night when we went home, I said, We're probably going to get married. Next day we went to Church, then we went to Santa Monica Stairs, then we went to Earth Cafe, then we went to Borders when there used to be Borders, and I bought her the book, 101 Questions to Ask Before We Get Engaged on our second date. I said, We need to go through this together. A week later we were at her place. Six hours of going through all the questions together. A year and a half later we got engaged and we got three kids. And we're married 11 years. By the way, this is what I will tell you. That's a very weird answer I give people. People ask me. Man, do you know for a fact this thing's going to work out forever? Absolutely not. We take it one year at a time. Marriage is very risky because you can't control people. I can't control how, what kind of emotions you're going to have, what's going to happen to you. She can't do it to me. But from day one we said, babe, one year at a time. No pressure of perfection. The pressure of perfection of marriage ruins everybody. You're always worried about what if this doesn't work out? What if this, what if I become like my parents? What if all that stuff? and that pressure doesn't allow you to enjoy your marriage. So, we said, Babe, I think we can be married one more year. We've been saying this for 11 years. So, we'll see how many more times we're going to say this.

-Wow.

-Yeah. Slightly different.

-Where do you think you'd be if you were single over the last 11 years? Weren't married, didn't have kids. Would you be farther along in your financial success and fulfillment success or does this bring you more financial and inner fulfillment?

-Well, the Look, when you're married, there is just as much of a target on you when you're married, when you're single. You have to understand how so, because you're a target. You're somebody that's taken.

It's a challenge.

It's a challenge for other women. It's a challenge.

You have to check yourself all the time.

I have a formula. Last week I was at West Palm. Tell me this. I can't tell you the formula on camera here, but the formula I can tell you privately. But I'm at West Palm and I started sharing this this formula with our married guys. I said, Guys, listen. I sat them with three guys. I said, you, guys are all good looking. Okay? One guy's name is Andy. You got money, you're good looking. These guys are all good looking. One guy went to APU, the other guy's a butcher from Jersey who had a Broadway show in New York, and the other guy was a Calvin Klein model, 6'4 Curtis Eatman. I'm saying, guys, you're very good looking. Now, good news is you guys all married well. You have beautiful wives. I said, But don't get it twisted. you know, when you're by yourself and you're a target as well, so you got to have a system. So I told them the system. When I told them the system, they sat there, they're like, oh, it was the uncomfortable moment. And I said, yeah, this is very effective. It gives you two hours of savings, okay, if you do this exercise that I'm telling you. And while I'm telling them, their face is turning red, and then their wives come. So what are you guys talking about? I said, yeah, Andrew, why don't you tell your wife what we're talking about? No, no, baby, you don't want to hear that. But you know, so you know the difference if I was single, it would have been more women, it would have been more dating, it would have been more relationship, it would have been more trying to please her and her and her and consuming my time and the desire to try to please, you know, however many relationships you have, it's too much of a thing.

Getting into a relationship, ending all the relationships, managing the energy.

The energy of trying to, you know, like everybody you date for the first time, you're like, Heaven on Earth. I wish the last one was like her. Oh my gosh. And then one's issue is she bites her nails. Another one's issue is she doesn't like to floss. So when you're making out at night, there's a little bit of the, I'm like, Give me a frickin break. Go floss already. Another one is her mother is like so annoying. She wants to tell you what to do and you're so sick of it. Another one is her dad is the opinions on how you should do everything and she listens to her dad and you're number two as a man. There's so many things. So you have to eventually make a decision which one, what are the most annoying things that you're willing to work with because they're not going away. Everyone's gonna have something. You gotta be willing to accept something.

I'm curious about you've built a very rich life, not just financially, but in your marriage and your family, your friendships, your client relationships, you build a rich life. I'm curious, what are the three things that poor people do that rich people don't do? Or you can reverse it. There are three things rich people do that poor people don't do.

Well, I can tell you they have the intuition of how they judge people because everything is about the whole intuition part, right? You're sitting there who you choose to befriend, who you choose to have relationships with, and how you water those relationships. Because if you want to have a relationship together and it's just take, take, take, nothing's going to happen. I remember I'm a 24-year-old kid. I don't know nothing about business. I've done some stuff in sales, but I really don't know nothing about business. I'm a 22-year-old kid. I go and I take this guy. I go to a job interview at the advertising group. Shout out to Jamie Hepp. And I watched this guy. He interviews me. I'm at that time working at Morgan Stanley, Sandy Dean-Woodruff, but I'm trying to see what else I want to do. So I got started the day before 9/11. but I'm still interviewing. I sit with them in the interview and the way he interviewed me, I sat there and I said, I will never work for this company because it's just not what I want to do because they were selling Xerox machines and business to business. I said, but I want to have a relationship with you. I said, do you mind if I get your business card? He said, yeah, sure. I said, okay, great. So he gives me his business card. A year and a half later, I get a job. I'm doing good at this point. I'm making some income, 23 years old. I call him up and I said, Jamie, you don't remember me, but I want to take you out to lunch and I want to pick your brain if you don't mind. I told you a year and a half ago that I wanted to do this with you. He said, Yes. He says, Great, let's do it. So we go to Macaroni Grill, somewhere in Culver City, right around here, like Victory Overland, somewhere around that area. So we go there. He brings this drop-dead gorgeous girl that works for him. I think her name is Natalia or Natasha or something would end, right? and she's beautiful, short skirt, perfect legs, flawless, beautiful face. She's sitting right there and I know what he's trying to do. He's trying to woo me to go be one of his sales guys. And I said, Look, with all due respect, you're beautiful, but I have no interest in you. My interest is in you. Is it fair if we just talk business for an hour? He says, Yes. So I went. Now at this point, he's making a million. I'm making 50 grand a year. I'm a nobody. Okay? We have lunch again. I'm taking notes, taking notes, taking notes. I offer to pay. He doesn't let me pay. he pays. He says, I got it. No problem. When I leave, I send him a book. We had this meeting that we did every three to six months together at this restaurant, Argentinean restaurant called Bamboo, which they had this beautiful soup. Every time we would have dinner with him or we'd go to lunch, I would always send him a book. Ten years later, he says, every time I meet with Patrick, a book is on its way. Okay? So I valued the relationship. I asked him, what do you need from me? How can I bring things to you? years later he gives me one referral. That one referral he gave me helped me open up Florida. If he doesn't give me that referral, that Florida office wouldn't have been opened up, right? One contact opens up a whole state, okay? So another relationship I can tell you about is I was going to churches and I said, let me see what's going to happen with these churches. And I'm going to churches and I'm going to these different places. I'm studying Scientology, I'm studying LDS, I'm studying Jehovah Judaism, I'm studying everything. At this point in the game, I was obsessed with religion. So all I want to do is study, study, study everything about religion, right? And I'm 24-25. I eventually find this church called Shepherd of the Hills, which is ran by a guy named Dudley Rutherford. And I go to this place and I'm an atheist. So it's not like I'm going in there. I'm just trying to see what's going on over here. -I'm just trying to learn. I'm not trying to do it. I go to this place and I'm like, okay, I like this guy's style. You typically go to church. If you don't do this, you're gonna know hell, and I'm like, dude, I don't need to know I'm going to hell. I know I'm going to hell. I just want to know I was shot in heaven, you know what I'm saying? So this guy's energy was, you have a shot at heaven, right? I'm like, okay, cool. I'm gonna try out. I'll be a little better, right? I know to screw up for a long time in my life. Let me see, maybe I got a shot over here. So I go there, and I'm sitting in the back. I watch him once, twice, three times, four times. I'm like, wow, I like this guy. So then I sent him an email, a little bit of an arrogant email, but I'll tell you what the email was. I sent him an email and I said, Listen, my name is Patrick Baydavid. You don't know who I am, but I'm going to be somebody in the world. And I know you are somebody in the world, but I promise you, if you give me your time, I will always bring value to you. It will not be a waste of your time, okay? I'm not doing anything at that time at 25. I got a small little office operation, nothing crazy. We go have lunch together at Black Angus, Black Angus off Canoga or Topanga. We go to Black Angus, we sit down, we talk. After the meeting is over with, I say, what can I do for you? Nothing there. We go out again. What can I do for you? Nothing there. What can I do for you? Nothing there. Eventually, he says something happened when my son had Moore Park basketball. And I made a phone call to the coach and I spoke to the guy anonymously because I didn't like the way this whole situation was handled. He probably doesn't even know the story. I know the people may know, but he may not even know the story. So I make the phone call. We get closer. He marries my wife. We change our wedding to Friday. It was set up on Saturday to Friday so he can wed us. Anyways, in 2008, 2009, 2008 he introduces me to Tom Ellsworth. You know how I talk about Tom earlier? He introduced me to Tom. Okay? And Tom comes. Okay? In 2009 he introduced me to Matt Zappala, Matt Zappala and Sheena. I got introduced to 09. They just got promoted this last week at West Palm Beach to the Chief Distribution Officer, PHP, right? He is now the CDO, okay? We've paid him in the first six months of the year over a million dollars. They're doing very good at what they do in the business here. But if I don't have that contact and I water him what his needs are, not what I can take, if I give the needs you, I don't have those contacts. So I think too many times when you know, you build a relationship with somebody, it's immediately, what can I do? You know, what can I, and by the way, what can I get from you? Yeah, and I remember how you were the first time we met. You know, when we were done, you and I went to Earth Cafe with Jen, and I think we even went and looked at some furniture, and there was like a Google shop that we went there. I don't know if you remember that. I remember walking around. Right across from Earth Cafe.

And you said, Pat, how can I help you? What do you need from me?

You know, what can I do for you? It was on the corner. Exactly. Exactly. So we walked around. She said, I really like this Louis Guy. I don't like this approach, how he is. That's the dynamic that you don't see behind closed doors. People may see School of Greatness. People may see the books, but behind closed doors, the context is about what can I do for you? So you ask three things. I'd say the biggest one is figure out ways to strengthen relationships and take them deeper because you never know. Just like everybody thinks you're one sale away or one opportunity away, you're one contact away from your life changing. If you start valuing your contact like a book of business, yeah, everything changes.

That's true. What I heard you say there was intuition, study and relationships.

Sure. Yeah.

Does that cover those kind of three things? And I think when you think about people that aren't making the money that they want and don't have a rich life, whether that be quality of life, they probably aren't Discerning their decisions and being intuitive about who they should spend time with. They aren't researching more ideas and expanding their mind, and they aren't giving in those relationships.

I would agree with that.

Yeah, I would agree with that.

And I think sometimes it's also not knowing what something could lead into. You know, a guy one time came into Morgan Stanley Dean Witter in a Harley Davidson bike and he had tattoos and he looked rough, very rough. No advisor would take him. He says, I'm looking for an advisor. No advisor would take this guy. Yeah, I need an advisor. And I go, oh, there's a bank downstairs. Financial advisor. Financial advisor. Morgan Stanley Dean Witter, Glendale, no one wants to take him. this guy.

This guy's got no money.

Yeah, so the guy comes out, he sees, he says, I'll just give him to somebody else. I'm good. The guy in the corner office that has a couple hundred million dollars under management, he leaves.

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Changed his life.

Changed his life. And he put the 50 in the rookie broker got a $50 million money under management. You're getting one or two points on that. Life changing. For life. Every year. Every year generational wealth. We're not talking about like a small thing here. So you can't just sit there and look at relationships that you never know the potential of a contact. You have to know every contact could take you to some place that you don't know it's like a movie. You don't know the next scene. so you can't just assume what that contact is going to lead into. Sometimes the smallest contact can lead into something big.

One of the things I love about you, Patrick, is you remind me of my dad so much and my childhood. My dad, I think I told you, my dad was a life insurance salesman for 32 years until he got into a brain accident and he got in a car crash and he's still alive today, but he had to stop working. He also became an entrepreneur, launched the Health Insurance Vertical in conjunction with Northwestern Mutual. And he does everything you do. And my whole business model and just the way that I live is based on what I witnessed him doing. And this was pre-social media, pre-internet.

Wow.

He would just remember names like nobody's business. He was so giving, so thoughtful. And he was always thinking in the long term. He wasn't like, How can I sell you now? But how can I give you now? He would do this every day. He would read the newspaper and he would cut out the newspaper every day. and write long letters and put in envelopes and send it out to people that were clients and people that are not clients. If it was someone's kid in sports that, you know, was, hey, they had their best game ever. Hey, I just wanted to send you this clipping of a newspaper to just.

People in the community.

That's on a whole different level, though, man. That's incredible. Handwritten letters and just send it to them and say, hey, you know, if I can ever help it with anything, let me know. Yeah. And it was that kind of old school mentality, but he would always just show up for people. just take meetings to take them. And it wasn't always trying to sell, but just trying to serve. And that's really kind of how I built my business early on was, when I had nothing at all, I was just like, what can I learn from someone and how can I ask them what they need and then deliver on that need as fast as possible and not ask for anything in return? And I think that's one of the reasons why I've been able to grow is because of the relationship building. You know, Ben, our producer, I met him nine years ago. when he was a student at Columbia Journalism School, getting your master's, right? And he was working on a documentary about Hamble. I was in Hamble at that time in New York City and really liked the way he made the documentary and followed his journey over the last nine years, stayed in touch every year. We needed a head producer to really build our content and I reached out to him and the timing, right, the sequencing was right. we had the relationship where it made sense, at least for now. Maybe he leaves at some point, but it's been great so far in the last four months. And I think you never know where.

The relationship will go.

Even if it didn't work out, it's.

Still worth building relationships.

No question. Even if we never work together, because you just never know who that person might introduce you to, who might say your name behind closed doors, where it unlocks some opportunity you never know. So you remind me a lot of my dad. Well, that's a big compliment, man.

I appreciate that. Thank you.

And I think if more people came from that place of how can I just care about people and help them solve their problems, you're going to gain a lot back in return long term, whether it's with that person or not. And you talk about money a lot on your show. You have an amazing video about your top, I think it's your top 20 rules on money. I'm curious, since we're going in the rich poor conversation, what would you say are the top three to five rules on money if you could boil it down to three to five?

It's a game. The number one rule is it's a game. You're playing a game. It's that simple. If you look at it as a game, just like anything, you can get better at it. Like, I don't care whatever game you play. If you play Uno, if you play Monopoly, if you play Clue, if you play Fortnite, if you play anything you play, you're gonna get good. I remember when my time, I was playing Fester's Quest. I played Zelda. I used to play Final Fantasy 1. and I would play obviously Street Fighter or Mortal Kombat, but it was also, what was the Mario Kart? Is it Super Mario Kart? I said, you know how you would do the three jumps and then bam, it's going fast? And I would beat this time 32 seconds. I was so proud of it, but I played it 50,000 times, right? So the game with money, it's exactly what it is. Once you learn how to play the game with money, then it has to do with timing, then it has to do with different kind of things. Like, you know, a year ago I get a call from a guy who he needs cash. It's okay.

So he needs an investment.

He has something he has to sell immediately to get cash in return. Okay, because he needs the money right away. So it's okay. So what are you selling? He says it's the two greatest Wayne Gretzky cards. I said, okay.

Signed or unsigned?

No, this is a PSA 10 1979 OPG time. No sign. But it's the Holy Grail.

So the.

The OPG one. sold in 2016 for $453,000. Okay. Wow. And just five years prior to that, it sold for $92,000. So from $92,000 to $451,000 in 2016, and he calls me. And a top sold in 2016 for $205,000. So two cars combined sold in 2016 for $600,000.

He has them both.

He has them both, and he wants to sell it to me. And I said, okay, what do you want to sell it for?

He's like, $600,000.

Yeah, of course he wants to. So, I'm not going to pay you that. I mean, you know, he wants 650,000. I said, I'm not going to pay you that. But we talked about it and eventually he gave me a number, right? And it was still a number. I had to still cuff up, you know, a half a million dollar check to the guy. But we met at the PSA headquarters, classy guy, total gentleman. We sat down, transaction happened. The CEO of PSA came, showed us the poster on the PSA headquarters. I think it's a Newport of the card is on the wall. It's the most expensive hockey card in the world, right? Okay, no problem.

So, you're a hockey fan?

I'm not a hockey fan. I'm an investment guy with hockey. But I've interviewed Wayne Gretzky six years ago. So, I like greatness. I like anybody that just goes and crushes it with their game, right? So, I buy this card. So, I buy the card. I don't think much of it. One card, not two. Two cards. It's both of them. I bought both of them. Yeah. So, the other guy who owns the card wouldn't sell his card for a million dollars if you paid it to him. So, here's what I do know. Two guys own the card. Me and the other guy. There's only two of us. Okay. you paid a million, he won't sell it to you. So that means there's only one in the market, because it's me, because I'm willing to sell it. So it's on eBay, right? If you go on eBay right now, you type in Wayne Gretzky OPG, it's on market right now for a million dollars. One of them is on the market for a million, the other one's on the market for 400,000. So you asked me for rule of money, I had cash. If I don't have cash like that, I can't double my money that quickly. So we just talked about three of them. Money's a game, you need cash, because opportunity is going to come up, and it's a doubles game. So if I put in a doubles game-- It's a doubles game. Everything about money is a doubles game. What's that mean? The doubles game to me is I pay you $1,000, can we double it in six months? No. How long in 12 months? OK, no problem. I'll do a double in a year. Here's $1,000, I get a double back, right? So if you take $1,000 and you double it every year, what happens? $1,000 goes into 2-4-8-16-32-64-256-512 of a million. $1,000 is nine doubles away from a million. Wow. Now you take a million and see what happens if we double it nine times. 1 million goes into 2 million, 4 million, 8 million, 16 million, 32, 64, 128, 256, 512 billion. A million is 10 doubles away from a billion.

How do you find the doubles?

Well, that's the game. That's the part of the game. That's what I'm trying to tell you. So the doubles now becomes investment opportunities. You know what you buy into. Do you start a company where has a high value, you know, you can really scale it and finding something that scale? Do you invest into things that are going to give you 6%, 8%, 10%? Or are you going to go play ball and take the risk? That's the game that you're going to start learning. That part of my money is going to be hedge and I'm going to buy some gold because I'm not going to become a billionaire off gold, but I'm buying it because gold is money and something happens to the economy, I'm protected with the gold. But you know what? I'm going to put some of this money in mutual funds because I know long term, I'm going to make 8% to 12% on this. I'm fine with that. I might do a real estate deal because long term, I may do some money, although right now, commercial real estate may be an interesting dynamic because I think Zoom crushed commercial real estate. The commercial real estate model has, it's been crushed. And by the way, it may never come back the same way ever again. Commercial real estate.

20 years from now or something.

Who knows? I don't even think, I think it's gone. Here's what I mean. Look, we have this space, right? Okay, you got this space.

Did you get in the last four months?

How long have you got?

Before COVID Okay, so six months before.

But if you get this today, if you get this today, right, right now, office space in Dallas, office space nationwide, companies are looking at their business models and they're just saying, why do I need 100,000 square feet of office space? Why do I need it? But if you go out there and you look at the numbers, you're like, okay, I don't know if I'm going to do commercial real estate, you know, but if I find some small, if I team up with the investment bank or if I team up with a guy that's managing money, and I go with a VC team, and this is a guy that's flipping opportunities fairly quickly, and I dump a million dollars with him, and within five years he turns a million dollars into five million. That's 5X in five years. That may not be a bad idea, so you got to find those. And they're out there, by the way. They're out there. So Ray Dalio plays a game of doubles.

Warren Buffett's a doubles game.

All these guys are doubles game. And-- All that is investing in businesses. Yes. I'm a business guy. I'm not a real estate guy. There are people that are-- by the way, that doesn't mean real estate doesn't work. I mean, it wouldn't make any sense for me to say there's real estate billionaires everywhere. Our president is a real estate billionaire. So for me to knock real estate would, would have no value to it. But for me, I'm more about. I have an idea. What are you guys doing? Me and Tiffany are thinking about starting a, a marketing company. Okay, how can this thing scale? Well, let me tell you what we've got. We got three packages. Boom, boom, boom. We're going to be Target audience. We're going to be targeting people in this world. Okay, interesting. How much are they gonna We foresee us doing $6 million a year in revenue within 24 months. What have you done to be able to earn this? I'm a Columbia guy. I'm in this, I'm in this. How much money do you need? I need $2 million. I can't give you $2 million. Can I come in for $100,000? I put $100,000. Then this thing sells for $200 million. That $100,000 all of a sudden became $2.2 million. That's a victory. So those opportunities are out there. You just gotta focus. And then the last one, I would.

Tell you with the money. So we talked about what?

We talked about games. Money is a game. any cash.

It's a doubles game.

Doubles game? Yeah. And I'll tell you one more would be you have to be maniacally maniacal about being patient. I mean, you have to be patiently aggressive, you know, patiently aggressive. It's so tough to do because you.

Want your money to double now.

Exactly.

It might take 10 years.

Yeah, but if you are willing to do the 10 years, It may double 40 times. It may double 30 times. You know, like when Bezos said, Just hang tight. I'm not going to give you dividends. Just trust me on this. Trust me on this, right? And at the beginning, if you've heard the story where he goes and raises $2 million, he gets $50,000 from 40 people. That's what, $2 million? And he gives them 20%.

Wow. He gives out 20% of that 2 million.

He gives them 20% just for $2 million. You know what that 20% is worth today? $200 billion.

Oh my God.

That's the point. So can you imagine 1994, Amazon gets started. Forget about you put $2 million. Just say you put $50 million. Just put you put $50,000. What is a half a percent of a trillion dollar company right now? A half a percent, you're still a half a billionaire. Wow. Your $50,000 is worth $500 million, give or take whatever the numbers were doing right. The point is that is a massive victory. The guy who put $10,000 and he gave it to Berkshire Hathaway in 1974, I don't know if you've heard this story. You know, Warren Buffett is starting, he says, I'll give you $10,000. Never touches the money. Goes back to his regular job, makes.

A hundred grand a year.

You know how much I have you read this article? No, tell me.

The $10,000 if you go on Business.

Insider, you pull it up, it's worth $780 today.

780 million.

Million.

Million.

Never did anything to it. So that's the part about patiently aggressive. Yeah. It's very hard to do. But the doubles get bigger later on, not early on. The doubles are bigger your 15-20-25.

That's what Papa talks about. Just like his success. He's lived longer. You know, he's stayed around longer to let the money compound. And that compounded interest is where it's at. What's the three greatest investments you've made in yourself? and would you recommend those same investments in other people or what should they be doing in their life right now?

-So, you know, I will tell you, I went to a Harvard OPM program one time and I spent-- OPM. -OPM is owner president management program. So, if you run a business that does 10 million or more, you get to go to it and it's three years of three weeks living on campus, right? I went there, but I didn't go afterwards for different reasons, but I went there when I spent that $50,000 and I was on campus for three weeks. you spent three weeks with 144 people from 64 different countries. So watch what happens. I'm sitting there, and at this point in the game, I have no idea what it is to be a CEO. I've gone from being an employee to a salesperson to a sales leader to a good manager, but I don't know what it is to be a CEO. I have no idea what it is to be a CEO. So I sit next to this guy. He becomes my teammate, my partner. He owns the Victoria Secret of New Zealand and Australia. The reason why I'm laughing is because the last day eight of us were chosen to go present a business opportunity. So he keeps telling me, Patrick, I'm going to kill it. Just watch what I'm going to do. I'm going to scare the hell out of Lanett. I think the lady's name is Linda because she's the main person that does it. Watch what I'm about to do. So he goes up on stage. Louis is a very simple guy. I mean good looking guy, but he's not a charismatic anything. He just goes up on stage. He says, let me tell you why you ought to invest a million dollars into my new a lingerie line. He says, Here's the PowerPoint. Here's the power. You see all the sexy women here? You know what? I think it's more important for you to see this face to face.

Ladies? No way. Bring some in.

Seven models come in half naked wearing the lingerie. The entire place, all the entrepreneurs are going crazy. But the teachers are furious with them. The ladies are running around, takes her jacket off, is trying to cover all these women. It was phenomenal. phenomenal, right, to see this here. But the point is-- On Harvard stuff.

On Harvard stuff.

On Harvard stuff, right? Think about it. Here's the part. Five years goes by. I'm talking to you about it.

That's called marketing, right?

You remember it. I remember it. But when I was sitting next to him, I said, Listen, man, I'm trying to learn how to be a good CEO. What do you suggest about being a good CEO? He says, Man, I got 7,000 employees and I have seven CEOs that report directly to me. I spent three weeks with this guy telling me stuff that he does with his CEO. He's not a motivational speaker. I don't even think he's got a thousand people following him on Instagram. He's worth a couple billion. He's not an influencer. But those three weeks of talking to... I was like a kid in a candy store trying to pull information out of this guy. And it was all technical stuff. It wasn't motivational stuff. What time do you wake up? What's your daily routine? None of that stuff. What do you do when you're trying to hire a person and you know you got to give him equity, but you're afraid if you give him too much equity and he leaves early and you protect yourself that if you fire him, does he still get the other two-thirds? Does he still get How do you do this? Well, you set it up this way. What do you do to make sure your attorney that you have, that attorney that you have who is negotiating with the other attorney and he doesn't really want to go to court, so behind closed doors, they're settling and he's not really working on your side. He's working on the other side to kind of speed it up. How do you get him to... Well, you got another attorney who holds him accountable. I'm like, these are the things that he said to me that you can't read about in places. So you said three investments, that's one of them. Vistage was 100% a great investment because we met once a month for three, four years with a man named John Morris. John Morris is a local guy, Santa Monica. A guy it'd be great for you to get connected with him. We're sitting in a meeting one time with John Morris and one of the entrepreneurs going out of business and he says, Guys, I got bad news. Because you would start the meeting and he would say, Here's my personal life, here's my health, here's my marriage, here's my business, here's my kids. And we would all talk amongst each other. Everybody had to sign in. so you don't tell your story. But one guy gets up and he says, Guys, I got bad news. I'm about to go out of business. Why? If I don't get a half a million by this Friday, we're shutting down. If I get it, I'll last another year and a half, and I think we'll make it, but I'm shutting down. This is what John does. Tell me, what do you need for half a million? What are you willing to give up for the half a million? What are you willing to do this? He says, Give me a second. In front of all of us, why are the marketers— Calls a guy. No, it calls a guy who is in his business, same industry, says, Take this call. Go talk to him.

Terms.

Boom. Guy comes back ecstatic. By Friday, half a million was in his account. Wow. This is the kind of guy John Morris is, right? So, Vistage to me was watching people from different industries every month for nine hours for one day, nine hours, and everybody would share their problems. It was 1,500 bucks a month, some number like that. A hundred percent well worth it if you get qualified to go in because.

Vistage you have to do... Is this like Tiger 33? Have you ever heard of this thing called Tiger 33? I think it's it's called. It's kind of like you've got to have 50 million plus.

Yeah, there's things like that everywhere. This is one of them.

We got to reveal kind of your financial plan.

Yeah, there's a lot of that happening right now and I think it's great. I think it's great if it's by real business people, not social media influencers. And let me explain to you what I mean by this. What social, like for example, if somebody wants to learn how to create a podcast, I want to go learn from somebody that's running a sex, like I remember, I think you taught a bunch of people how to monetize webinars and podcasts. Like you were the guy that taught people how to do the webinars. And then you made people millions, by the way. You made a lot of people a lot of money with what you were.

Doing with webinars, a time that people.

Didn'T think webinars had money. Yeah, five, six, seven years ago. Yeah, I mean, at a time that nobody was thinking about it, right? So I go on, listen, you do webinars. Why are you doing webinars? Oh, Lewis taught me how to do this. Lewis, Lewis, yeah, Lewis house. Oh, no shit, webinars.

Yeah, okay.

So, but this is not webinars. This is not, this is about these guys, how did you go from- Bigger.

Strategy on how to- This is stuff.

That you sit there and you're like, Wow, you guys are doing how much per year? $820 million. How many employees you got? 922. How many people on your board? Seven of them. How do you handle conflicts? Like, this is the stuff that you talk with these guys, right? At Vistage. So, I recommend the OPM program. I recommend the Vistage program. And then I'm an obsessive reader, man. I mean, I don't know how many articles and stuff I read. So I would recommend subscribing to when there's like Business Insider that you can pay $99 per year, pay for it. If there's a Wall Street Journal that you pay $600 per year, pay for it. If there are these handful of stuff that you can get that's not just a general news, if you spend a thousand, $2,000 on these new sites that are sending the elite articles that's different than the main ones, don't hesitate, pay for it. Because everybody's going to talk about the general stuff, but that additional stuff is written by Advanced stuff. Yeah, it's advanced. So imagine Insider. It's the Insider stuff written by the CFO of Snapchat that's telling you nine ways to protect yourself against cyber security that will be boring to other people. But you're looking and saying, damn, this was freaky. This was legit.

So, yeah, those kinds of investments is what I would say to you. And if you lost your job right now, what investment should you make in yourself?

If I lost my job right now and I don't have a job lined up within four weeks, that means I have a very weak contact list. So, the problem is a long-term problem. So, you are the long-term. If you cannot replace yourself with a job within four weeks, you have a terrible contact list.

Relationship contact.

Yeah, exactly. Because you should be able to replace your job within four weeks. if you got a solid contact list, why shouldn't you be? You should like, you know, a person gets, like we fired a guy named Mark and he was with AIG for 22 years and I love this guy, but he just wasn't a fit. So I talked to Mark, I said, Mark, this is not going to work out, but I'm telling you right now, I got a job for you lined up at Columbus. He said, Seriously? I said, Interview set up. CEO of Columbus calls me for a review. I said, no question, this guy's a phenomenal guy for you. He gets hired like this within two weeks. You should, if you have the contact, like this you ought to be. So if you don't, it means the problem is you either don't have enough value in a marketplace or your contacts are weak. When you think about someone you want.

To connect with, what goes through your mind of the sequencing of how do I reach out to this person? We do a lot of research on the person.

I do a lot of research on the person. You're really good at that. A lot of research on the person.

I think people don't know how valuable understanding who someone is and what their history is and what makes them tick.

I agree.

How meaningful that is. is when you do that. And I think you did this when you first interviewed me, you just knew a lot about me and you did research. And I'm like, man, it takes so much time and energy. And when you're running a business with a thousand employees, you're doing 10 sales calls a day, you're a husband, you're a dad, how do you manage building relationships when you have so much going on though? You have no free time.

Yeah, so this goes into at what level you want to go to in life. Meaning, there is levels in this game, right? Like, listen, Gary Payton is alpha, but he's not alpha when Michael's in the room. When Michael's in the room, Michael's the alpha. Kobe's an alpha, but not when Michael's in the room. But anybody else in the room, Kobe's the alpha, including Magic Johnson, including Shaq. But when Barkley's in the room with Shaq, who's the alpha? Shaq's the alpha. Okay? But when Barclay's in the room with a Carmello Anthony, Barclay's the alpha. Everything's about levels, right? So what level do you want to go to? So if you want to go at the next levels, it's going to require you to be a little bit more meticulous and detailed about your strategy, about the kind of help you're going to need, the kind of research you're going to need, the kind of relationships you're going to need, you know, and then figuring out like your schedule. And sometimes people want to have the four-hour workweek. I'm not a four-hour workweek guy, but some people want that lifestyle. And you have to give credit to Tim Ferriss because Tim Ferriss started a movement with a bunch of laptop entrepreneurs all over the world. And guess what? They love it. When I talk to these people that.

Read four-hour workweek, and I'm in Malaysia, and look at my life.

I'm making a few hundred grand a year, or a few million a year, whatever it may be.

Yeah, for you.

I could never, I'm a terrible vacation guy after three days. I'm a three-day guy. Yeah. But I know myself. So if I go to Bora Bora, if I go to Greece and we have to go after three days, my wife will say, Babe, you good? Like, Babe, it's three days, babe. She says, I get it, babe. Just kind of... And we're typically go because we're entertaining people. We're not going. It's like we're taking 500 people, 400 people. So we're entertaining people. It's not like, you know, you're going because it's when we go, we go, we get our stuff done and we come back and we have a great time together because now we have a system. When you have kids, it's different because you can go longer with kids. Yeah. Because you're a vicariously living through them. I like going to Universal Studios. I can go with my kids to Universal Studios because I see how he looks at Harry Potter and these spiders and this stuff. It's beautiful when you see their imagination, right? But going back to the question you're asking, so how do you find time to do research? How do you find time to do all this other stuff? If you want to compete in the top 1% of 1% of 1%, the price is a bigger price. and lose, there's no way to describe how to do it. There isn't a formula for it. You just have to figure out a way how to do it. If it means I come home and I have to watch a person's interview from 11 o'clock to 2 o'clock in the morning, and I come to the office at 8:00 a.m. to do my interview, and I have to come and go read through 20 pages of notes, I have to do that. And if I don't do that, you can tell in the interview. If I do do it, you're like, How does he know that guy's date?

How does he know when this happened at this time?

How do you know when this happened? It's a lot of research to do.

The level of detail and attention, people will remember for decades. They'll remember and always think back to, you know, that person really cared or that person was really thoughtful. That person was genuinely interested in me and they'll just continue to remember that and good things will come to you when you come from that place, when you constantly do that extra work to care about someone. So I agree there. What's the question you wish everyone asked you more that they don't ask you?

I think the understanding of knowing that if I really want to do something big, what do I do when I'm having the guilt that I get from my wife, my kids, my family, how do you manage guilt?

For example, something big, what do you mean by that?

Okay, so for example, you really aspire to have your own talk show, which you should. I mean, you look like a guy that you ought to have it one day. You're that kind of a guy. you need to be on the big screen. You belong on the big screen. You need to have something like that happen with Lewis Howes. I've said this to you from the first time we sat down. You look like the guy that has something like that going for himself. Montel Williams meets Oprah Winfrey, meets Michael Strahan, meets Ellen DeGeneres, combined, those combined. Okay, Lewis Howes show on TV, right? Okay. So now if we're together and it's like, oh, babe, you're working too hard. All this is research, all this other stuff. you know, you're not doing this with your kids and you're not spending time with us. You're not spending like the guilt. The guilt, man. So how do you handle the guilt? The. The guilt works in a few different ways. Ted Turner understood who he was, and Ted Turner, his personal life, he'll be the first to say it was in shambles. You know, he married Jane Fonda. Didn't work out because Jane Fonda wanted to go and Jesus. her life and she became all spiritual and Ted's like, I don't want to talk about God. I'm just, I'm playing ball, man. Let's go by the horses. Let's go to the Montana place. And Ted had so much pressure on his life when time Warner bought him out and all this other stuff. But then the guilt comes out, right? Well, you didn't do this and you didn't do that and you didn't do this and you didn't do that. Yeah, but I wanted to do this with my life. So, you know, that stuff is, can you live without finding out your full potential? and not going there. Are you okay? Like there's a story one time I read in a book written by John Maxwell. I read this like 16 years ago, one of his small books with his affirmations that he had. He said one day a guy goes to heaven, he dies and he goes to heaven. He was meeting with St. Peter's and he was always a military guy, right? And he always wanted to be a general and he wanted to be a great general. He wanted to be a general, go in the military, be a leader, but he never did it. But he followed everybody's history. so he goes to St. Peter and he says, Hey, question for you, St. Peter. I've got one question for you. He says, what's that? Who's the greatest general of all time? He says, I'm sorry? He says, who's the greatest general of all time? You really gonna ask me that? Yeah. Was it General Patton? No. Was it Grant? No. Who was it? You. He said, Me? Yes. When the recruiter came to you for you to join the army, and if you had the courage to go in, you would have been the greatest general. I have it right now. You would have been the greatest general the world had ever seen, but you were afraid. I mean, listen, either that story makes you so nervous where you're kind of like, I can't do that to myself, or that story gets you to be like, wow, it's okay if I don't go there. Fine. but you're going to have to deal with that. And whatever you decide to do that's big, there's going to be sacrifices and there's going to come with guilt.

It's like you either have guilt or regret.

Yeah, it's what do you manage both? Exactly, how do you manage both? So the formula there becomes if the person you're marrying, like Jen and I when we were dating, I told her, I said, babe, I'm not a nine to five guy. So we went and sat down with a marriage counselor because I highly recommend meeting with somebody before you get married because I've met with so many therapist count. I think I recommend it for everybody because you can talk with a non-involved person in your life and let it out and they're just going to listen to you. So we met with this guy, his name is Danny. Nice guy, sweetheart of a guy. So we sit down. I said, Danny, let me ask you a question. You've been married to your wife 33 years. What's been the main thing that's helped you guys make this work? He said, We have one rule. Every night at six o'clock, this is the one rule we don't break. You have to be at the dinner table, everybody has dinner together. Like, what'd you do for a living? I was a school teacher. What did your wife do? We were both school teachers. I said, Danny, thank you so much for your time. Here's the $200. No, we just got started. I'm good, buddy. Thank you. Pick up Jim. I was like, babe, it's a little bit of disrespect. I said, I'm not disrespecting. I paid the $200. We got up. We walked out. So we got in the car.

She says, babe, why'd you just do that?

That's disrespectful. I said, it's not disrespectful. Neither one of us are school teachers. teachers.

So this. Whatever he said, it's not gonna work.

What do you want me to do with this? This is not the life we're choosing to live. So then I had her go meet with Dudley's wife, okay? And they meet together. Now, here's what she says. She says, are you comfortable knowing that his time is going to be taken by everybody? Are you comfortable knowing that you have to put everything into calendar, including your date night? Are you comfortable knowing you're going to have to remind him with every birthday. Are you comfortable? Are you comfortable knowing? Are you comfortable knowing? And she goes through the 10 affirmations and her number eight is, Are you comfortable knowing that there's going to be days you really don't feel like it because you've had three kids and you're so tired because of food, you still have to find time to have sex with your husband. And she went through, I didn't even know this stuff. Then I'm like, Man, I love you so much. You're such a great human being. It's like life changing, But we came back and said, and then I took her to meet with me. And I said, Hey, what do you think about me? And Dudley looks at me and says, Listen, I'm not worried about her. I'm worried about you. Because are you comfortable knowing that you also have kids? You have to put them priority as well. You still got to find the time. You got to do this and you got to do that. And he put the onus on me too. So it can't be her only or him only, but then they said, Here's what you both have to be comfortable with and you can make it work and it's going to be hard, but if you bought into it upfront, then it's fine. It's when you don't buy into it upfront. Three years later after being married, you're like, damn.

And she says, But you never said you wanted to do this. Now it's a problem. Yeah.

Wow. Do you think if you guys wouldn't.

Have been-- I mean, it's already hard enough even if you are bought into it.

Very hard. Marriage is the hardest thing you'll ever do. You already have 10 checked off the list. Both agreed. It's still challenging. It's very hard. You're still one year at a time. You know why marriage is the hardest thing you'll ever do? why? Okay, so let's just say this relationship doesn't work out. Ben, right? Let's just say relationship with Columbia doesn't work. He's been here for four months, right? Yeah, yeah. He says we need to have Louis Vuitton masks. I don't like the fact that you don't have Louis Vuitton masks. He gets offended. He gets upset with you, right? He says, screw you, Louis, and goes and writes a negative review on Yelp. You're pissed. You're like, dude, what are you doing, bro? But you can go find somebody else. Let's say you Come one day, you choose outside, you piece of pop-pop, you just put all your frustration. He can leave and say, Dude, screw you, I'm gonna go find a different boss. Right? You have a choice. Let's say you have a business partner. He steals two million dollars from you. Okay? Yeah. You're devastated. You're like, what a thief. But you can go find a better business partner.

Yeah.

Okay. Let's say you have a girlfriend. You guys have the worst fight ever. You do something stupid. She does something stupid. You're breaking up. It's gonna be like, annoying. You're gonna go to the bar, hang out with your friend, all this other stuff, and then you're gonna miss her, text her middle of the night, I made a mistake, I love you, I miss you. Okay, whatever. Move on. Let's say you have kids. That's why you never have one kid. You gotta have two or three kids, 'cause you have options. You never wanna have one kid. My recommendation, never just have one kid. But you got one wife. You got one husband. Very annoying. Very annoying. Because if we're buddies, you and I are friends, Let's just say you and I talk, we have a big debate over LeBron and Kobe, and it's bad. It's bad, dude. Whatever, man. You're such a-- yeah, all you do is follow Kobe when you're a LeBron fan. I am a LeBron fan. You're a match. And we have a heated-- we have a debate over Biden-Trump. We have a debate over politics. We have a debate over sports. I'm pissed. You're pissed at me. We can go six weeks without talking. That's cool. You can't do that. You're going to see it that night. Yeah. And you're laying in the same bed. You don't lay in the same bed with your with your money. Like, Hey bro, how you doing bro? You good? Yeah, it's not how it works. It's very difficult. Yeah. Very complex. So, you know, this is what I say, man. Just don't get married with the number starting with two. Take your time. When you do the married stuff, do it with the number three. Especially men. More than women.

Look, when I, I've never- what do.

You mean the number two or three? Don't do 28 years old, 27 years old. Oh, you started with a three and a half. 33, 38, 39, 37. 24, not two. And the other part is also like, I've never been, I was never single with Tinder. I have no idea what it is to have access to, you know, Tinder.

Or it would have been bad news for me.

That's what I'm saying.

It would be bad news.

Terrible.

If I had a dating app, I.

Would have option, I would have option.

Down a rabbit hole.

That's the point. But that's what's available today. Yeah.

So if that's available today, time waster, time suck.

Not only a time waster on a time but even bigger than that, you're really gonna go through a lot. And today, sex is no longer what it used to be, because sex is so easy today. It's not intimate. It's not- oh, bad. You gotta like, we have to go and say, Hey, what's your name?

Hey, you know this?

Hey, can I buy you this? You can just go and do someone and let's meet up. Yeah, DM, hey, you put an emoji. You don't even need to say anything. The emoji describes everything else, right? So then it's like, oh, you got one girl here, one girl here, one guy here, one guy there. And it's on both sides. So now the value of that goes. So you have to almost get that out of your system. And then you say, you know what? I'm so burned out. I'm so good. My dad said this. This may be bad advice, but this is what my dad said. He said, Go out there and be with every kind of woman you desire in every single place. Do every crazy thing you want to do. get it out of your system, then think about marriage. Again, don't blame this on me. Send a message to my dad if you want to sit with him. Okay, Gabriel 42 is his handle on Instagram. But he said this. But his point was, his point was, temptation's never going away. And if you win in life, you're going to have more opportunities, more things are going to come your way. You have the opportunity to screw up. But he's just trying to say, you don't ever want to be the person that you were a geek in high school, you were a nobody, you only dated one girl, and then you meet this one girl, you marry her, and then at 38 years old, you're this hotshot lawyer making 600 grand a year, and everybody knows, you know, you got millions of options, but you got married at 25, you couldn't have waited till 34 to experience what it is to be a hotshot guy, and then you marry.

Wait till the hotshot face... So it's dead. I think someone said a mutual friend of ours that you know, I won't say his name here, but he said, you,'re only as loyal as your level of options. He's like, if your options are low, then you're gonna be pretty loyal to that one person. But then when options become, wow, look at all these options. You've got to be really loyal and be committed.

Not easy. Very hard today. Yeah, everybody can act hard and say, well, you know, you have to be, you have to do this and you have to do that. No. We have one of our guys that went through a bad marriage, okay, very ugly breakup that they had. I got calls. And everybody said, did you, what about what he did and what he did this and that, that, that, that. I can't believe he did this. Do you know he did that part? And the whole story was there was another girl in the picture, but he was married. Okay. So the guys who were talking a lot of smack, I said, I want you to come to my house. They said, I'm gonna talk to you guys today. Come to my house right now. They came to my house. I said, okay, come on guys, let's go outside. We're gonna do a project together. So we go outside. I said, everybody line up by the pool. Everybody line up by the pool. I said, you guys lined up? You ready? We're gonna play a game. And I'm gonna see who's gonna win this one. So, okay, we're ready. We're a very competitive environment. You ready? You ready? I'm ready. Let's go. Okay, so here's the game. What is it? Let's see who can walk across the water the fastest. Go ahead. Ready? On three. Everybody walk across, walk on the water across the pool to the other side. But on three. You guys ready? One, two, go. I said, what happened? Oh, you can't walk on water. I got it. So if you can't walk on water, don't judge another person's mistake. Yeah. Learn from it. Try to figure out a way to respect them. and move on. If they decide they can't go on because a mistake is that hurtful to them, that is their business. You do whatever you can to support because one day when it comes down to your turn of screwing up, you're going to make sure the world doesn't want to judge you the way you judge everybody else. So be patient.

Be patient what you're doing. I want to ask you the final questions. This has been really inspiring and powerful. And before I ask them, where can we follow you on social media the most? You got an amazing YouTube, amazing Instagram.

Where do you like to hang out?

The most.

Yeah, I'm probably... If you message me on Twitter, I will most likely respond back on Twitter. YouTube, if you go to Valuetainment, you'll see the content that's there. And then the website to go to is yournextfivemoves.com, and if you buy a copy right now, we're sending you a chapter to read of the book. And if you buy three copies, we're sending an hour strategy that I put together on four different strategies to what to do in 2020 post-pandemic. But yeah, you can go on Amazon and buy the book. You can go on Barnes & Noble, buy the book, your next five moves. And once you do read it, I can't wait to hear your thoughts on.

What your next five moves are gonna be. Absolutely, yeah. This question is called the Three Truths. I asked everyone at the end, imagine you've accomplished every dream you could ever imagine. And it's your last day on Earth many, many years from now. And it's all come true. But you got to take all your body of work with you. All your words, your videos, your audios. It's gone to the next place wherever you go. Hopefully you get to that heaven spot, right? And you can share three things with the world, only three things, these three things you know to be true in the world that you've learned, these three lessons. What would be your three truths that you would share?

Three truths to share for me.

To share to the world is these lessons, but they would have nothing else from you. No other content, nothing else.

Number one, learn how to process issues. Learn how to process issues, not just solve problems. Learn how to process issues because if you learn how to process issues, you'll make better decisions as a husband, as a wife, as a father, as a business owner, as a leader, as anything, processing issues. Second thing I would say is figure out a way to, for me spiritually, you know, I have a very unique relationship with the man upstairs and it's played a very very big part of my life. You have to realize I'm not the guy that's the... I'm the skeptic believer, but I'm somebody that a lot of miracles have happened in my life for me to know that without God and the man upstairs, I wouldn't be where I'm at today. And I'm not just saying I'm not one that talks a lot about God. You don't see me talk a lot about my faith, but you're asking me.

The last things to say, it would be that.

So number two would be... Whatever it is you believe in, seek your own truth when it comes down to your faith and then practice it. practice it because it is going to give you a different kind of a strength that all the money in the world cannot give you. It's very important when you're making decisions that you're at peace with many of your decisions because the moment you're in anxiety and panic, you're not going to be enjoying life too much. And then the last one, go make your money whatever way you can. Set the money aside for yourself. Set the money aside for your husband, your wife, your kids. and then figure out a way to give back to public service, whether it's going to be through charity or politics, but do that last part. If you say, I have no desire to get into politics, like your dad sounds like he would have been great in politics, by the way. Either go do public service, mayor, Congress, Senate, governor, involvement advisor, or, you know, clergy in a clergy church, nonprofit, figure out a way to give it back. after you set yourself up financially so you don't have to worry about that anymore. That's powerful.

I want to acknowledge you, Patrick, for the way you've shown up your entire life and how you constantly grow, constantly improve and care about people first. That's what I see in you the most. Just before we got on, you did a little video. You remind me a lot of myself because you did a little video, send it to Robert Greene, just say, Hey, we're thinking about you. That's stuff I do all day. And I just know that your GPA doesn't determine your self-worth and your value. and what you struggle with growing up doesn't determine it. What I acknowledge in you is how you show up for other people. Now you think deeply about how other people can grow and be better human beings. So I acknowledge you for that. And you have no ego. You have a little ego, but you really don't have much ego because you're always willing to learn and see if there's a better way to improve, which I think is the way we should all be. It's like, how can I always learn? And even if I think I know it, I'm still gonna ask people who are better than me. what I need to do to get to that next spot. So I really acknowledge that in you.

I appreciate that.

I think everyone should get this book. It'll be really powerful for people to check this book out. My final question is, what's your definition of greatness?

Alignment. It's purely alignment. If I'm aligned with my values and principles and my goals and dreams, and those two are aligned, I'm the most fulfilled, happiest person alive. It's when you're unaligned, when you are miserable. When one time we're in Hawaii, my wife and I come back up to the room and I said, Babe, we have to decide what values and principles we want to build a life on. This is pre-kids. So we go through, we made a list of 43 of them. I said, okay, out of these 43, you can't have all these 43, right? You got to choose some of them. So you have to cut some of them out. And you know, our family, the David family, we lead in every possible situation we're in. we respect people because you can learn something from everybody. We improve because it's the one thing that'll give you peace of mind knowing as long as you improve, everything's going to work out and then we love because everybody has some issue they're dealing with. The four things we pray for is courage, wisdom, tolerance, understanding. So courage because if you're ever going to be doing something big, you're going to face enemies that you are going to be afraid. You're going to have to have courage, wisdom. If you're going to lead people older than you, you need to have to be able to lead them, tolerance to be able to deal with annoying people and understanding to know that everyone's got a different story and then we don't bully and but we also don't get bullied, right. So once you have your values and principles and they're aligned with the way you live, you're good. If you don't panic, anxiety, depression, regret, misery and it's all an act. It's all an act. So My biggest thing when it comes down to greatness is alignment. And that's why in the book when you ask me what's the first move is, who do you want to be? Once you're aligned with who you want to be and the life you want to live, you start enjoying this thing. When you don't, it's like time is going by, you're not enjoying it, relationships are fake, a lot of things are fake. So alignment's number one on my list.

My man, Patrick.

My man. Appreciate you, bro. Appreciate you.

Thank you so much for listening to this episode. If you enjoyed it, make sure to share it. The best way you can help me is to spread this message far and wide. And you're not only helping me, you're also helping millions of people improve their life. And you have the power to change one person's life today by just taking a copy and paste of this link that you're listening to and texting it to them, posting it in a WhatsApp group chat, posting it on social media, and spreading the message to help people improve their business in their and if you enjoyed this, please leave a five star rating and review over on Apple podcast and click that subscribe button because when you subscribe, it really helps us get the message of greatness out to more people. And if you want inspirational messages from me every single week sent to your phone via text, then text the word podcast to 614-350-3960 and be a part of a community of people that are only getting messages direct from me to help motivate and inspire you every single week. And I want to leave you with this quote from Abraham Lincoln who said, Let no feeling of discouragement prey upon you. And in the end, you are sure to succeed. You know, business, entrepreneurship, creating an idea and launching an idea, being a freelancer, all these things take time and energy and they're skills that you need to learn. I didn't think that I was going to be ever to be an entrepreneur as a kid growing up. I didn't think I had what it took. I didn't think I had the skills. I didn't think I was smart enough, but I'm telling you, when you have a desire to do something, you will be hungry to start to learn what those skills are and making it come true. And that's what I have. And if you are in that position right now, this could be the perfect timing for you to really launch and grow your business, your brand, find the problems that the world has. and be the solution. The problem is the solution. Lean into that. And I want to remind you, if no one's told you lately, you are loved, you are worthy, and you matter. And as always, make sure you go out there and do something great. This is Comedy Bang!

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