Mark Kohler says wealthy families teach kids that ideas create wealth, not money itself. His entrepreneurial parents showed him this by treating problems as opportunities, whether selling cookies or building apps. The lesson isn't about becoming an entrepreneur, but learning you can create value instead of just trading time for pay.
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Rich families teach their kids that wealth doesn't start with money. It starts with ideas. They show their kids that anyone can build something of value if they can solve a problem, whether that's selling cookies at school or designing an app. They plant the belief that you can create money instead of waiting to be paid for the time you put into something. Well, my parents were entrepreneurs, and growing up, I didn't know anything different. But it was interesting how subtle. My parents would talk about an idea and. And having it come to fruition. I thought that's how everybody did it. It wasn't. Now, when I teach this, I'm not forcing anyone to be an entrepreneur or forcing parents to teach their kids to be an entrepreneur, but it's the concept, it's the idea, it's the mindset. It's teaching about ownership and taking initiative. And you don't have to have a million dollars to start a business. You just need some courage, some hard work, and an idea to start serving people.