Mark MacLeodFounder, Limitless.ceo · The Startup CEO Coach | Helping ambitious CEOs & founders scale world-changing companies without sacrificing their health, happiness, purpose, or humanity

An early advice to be understood later, Nicholas Reichenbach CEO at Flow Mineral - Startup CEO SHOW

4 Sept 2024 · 1 min

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Short excerpt from a September 4, 2024 YouTube interview with Nicholas Reichenbach (Flow Mineral). The speaker recounts an early piece of advice — that entrepreneurs need 'tenacity and ignorance' — and reflects on the surprising scale and difficulty of building the company (saying he never imagined it would require $250 million).

Chapters

He said to me, and I never. I never forgot it. He's like, nick, there's only two things that an entrepreneur needs to be successful. Tenacity and ignorance. Yeah. I love that. He's so right. Yeah, he's so right. Who in their right mind would go up against Coca Cola and Nestle and all those companies trying to get into the water space? Wow. Like, that's, you know, that's a little bit ignorant. I had no clue. And if I had known what I knew now, I wouldn't have done it. That's fair. Are you kidding me? I never thought in million years that this company would take $250 million to build.