Rob Khazzam learned at Uber that strategy is easy but execution is brutally hard. Watching board meetings drag on frustrated him enough to make speed and delivery his competitive advantage, something business school never taught him.
Chapters
I didn't realize it until I got to Uber, but really helped me formulate a view, which is, strategy is easy, insights are easy, execution is really hard. And, you know, coming to board meetings every three months, every six months, I began to feel really frustrated with the pace of execution. And that's when, you know, the intellectual interest sort of met the. The. The heart in me, the soul, which is like, I want to do something about this. I don't want to keep coming to meetings talking about this strategy. You know, let's do it, and let's do quickly. And understanding that that's a competitive advantage in business was not a perspective that I thought of when I entered the world from business school. So that was a great learning as.